E-Commerce Search Statistics 2023 - Everything You Need to Know

Are you looking to add E-Commerce Search to your arsenal of tools? Maybe for your business or personal use only, whatever it is – it’s always a good idea to know more about the most important E-Commerce Search statistics of 2023.

My team and I scanned the entire web and collected all the most useful E-Commerce Search stats on this page. You don’t need to check any other resource on the web for any E-Commerce Search statistics. All are here only 🙂

How much of an impact will E-Commerce Search have on your day-to-day? or the day-to-day of your business? Should you invest in E-Commerce Search? We will answer all your E-Commerce Search related questions here.

Please read the page carefully and don’t miss any word. 🙂

Best E-Commerce Search Statistics

☰ Use “CTRL+F” to quickly find statistics. There are total 384 E-Commerce Search Statistics on this page 🙂

E-Commerce Search Benefits Statistics

  • 76% of surveyed companies reported achieving measurable benefits from voice and chat initiatives. [0]
  • 76% of surveyed companies reported achieving measurable benefits from voice and chat initiatives. [1]
  • One of the major benefits of personalization is that it can help increase a businesses’ profits by 15%. [2]

E-Commerce Search Usage Statistics

  • SearchNode offers a voice search feature, and various clients have implemented it, but the usage across all clients is only 0.3% of all the searches done. [3]

E-Commerce Search Market Statistics

  • Ecommerce Statistic #15 Nearly half of online shoppers simply head straight to a large ecommerce marketplace. [4]
  • 61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority. [5]
  • Average Click thru Rate of newsletter campaigns from ecommerce stores to customers is 4.6% 54% of marketers say increasing engagement rate is their top email marketing priority. [5]
  • In 2017, Amazon’s market share in the US e commerce retail space was 37 percent. [6]
  • Moreover, mobile shopping now has a 60% market share, you can find more stats via the 300+ page report on Datareportal. [7]
  • Google continues to dominate search engine use, with a 86.19% percent market share of desktop searches as of December 2021. [7]
  • It’s a slightly different story on mobile, however, as Google currently holds 94.88% of the mobile search market share. [7]
  • The ecommerce marketplace is also bolstering globalism with 57% of online shoppers having made a purchase from an overseas retailer. [2]
  • With nearly half of American B2B businesses offering their full product line online, it’s no surprise that B2B was expected to generate $7.6 trillion in 2017, dwarfing the B2C market of an estimated $2.4 trillion. [2]
  • In emerging markets, such as Southeast Asia, social shopping accounts for 30% of all online sales. [2]
  • According to a 2017 survey by Square and Mercury Analytics on US business owners, common channels where brands sell their products and services include Brickandmortar shop (56%) Website (34%) Pop up shops, events, and markets (26%). [2]
  • 49% of marketers believe organic search is the most profitable channel they use. [8]
  • 67% of content marketers say SEO is their most efficient tactic. [8]
  • 73% of content marketing teams use an SEO tool. [8]
  • 93% of marketers are investing in search ads. [8]
  • In our first study, 27% of task failures were a result of not being able to locate a suitable item on the site, even though all of our tasks were designed so there was always at least one item available. [9]

E-Commerce Search Latest Statistics

  • Without further ado… More than 4.5 billion global internet users are searching for anything and everything online, and 87 percent of shoppers begin their product searches online. [0]
  • 64% of people use search to address the “Iwanttobuy moment” 43% of users on retail websites go directly to the search bar. [0]
  • Consumers who use search are 2.4 times more likely to buy. [0]
  • 34% of users tried to search for non. [0]
  • Up to 30% of ecommerce visitors use internal site search, and we’ve all seen this one site searchers are 2 3x more likely to convert. [0]
  • 39% of purchasers are influenced by a relevant search. [0]
  • 12% of users will bounce to a competitor’s site after an unsatisfactory search. [0]
  • The frustration involved in the overall product search experience results in an unacceptable level of churn and burn to the tune of 68%, according to Forrester. [0]
  • 20% of people who used search went on to refine their searches and 21% exited the website from the search results. [0]
  • 61% of all sites perform below an acceptable search performance that is misaligned with user’s actual search behavior and expectations (and 15% have a “broken” search query type performance). [0]
  • 72% of sites completely fail site search expectations. [0]
  • Amazon’s conversion rate shoots up 6x when visitors do a search (2% → 12%). [0]
  • Walmart’s 1.1% conversion rate goes to 2.9% with a search, a 2.4x boost. [0]
  • Conversion rates through site search can be up to 50% higher than the average. [0]
  • Case studies have shown increased conversion rates of 43% from site search optimization. [0]
  • visitors converted at 4.63% versus the websites’ average of 2.77%, which is 1.8 times more effective. [0]
  • 50% of retailers said that they saw an increase in revenue as a direct result of site search technology. [0]
  • (and that was dramatically higher at 93% for companies with advanced site search). [0]
  • Autocomplete can boost sales and conversions by as much as 24%. [0]
  • On some sites, searchers account for roughly 40% of total revenue. [0]
  • See how Lacoste 53% of retailers with advanced search capabilities have defined KPIs for site search versus only 13% of those with basic site search. [0]
  • In 2018, KPIs impacted most by site search were revenue per visit (52.4%), time on site after search (51.5%), and highest bounce searches (39.8%). [0]
  • 60% of advanced search companies give these functions tools to manage and optimize site search without IT. [0]
  • 5 Actionable Analytics Reports for Internal Site Search 59% of online shoppers believe it is easier to find more interesting products on personalized retail stores. [0]
  • When personalization and proprietary customer data are integrated, revenue increases by 6% to 10%. [0]
  • 48% of consumers spend more when their experience is personalized. [0]
  • 59% of customers say tailored engagement based on past interactions is very important to winning their business. [0]
  • 51% of consumers say they are more likely to make a purchase from a brand if the content is personalized. [0]
  • In “Iwantto buy” moments, most used device is mobile at 65%. [0]
  • 53% of mobile users leave a website that takes longer than three seconds to load. [0]
  • Better UX increased mobile contribution to sales by 50% for Cdiscount. [0]
  • Better UX increased mobile traffic by 20% and mobile revenue by 80% for ClubMed. [0]
  • 52% of voice assistant users say they use voice tech several times a day or nearly every day, compared to 46% before the COVID outbreak. [0]
  • Roughly 36% of consumers have smart speakers. [0]
  • 91% of companies are making significant investments in voice. [0]
  • 40% of millennials research products through voice before purchasing. [0]
  • 71% of users would prefer to search through voice than use a keyboard. [0]
  • Despite conversion potential, only 15% of companies have resources dedicated to optimizing site search, and only 7% of companies report learning from site search data and using that data in other areas of their business. [0]
  • Gymshark’s success metrics 150% increase in order rate and 32% “add to cart” rate with new users on Black Friday 13% higher order rate and 10% higher. [0]
  • Eighty percent of consumers want to be treated to personalized experiences by brands, and 60% say they will become repeat buyers after a good personalized experience. [0]
  • The average shopping cart abandonment rate for people shopping using mobile devices is considered to be around 86%, so there’s not much room for error when it comes to making things seamless from start to finish. [0]
  • A recent study showed that 59% of customers switched to competitors after a few bad experiences and 17% left after a single bad site visit. [0]
  • Gymshark generates 20% of its total annual revenue in the 14 days surrounding the holidays, and 40% of that is in the first six hours of Black Friday!. [0]
  • The site had NO downtime API response times remained stable despite the increased holiday load Order rate among new users grew by 150% 30% more clicks on product recommendations More products were added to shopping carts. [0]
  • According to Digital Commerce 360, “Ecommerce was growing fast before COVID. [0]
  • Not surprisingly, year over year, online grocery sales increased 103%, according to the Adobe Digital Economy Index. [0]
  • According to the Census Bureau, only about 13% of total retail sales, which includes categories like automobiles, goes through the e. [0]
  • Did you know that a 2020 Pew Research Center survey found that 71% of the respondents were working at home during the pandemic, and that being able to do that was a game changer?. [0]
  • On success milestones and the road ahead – Some significant growth successes that we have seen include a 68% increase in transactions, a sizable increase in conversion rate, and an 18% increase in average order value. [0]
  • However, of the 900 decision makers surveyed in our most recent online commerce trends survey, only 20% said that they were prepared to offer personalized digital shopping experiences that meet today’s UX expectations. [0]
  • Deliver results they want, and more We estimate that ecommerce companies can increase conversion 30% by providing an exceptional user experience. [0]
  • According to Instapage, 74% of customers find it frustrating when content has not been personalized for them. [0]
  • Decathlon Singapore understands the importance of this after implementing our Personalization feature, they saw a 50% increase in their conversion rate. [0]
  • After retailer Staples Canada harnessed the power of AI with Algolia, they saw a double digit increase in conversion, and now 65% of their issues are automatically resolved through building synonyms. [0]
  • With Algolia Recommend, Gymshark saw a 150% increase in order rate with new users on Black Friday, all while successfully handling extreme site traffic. [0]
  • Start selling online now with Shopify Start your free trial Ecommerce Statistic #1 It’s estimated that there will be 2.14 billion global digital buyers in 2021. [4]
  • In fact, with an expected global population of 7.87 billion people , that’s about 27.2 percent of the world’s population shopping online. [4]
  • In 2021, ecommerce sales are expected to account for 18.1 percent of retail sales worldwide. [4]
  • It’s growing so quickly that it’s expected to make up a whopping 22.0 percent of retail sales worldwide by 2023. [4]
  • Other key reasons include the ability to use coupons and apply discounts , read other customers’ reviews , easily return their items , and have a quick checkout process. [4]
  • 33.6 percent of shoppers look up price comparisons on their mobile device while in a physical store. [4]
  • To learn how, check out 81 percent of consumers conduct online research before making a purchase online. [4]
  • 81 percent of consumers trust the advice of friends and family over businesses. [4]
  • 58 percent of people stop doing business with a company because of poor customer experience. [4]
  • To learn how, check out Ecommerce Statistic #9 Consumers are most likely to trust a business that makes it easy to contact people at the company. [4]
  • Ecommerce Statistic #10 On average, only 1.94 percent of ecommerce website visits convert into a purchase. [4]
  • But No Conversions 69.57 percent of shopping carts are abandoned. [4]
  • Ecommerce Statistic #13 Abandoned cart follow up emails have an average open rate of 41.09 percent. [4]
  • according to Campaign Monitor , the average email open rate is just 18.0 percent. [4]
  • On average, 52 percent of online stores have omnichannel capabilities. [4]
  • To learn how to capture the attention of consumers, read And to effectively build trust, check out Ecommerce Statistic #16 Mobile ecommerce accounts for 45 percent of US ecommerce sales. [4]
  • Ecommerce Statistic #17 Users who have a negative experience on a mobile website are 62 percent less likely to purchase from that business in the future. [4]
  • In fact, the probability of a user bouncing off a mobile webpage increases by 32 percent when the page takes between one and three seconds to load. [4]
  • Specifically 38.4 percent of online shoppers in the US are below the age of 35. [4]
  • Just 14.4 percent of people who shop online in the US are 65 years old and above. [4]
  • A study by eConsultancy showed that while the average conversion rate across all websites measured at 2.77%, site search users converted at 4.63%. [10]
  • In fact, conversion rates through site search can be up to 50% higher than average. [10]
  • In a study by Parature, 84% of customers wanted to find a solution by themselves using search engines. [10]
  • Shockingly though nearly 84% of companies don’t actively optimize or measure their on. [10]
  • No wonder 71% of people prefer searching through voice over than searching by typing. [10]
  • Voice search has a huge potential, in fact, nearly 40% of all internet users in the US are already users of voice search. [10]
  • Learn what ecommerce retailers are experiencing 81% of shoppers conduct online research before making big purchases. [5]
  • Mobile commerce makes up 30% of all U.S. ecommerce. [5]
  • Only about 22% of businesses are satisfied with their conversion rates. [5]
  • 18% of ecommerce websites are exclusive B2B sales. [5]
  • 33% of B2C ecommerce website are also conducting B2B transactions. [5]
  • Mobile traffic represents 53% of all ecommerce traffic. [5]
  • 22% of online retailers still don’t have a mobile. [5]
  • 9% of ecommerce sites are offering a rewards loyalty program to customers of shoppers conduct online research before making big purchases Mobile commerce makes up of all U.S. Average online shopping cart abandonment rate. [5]
  • The average order value of B2C online order is $52 81% of shoppers research their product online before purchasing . [5]
  • An Inconvenient returns policy deters 80% of shoppers . [5]
  • Ready Cloud 28% shoppers abandon carts because of unexpected shipping costs. [5]
  • ( VWO 59% of customers completed a purchase on a different device to the one where it was started (3dcart). [5]
  • 23% shoppers added more items to their order at checkout to qualify for free shipping 8% of online shoppers engage in a live chat conversation before placing an order. [5]
  • 26% of shoppers are likely to share a product on social media after purchase. [5]
  • 60% of the overall website traffic is reported from mobile devices. [5]
  • The total orders from mobile devices ranges between 38% and 53%. [5]
  • The first position on Google search results on desktop has a 20.5% clickthrough rate in 2017. [5]
  • 80% growth in “best” mobile searches in the past two years.. [5]
  • 50% of search queries are four words or longer. [5]
  • 49% of B2B researchers who use their mobile devices for product research do so while at work. [5]
  • 65% of smartphone users agree that when conducting a search on their smartphones, they look for the most relevant information regardless of the company providing the information. [5]
  • 38% of people will leave a website if they find the layout unattractive. [5]
  • 34% of online retailers are sending abandoned cart recovery emails. [5]
  • Average Open Rate of newsletter campaigns from ecommerce stores to customers is 18.45%. [5]
  • Outside of work, Americans most commonly check their email while watching TV (70%), from bed (52%), on vacation (50%), while on the phone (43%), from the bathroom (42%), and even while driving (18%). [5]
  • 75% of Gmail users access their accounts on mobile devices. [5]
  • 48% of emails are opened on a smartphone. [5]
  • 41% of emails are opened on an iPhone. [5]
  • 91% of people say ads are more intrusive today than two years ago. [5]
  • 34% of consumers say they have mistakenly clicked on an online ad. [5]
  • Mobile Advertising 70% of people dislike mobile ads. [5]
  • Google drives 95% of all paid search ad clicks on mobile. [5]
  • By 2019, mobile advertising will represent 72% of all U.S. digital ad spending. [5]
  • 64.6% of people click on Google ads when they are looking to buy an item online. [5]
  • The average conversion rate in AdWords across all industries is 2.7% on the search network and 0.89% on the display network. [5]
  • transactions have 70% higher checkout conversion than non. [5]
  • Visa Checkout users in 2015 made 30% more transactions per buyer regardless of checkout option. [5]
  • About 58% of B2C ecommerce stores are offering paypal as an alternate form of payment. [5]
  • Apple Pay orders have a 1.8% transaction share on B2C websites accepting Apple Pay at checkout About 9% of US online retailers have added Amazon Pay as a payment alternative to their websites. [5]
  • 6% of global B2C online stores have implemented 3dSecure in their checkout process. [5]
  • Without further ado… More than 4.5 billion global internet users are searching for anything and everything online, and 87 percent of shoppers begin their product searches online. [1]
  • 64% of people use search to address the “Iwanttobuy moment” 43% of users on retail websites go directly to the search bar. [1]
  • Consumers who use search are 2.4 times more likely to buy. [1]
  • 34% of users tried to search for non. [1]
  • Up to 30% of ecommerce visitors use internal site search, and we’ve all seen this one site searchers are 2 3x more likely to convert. [1]
  • 39% of purchasers are influenced by a relevant search. [1]
  • 12% of users will bounce to a competitor’s site after an unsatisfactory search. [1]
  • The frustration involved in the overall product search experience results in an unacceptable level of churn and burn to the tune of 68%, according to Forrester. [1]
  • 20% of people who used search went on to refine their searches and 21% exited the website from the search results. [1]
  • 61% of all sites perform below an acceptable search performance that is misaligned with user’s actual search behavior and expectations (and 15% have a “broken” search query type performance). [1]
  • 72% of sites completely fail site search expectations. [1]
  • Amazon’s conversion rate shoots up 6x when visitors do a search (2% → 12%). [1]
  • Walmart’s 1.1% conversion rate goes to 2.9% with a search, a 2.4x boost. [1]
  • Conversion rates through site search can be up to 50% higher than the average. [1]
  • Case studies have shown increased conversion rates of 43% from site search optimization. [1]
  • visitors converted at 4.63% versus the websites’ average of 2.77%, which is 1.8 times more effective. [1]
  • 50% of retailers said that they saw an increase in revenue as a direct result of site search technology. [1]
  • (and that was dramatically higher at 93% for companies with advanced site search). [1]
  • Autocomplete can boost sales and conversions by as much as 24%. [1]
  • On some sites, searchers account for roughly 40% of total revenue. [1]
  • See how Lacoste 53% of retailers with advanced search capabilities have defined KPIs for site search versus only 13% of those with basic site search. [1]
  • In 2018, KPIs impacted most by site search were revenue per visit (52.4%), time on site after search (51.5%), and highest bounce searches (39.8%). [1]
  • 60% of advanced search companies give these functions tools to manage and optimize site search without IT. [1]
  • 5 Actionable Analytics Reports for Internal Site Search 59% of online shoppers believe it is easier to find more interesting products on personalized retail stores. [1]
  • When personalization and proprietary customer data are integrated, revenue increases by 6% to 10%. [1]
  • 48% of consumers spend more when their experience is personalized. [1]
  • 59% of customers say tailored engagement based on past interactions is very important to winning their business. [1]
  • 51% of consumers say they are more likely to make a purchase from a brand if the content is personalized. [1]
  • In “Iwantto buy” moments, most used device is mobile at 65%. [1]
  • 53% of mobile users leave a website that takes longer than three seconds to load. [1]
  • Better UX increased mobile contribution to sales by 50% for Cdiscount. [1]
  • Better UX increased mobile traffic by 20% and mobile revenue by 80% for ClubMed. [1]
  • 52% of voice assistant users say they use voice tech several times a day or nearly every day, compared to 46% before the COVID outbreak. [1]
  • Roughly 36% of consumers have smart speakers. [1]
  • 91% of companies are making significant investments in voice. [1]
  • 40% of millennials research products through voice before purchasing. [1]
  • 71% of users would prefer to search through voice than use a keyboard. [1]
  • Despite conversion potential, only 15% of companies have resources dedicated to optimizing site search, and only 7% of companies report learning from site search data and using that data in other areas of their business. [1]
  • Even among the top 141 grossing US and European e commerce sites, only 34% support such search queries. [11]
  • In fact, search support is so poor that 31% of all product finding tasks ended in vain when users tried using search. [11]
  • Offer Relevant Autocomplete Suggestions for Closely Misspelled Search Terms and Queries . [11]
  • ECommerce Statistic #2 Only 2.17 Percent of E Commerce Visits Convert Into Purchases 3. [6]
  • ECommerce Statistic #3 E Commerce Accounts For 18 Percent of All Retail Sales 4. [6]
  • E Commerce Statistic #4 Amazon Is Expected to Account For 50 Percent of All Retail Sales in 2021 5. [6]
  • E Commerce Statistic #6 61 Percent of Online Retail Traffic Comes From Mobile 7. [6]
  • E Commerce Statistic #7 68 Percent of Online Shoppers Search a Product on Google Before Purchasing. [6]
  • E Commerce Statistic #10 3D Product Images Increase Conversions by 250 Percent 11. [6]
  • ECommerce Statistic #11 Digital and Mobile Wallets Account For 45 Percent of E. [6]
  • Popups in E Commerce Convert at 4.76 Percent on Average 13. [6]
  • E Commerce Statistic #14 Mobile Popups Convert at 5.8 Percent on Average 15. [6]
  • E Commerce Statistic #15 The Average Cart Abandonment Rate Is 69.80% 16. [6]
  • 49 Percent of Shoppers Abandon Their Carts Because of Unexpected Extra Costs 17. [6]
  • E Commerce Statistic #17 Abandoned Cart Emails Have an Average Open Rate of 45 Percent 18. [6]
  • In 2020, e commerce sales accounted for 18 percent of all retail sales worldwide. [6]
  • Notice the big jump from 13.6 percent in 2019. [6]
  • The share of e commerce sales is expected to reach 19.5 percent by the end of this year, and 21.8 percent in 2024. [6]
  • But by the end of 2021, the e commerce giant is estimated to account for half of all the retail sales in the States. [6]
  • With 61 percent of retail traffic coming from mobile devices, smartphones are now the preferred online shopping tool for most consumers. [6]
  • And it’s that 68 percent of consumers turn to Google for information while they’re shopping for a specific product. [6]
  • According to Statista, for apparel e tailers, this number reaches an average of 32 pages in one session. [6]
  • In a recent study, 43 percent of online shoppers named in stock availability of desired items and fast and reliable delivery as the two most important attributes when shopping online. [6]
  • make it easier for shoppers to visualize these items in action, and according to Shopify, they can increase conversions by up to 250 percent. [6]
  • A recent study found that digital and mobile wallets, such as PayPal, Apple Pay, and Google Pay, accounted for almost 45 percent of global e commerce transactions in 2020. [6]
  • What’s more, digital wallets are expected to increase their share in 2024 and reach up to 51.7 percent, by taking a big percentage off of traditional payment methods, such as credit cards, bank transfers, and cash on delivery. [6]
  • E commerce popups for collecting email addresses convert almost 5 percent of visitors into subscribers, followed by the service industry at 3.20 percent and SaaS popups with 2.60 percent. [6]
  • After analyzing our customers’ campaigns, we found that popups convert better on mobile than they do on desktop. [6]
  • According to Baymard Institute’s latest data, the average cart abandonment rate across industries is 69.89 percent. [6]
  • In fact, 49 percent of online shoppers abandon their baskets due to unexpected extra costs. [6]
  • In fact, Moosend found that abandoned cart emails have an open rate of 45 percent on average. [6]
  • Abandoned cart emails included in that study also had a 21 percent click through rate and resulted in half of those clicks becoming purchases. [6]
  • Recent stats show that threequarters of repeat purchases take place online, whereas as many as 71 percent of consumers prefer to make first time purchases at a physical store. [6]
  • According to Statista, the two fastestgrowing e commerce niches in 2020 have been disposable gloves and bread machines. [6]
  • The former category saw an increase of 670 percent since March 2019, while the latter grew by 652 percent since the same date. [6]
  • But what if you had all the tools to be in that 28% who meet or even exceed these expectations?. [12]
  • In fact, on average they are 7 10 times more likely to convert than regular webpage visitors. [12]
  • Search users make up about 10 40% of all the users on your eCommerce site. [12]
  • When site search was used,conversion rate increased fromthe websites’ average of2.77%to 4.63%. [12]
  • 34% of the top 50 e commerce sites, don’t return. [12]
  • By adding to the list of possible words with alternative spellings you can start to see a new light.34% of searches don’t return relevant results… just think about it. [12]
  • Lower sales hurt, but 0 results pages might affect your site’s traffic in other major waysUsers will be less likely to return to a shop where they can’t find what they want to buy. [12]
  • You need to be careful – choose a quality solutionAutocomplete suggestions are found on 82% of the TOP 50 e commerce websites, but 36% of them do more harm than good. [12]
  • leads to a 20% increase in conversion rates “when compared to hierarchy style and pull down refinement style navigation systems.”. [12]
  • The 14 Hottest Site Search Best Practices to Create Search Result Pages that SellProvide Accurate and Relevant ResultsProducts should be ranked according to the query. [12]
  • Astudy88% of consumers trust online reviews as much as personal recommendations. [12]
  • Faceted SearchWhile Faceted Search is important, only 40% of eCommerce sites offer it. [12]
  • According to Baymard, more than 50% of the eCommerce sites surveyed only supported basic keyword matching against product title and description. [12]
  • According to Baymard, 54% of web shops do NOT use dynamic thumbnails. [12]
  • We Talked aboutSearch users are at least 4 6 times more likely to convert than the average webpage visitor. [12]
  • In certain industries, search users can convert 1873% better. [12]
  • Search users can make up 10 40% of all the users on your eCommerce site, which means that 40% to 80% of your online revenue could be generated by search users. [12]
  • 20% of search users submit another query after their initial search and 21% simply leave the website on the spot out of frustration. [12]
  • 34% of the top 50 e commerce sites, don’t return useful results. [12]
  • 34% of searches don’t return relevant results… just think about it. [12]
  • Autocomplete suggestions are found on 82% of the TOP 50 e commerce websites, but 36% of them do more harm than good. [12]
  • Tesco does a great job of this While Faceted Search is important, only 40% of eCommerce sites offer it. [12]
  • According to Baymard, more than 50% of the eCommerce sites surveyed only supported basic keyword matching against product title and description. [12]
  • Search users are at least 4 6 times more likely to convert than the average webpage visitor. [12]
  • This shows that “58.4% of consumers purchased a product or service online each week”. [7]
  • This isn’t to say that you should discount other search engines though, especially as Bing which took 7.2% of searches in the same month. [7]
  • However, the most recent stats put mobile ahead with 54.86% of searches, while desktop falls to 42.65%, and desktop 2.49%.desk. [7]
  • This shows that as more people remained connected 24/7 due to the high mobile phone penetration across the globe, desktop searches are likely to continue to decline. [7]
  • At the moment, only 13% of websites are able to retain the same position for a particular search across all devices. [7]
  • In fact, 30% of pages that show on the first page of desktop search results do not appear in the top 10 results on mobile. [7]
  • According to SEMRush, only 11% of URLs kept the same position on mobile as desktop. [7]
  • In 2020, the combination of organic (40%) and paid search (28%). [7]
  • As shown below, the first three organic positions for nonbranded search earn more than 50% of the total click. [7]
  • Between January and December 2020, nearly 65% of Google searches ended without a click to another web property — up from 50% in June 2019. [7]
  • This is now a common behavior as the latest data from Global Web Index via Datareportal shows, with an average of 214.1% using voice commands or voice search. [7]
  • Between our first study in 2000 and our second study in 2011, overall search success rates increased with 10%. [9]
  • Between our second study and our third study in 2017, we saw an increase of 18%. [9]
  • A one sample proportion test showed a statistically significant difference between overall success in 2017 (92%) to overall success in 2000 (64%) and overall success in 2011 (74%). [9]
  • In our third study, search suggestions were selected by users in only 23% of the instances where they were offered. [9]
  • Based on SearchNode internal data, searchers generate~30 60% of ALL eCommerce site revenues!. [3]
  • DataOnly 7% of companies report they’re efficiently learning from on site search data & using that in other areas of their business. [3]
  • Even a onesecond delay in page response could result in a 7% decrease in conversions!A one second delay in page response could result in a 7% decrease in conversions. [3]
  • I.e., ~1.3 billion mobile QR code coupons were redeemed last year, and the number is expected to rise to 5.3 billion by 2023 from 1 billion devices, according to a study from Juniper Research. [3]
  • Based on data from eConsultancy, up to 30% of all eCommerce store visitors are searchers, who came with a clear intent of what they want to buy. [3]
  • In fact, searchers’ CR rate is 50% higher than browsers. [3]
  • How much eCommerce revenue are driven by search engines?Ecommerce site search engine can produce about 30 60% of ALL revenues, according to SearchNode clients’ data.4. [3]
  • Only 7% of companies report they’re efficiently learning from on site search data & using that in other areas of their business. [3]
  • Even a one second delay in page response could result in a 7% decrease in conversions!. [3]
  • Ecommerce site search engine can produce about 30 60% of ALL revenues, according to SearchNode clients’ data. [3]
  • In 2021, mobile commerce sales are projected to account for 72.9% of total ecommerce sales. [13]
  • 63% of people will abandon a product or website as a result of preventable usability issues. [13]
  • If you’re in the ecommerce space, these statistics may not be new to you while only 30% e commerce visitors use site search, conversion rates through site search can be up to 50% higher than the average. [14]
  • But even the toptiered ecommerce sites fail to provide the most optimized search experience for online shoppers 70% don’t have product synonyms enabled and 65% don’t support spelling corrections. [14]
  • These fundamental features, once implemented, resulted in an increase of 2% in conversion rate and a drop of 50% in failed queries. [14]
  • With consumers increasingly relying on online shopping — it is estimated that 95% of purchases will be made online by 2040 — ecommerce is opening the doors of opportunity to countless entrepreneurs. [2]
  • In the U.S. alone, online shopping already accounts for 10% of retail sales and is expected to grow at a yearon year rate of 15%. [2]
  • Millennials and Gen Xers are the biggest online shoppers, with 67% of millennials and 56% of Gen Xers preferring to shop online versus in a brickand. [2]
  • Millennials and Gen Xers spend 50% more time shopping online than their older counterparts 6 hours versus 4 hours. [2]
  • Though women are stereotypically pinned as shoppers, when it comes to online shopping, men dominate the stats, spending 28% more than women shopping online. [2]
  • The statistics about ecommerce shopping behaviors are incredibly revealing 43% of online shoppers have reported making purchases while in bed, 23% at the office, and 20% from the bathroom or while in the car. [2]
  • It turns out that alcohol boosts sales for ecommerce businesses, with 10% of customers reporting that they made purchase drunk. [2]
  • Men ended up being more than twice as likely to make purchases under such conditions, with 14% reporting to have done so, while only 6% of woman reported doing so. [2]
  • Given the role that booze plays in making online purchases, it should be no surprise to find out that 42% of online shoppers have made a purchase that they regretted, and 21% have accidentally bought something they didn’t want. [2]
  • Though 48% of online shoppers have overspent or bought something unplanned while shopping online, the purchase path is not straight 85% of customers start a purchase on one device and finish it on another. [2]
  • However, when it comes to books, stationery, and music purchases, Japan leads the charge at 79%. [2]
  • Spain tops the charts for travel with 67%, and Brazil takes the highest spot on the podium with consumer electronics at 57%. [2]
  • From a global share of 20.2% in 2015, the US is expected to be down to 16.9% by 2020. [2]
  • Globally, credit cards are the preferred method of payment, being used in 53% of transactions, followed by digital payment systems (43%) and debit cards (38%). [2]
  • Payment method aside, more Americans already prefer online shopping than shopping in a physical store, with 51% percent clicking their way to making purchases. [2]
  • A total of 96% of Americans have made at least one online purchase in their life, with 80% doing so in the last month alone. [2]
  • However, Americans actually spend 64% of their budget in physical stores and only 36% online. [2]
  • With Amazon accounting for 44% of all ecommerce sales in the US in 2017 and a yearon year growth rate of 23% in the US, it’s shocking that 46% of American businesses still do not have a website. [2]
  • A year before that, by 2019, it’s estimated that B2B firms will spend more on ecommerce technology than online retailers. [2]
  • Average ecommerce conversion rates range from 3% to 4%, with 43% of ecommerce traffic coming from organic Google searches. [2]
  • This boils down to good visuals, fast website loading time, and ease of payment; PayPal transactions have 70% higher checkout rates than non. [2]
  • When it comes to making a purchase, 64% of customers find customer experience more important than price. [2]
  • According to the Guardian, by 2020, the quality of customer experience provided by a brand will be more important than price and product as a key differentiator. [2]
  • More worrisome for businesses that don’t focus on customer service is that 33% of Americans say they would consider switching companies after having dealt with poor customer service. [2]
  • It turns out that an inconvenient return policy deters 80% of shoppers, while 74% of people are likely to switch brands if they find the purchasing process too cumbersome. [2]
  • A total of 57% of customers will abandon your site if they have to wait 3 seconds or longer for a page to load. [2]
  • Once on your website, 60% of customers will leave your site if they can’t find what they were looking for in the first place. [2]
  • If a potential customer can watch a video explaining a product or service beforehand, 73% of them are more likely to make a purchase. [2]
  • According to BigCommerce, 46% of consumers want product comparisons from ecommerce sites and 42% of customers want more testimonials from ecommerce sites. [2]
  • Along those same lines, 69% of online shoppers want more reviews from ecommerce sites. [2]
  • In fact, 77% of customers read product reviews before making a purchase. [2]
  • According to ReadyCloud, 44% of internet retail minutes were spent on a smartphone, 11% on a tablet, and 45% on a desktop. [2]
  • Those numbers appear to be supported by eMarketer’s claims that 59% of ecommerce sales were made through mobile. [2]
  • Smartphones accounted for 37.6% of retail visits and 21% of revenue for that day. [2]
  • Additionally, it was found that conversion rates on mobile phones increased by 10% compared to the year before. [2]
  • For entrepreneurs just starting out, mobile is especially important, as it’s been found that smaller retailers have up to 30% higher mobile conversion rates compared to larger retailers. [2]
  • It is important to make your mobile shopping experience as easy as possible for users, as 52% of people say they’re less likely to re engage with a brand when they’ve had a bad mobile experience. [2]
  • You don’t want to underestimate the importance of social media with regards to ecommerce, as 74% of consumers rely on their social networks to make purchasing decisions. [2]
  • Additionally, 56% of users that follow brands on social media do so to view products. [2]
  • About 70% of shopping carts are abandoned, which occurs when a potential client selects products or services to be bought but never follows through with the check. [2]
  • In 2006, the average cart abandonment rate was 59.8%. [2]
  • The rate had increased to 69.23% by 2017. [2]
  • More than 60% of consumers who abandoned their carts did so because of shipping costs, while 57% of people who abandon their shopping carts say that they were “window shopping.”. [2]
  • According to Adobe, 71% of mobile purchases are influenced by emails from the retailer, while Salecycle found that 28.3% of ecommerce revenue comes from abandoned cart emails. [2]
  • Here are some of the most interesting ecommerce statistics we know so far More than 60% of customers say that they prefer digital self serve tools, such as websites, apps, or chatbots to answer their simple inquiries. [2]
  • nearly twice as long as 75% percent of online customers expect it to take; they want to be assisted within 5 minutes. [2]
  • Experts predict that by 2020, 80% of businesses will be using chatbots. [2]
  • Already, 20% of Google searches on mobile devices are voice searches. [2]
  • It’s predicted that by 2020, voice searches will make up 50% of all searches. [2]
  • It’s also estimated that there will be 21.4 million smart speakers by 2020. [2]
  • Already, 22% of US smart speaker owners have purchased something using their devices. [2]
  • It turns out that almost 60% of people who own a virtual assistant have used it to make a purchase through voice command. [2]
  • It is predicted that by 2021, early adopters of the technology who have redesigned their websites to support voice search capability will increase revenue by 30%. [2]
  • Overall, 22% of consumers say they are satisfied with the level of personalization that they are currently receiving. [2]
  • This is partly because 75% of customers are most likely to buy from a retailer that recognizes them by name and recommends products based on previous purchases. [2]
  • After implementing personalization, 93% of companies see a rise in conversion rates. [2]
  • A study by Common Sense Advisory found that 75% of people want to buy products in their native language and 92.2% prefer to shop and make purchases on sites that price in their local currency. [2]
  • Facebook (25%, but 40% as a whole on social media, including platforms such as Amazon (16%) Others (22%; includes eBay, Alibaba, Etsy). [2]
  • Marketers see an average increase of 20% in sales when using personalized experiences. [15]
  • 80% of shoppers are more likely to buy from a company that offers personalized experiences. [15]
  • 44% of consumers say that they will likely become repeat buyers after a personalized shopping experience with a particular company. [15]
  • 77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized service or experience. [15]
  • However, in anotherForrester survey53% of digital experience delivery professionals said they lack the right technology to personalize experiences. [15]
  • COVID 19 has triggered an interesting cultural reset, when it comes to consumer attitudes towards shopping, and new habits are likely to have formed. [15]
  • Studies found that 73% of B2B buyers want personalized experiences, similar to the B2C customer experience. [15]
  • Yet, the Forrester/Bloomreach study found that just 22% of B2B customers say their most recent online experience was completely personalized to them. [15]
  • As predicted , mobile traffic became just as prevalent as desktop traffic. [16]
  • Statistics show that 40% of users will go to the competitor after a bad mobile experience, yet an alarming 84% have experienced difficulty completing a mobile transaction. [16]
  • 77% of American’s own a smartphone. [16]
  • eCommerce dollars now comprise 10% of ALL retail revenue. [16]
  • 80% of shoppers used a mobile phone inside of a physical store to either look up product reviews, compare prices or find alternative store locations. [16]
  • An estimated 10 billion mobile connected devices are currently in use. [16]
  • 53% of website traffic comes from organic search. [8]
  • Over 99% of all searchers click on one of the links in the first SERP. [8]
  • The first result on a Google SERP has a 28.5% click. [8]
  • By the time you get to the 10th result, the CTR has fallen to 2.5%. [8]
  • 95.88% of Google searches are four words or more. [8]
  • Google owns 96% of all mobile searches and 92% of all desktop searches. [8]
  • Bing, as the second largest search engine in the US, controls 3.9% of overall searches and 1.4% of mobile searches. [8]
  • 49% of shoppers use Google to discover a new item or product. [8]
  • 27% of the global online population uses voice search 16. [8]
  • It’s estimated that 75% of households will own a smart speaker by 2025. [8]
  • Google’s answer box is triggered by 16 20% of all searches. [8]
  • Rich results have a 58% CTR, compared to 41% for non. [8]
  • 83% of US shoppers search online before going into a store. [8]
  • Mobile devices account for 56% of organic search engine visits. [8]
  • 72.6% of internet users are expected to access the web solely via smartphone by 2025. [8]
  • 53% of shoppers would search for deals on their mobile devices before speaking with an employee. [8]
  • The average web page takes 87.84% longer to load on mobile than desktop. [8]
  • 45% of consumers abandon any piece of content displaying poorly on the device they are using. [8]
  • These two strategies helped Backlinko increase the traffic of that post by 652%. [8]
  • 27% of website traffic comes from paid search. [8]
  • Advertising accounts for about 81% of Google’s total revenue. [8]
  • Advertisers are predicted to spend $99.22 billion on search annually by 2024. [8]
  • The average CTR for Google Shopping Ads is 0.86%. [8]
  • The average CTR for Bing Shopping Ads is 1.25%. [8]
  • The Google Display Network reaches over 90% of internet users. [8]
  • The average CTR for Facebook ads is 0.89%. [8]
  • 66% of CMOs expect to increase spend on paid search in 2021. [8]
  • The highest CTR is found in the dating industry, at 6.05%. [8]
  • The lowest CTR is found in the technology industry, at 2.09%. [8]
  • The average conversion rate on the Google Ads search network is 4.4%. [8]
  • The highest conversion rates are found in the vehicle industry at 7.98%. [8]
  • The lowest conversion rates are found in the apparel industry, at 2.77%. [8]
  • 71.5% of clicks on Google search ads are from mobile. [8]
  • Only 27.4% of clicks from Microsoft Advertising come from mobile devices. [8]
  • Online shoppers using tablets have the best conversion rate at 3.32%. [8]
  • The highest CTR for mobile search ads was in the travel industry at 5.36%. [8]
  • The lowest CTR for mobile search ads was in the Internet and Telecom industry at 3.06%. [8]
  • Organic search drives 53% of website traffic, while paid search drives only 27%. [8]
  • Roughly 25.8% of internet users use ad blockers. [8]
  • 11% of search ad clicks are fraudulent or invalid. [8]
  • 74% of brands say that PPC ads are a huge driver for their business. [8]
  • Out of people who click search ads, 75% say the ads make it easier to find what they’re looking for. [8]
  • We (along with less than .5% of other searchers). [8]
  • Without brand ads in Adwords, a loss of $750 daily [meant] 50% less revenue [for the client.]”. [8]

I know you want to use E-Commerce Search Software, thus we made this list of best E-Commerce Search Software. We also wrote about how to learn E-Commerce Search Software and how to install E-Commerce Search Software. Recently we wrote how to uninstall E-Commerce Search Software for newbie users. Don’t forgot to check latest E-Commerce Search statistics of 2023.

Reference


  1. algolia – https://www.algolia.com/blog/ecommerce/e-commerce-search-and-kpis-statistics/.
  2. algolia – https://resources.algolia.com/ecommerce/40-stats-on-e-commerce-search-and-kpis.
  3. kinsta – https://kinsta.com/blog/ecommerce-statistics/.
  4. searchnode – https://searchnode.com/blog/ecommerce-site-search-best-practices/.
  5. oberlo – https://www.oberlo.com/blog/ecommerce-statistics.
  6. shift4shop – https://www.shift4shop.com/ecommerce-market-statistics.html.
  7. sleeknote – https://sleeknote.com/blog/e-commerce-statistics.
  8. smartinsights – https://www.smartinsights.com/search-engine-marketing/search-engine-statistics/.
  9. highervisibility – https://www.highervisibility.com/blog/organic-vs-paid-search-statistics/.
  10. nngroup – https://www.nngroup.com/articles/state-ecommerce-search/.
  11. addsearch – https://www.addsearch.com/blog/site-search-statistics/.
  12. baymard – https://baymard.com/research/ecommerce-search.
  13. prefixbox – https://www.prefixbox.com/blog/ecommerce-site-search-best-practices/.
  14. nosto – https://www.nosto.com/ecommerce-statistics/site-search/.
  15. accenture – https://www.accenture.com/us-en/blogs/search-and-content-analytics-blog/e-commerce-site-search-best-practices.
  16. bloomreach – https://www.bloomreach.com/en/blog/2017/ecommerce-personalization.
  17. outerboxdesign – https://www.outerboxdesign.com/web-design-articles/mobile-ecommerce-statistics.

In Conclusion

Be it E-Commerce Search benefits statistics, E-Commerce Search usage statistics, E-Commerce Search productivity statistics, E-Commerce Search adoption statistics, E-Commerce Search roi statistics, E-Commerce Search market statistics, statistics on use of E-Commerce Search, E-Commerce Search analytics statistics, statistics of companies that use E-Commerce Search, statistics small businesses using E-Commerce Search, top E-Commerce Search systems usa statistics, E-Commerce Search software market statistics, statistics dissatisfied with E-Commerce Search, statistics of businesses using E-Commerce Search, E-Commerce Search key statistics, E-Commerce Search systems statistics, nonprofit E-Commerce Search statistics, E-Commerce Search failure statistics, top E-Commerce Search statistics, best E-Commerce Search statistics, E-Commerce Search statistics small business, E-Commerce Search statistics 2023, E-Commerce Search statistics 2021, E-Commerce Search statistics 2023 you will find all from this page. 🙂

We tried our best to provide all the E-Commerce Search statistics on this page. Please comment below and share your opinion if we missed any E-Commerce Search statistics.

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