10 Best Employee Advocacy Software of 2024 (Updated)


Steve Bennett
Steve Bennett
Business Formation Expert
Hi there, I'm Steve. My mission is to empower the next generation of online entrepreneurs with the knowledge and tools they need to succeed. My business insights are based on real-world experience, ensuring that aspiring entrepreneurs can confidently start and run their own businesses.

All Posts by Steve Bennett →
Business Formation Expert  |   Fact Checked by Editorial Staff
Last updated: 
WebinarCare offers informative content for educational purposes only, not as a substitute for professional legal or tax advice. We may earn commissions if you use the services we recommend on this site.
WebinarCare is led by Steve Bennett, a seasoned expert in the business world. He's gathered a team that's passionate about giving you reliable advice on everything from starting a business to picking the right tools. We base our tips and guides on real-life experience, ensuring you get straightforward and proven advice. Our goal is to make your business journey smoother and more successful. When you choose WebinarCare, you're choosing a trustworthy guide for all things business.
Employee Advocacy Software is one of the most important software you currently need. We know!

Today’s Employee Advocacy Softwares are incredibly versatile, and because of strong competition, have remained a relatively low-cost investment for most.

Currently, with dozens of options available for Employee Advocacy Software in the market – finding the right Employee Advocacy Software of 2024 can be tricky.

So we spent dozens of hours researching and testing everyone we could get my hands on.

Based on our experience with the apps, here are 10 Best Employee Advocacy Software. Click on any app to learn more about why we chose it, or keep reading for more context on Employee Advocacy Software.

What is Employee Advocacy Software?

Companies can use employee advocacy software to get their employees to promote branded content and information on social media. Brands can use these solutions to create pre-approved content libraries that their employees can access and share via mobile email or social media. These technologies not only help a company’s social presence grow by engaging employees, but they also provide social media managers more control over the company’s voice and messaging on social media. Employee advocacy tools are frequently used in social selling methods, allowing sales professionals to engage successfully with prospects and customers via social media. Many of these technologies include gamification components to encourage employees to share more information. Although there are a few products that provide platforms for engaging both employees and customers, most brand advocacy software is focused on either employee advocacy or customer advocacy. A product must meet certain criteria to be considered for the Employee Advocacy category. Give marketing or social media teams the tools they need to share a content library with their staff. Allow employees to exchange messaging and/or material straight from the platform using social integrations. Languages Supported: 14 (Star Rating: 13) 18 English, 12 German, 11 Spanish, 11 Italian, and 8 other languages More Pricing Options are Available Pricing is available upon request. 7 Trends in Features 9 Key Performance Indicators (KPIs) 6 Management of various languages via automatic translation 2 Insights about Adoption 3

Read More

10 Best Employee Advocacy Software

1
Hootsuite Amplify

415 visited this site today

Hootsuite Amplify is an employee advocacy tool that makes it easy for your employees to safely share your content—extending your social reach. Amplify makes it simple for passionate employees to share approved company announcements, promote marketing campaigns, or support corporate responsibility and community initiatives. Your employees can become a trusted megaphone for your organization, and you can ensure that messaging is consistent while you measure the impact of your content. With our mobile-centric solution, your employees will easily be able to build their professional brand on social, share content with their networks, and stay on top of news and trends across different departments, divisions, and regions. Content recommendations powered by machine learning and leaderboards that add a touch of gamification help drive adoption and encourage engagement, by making it more relevant and rewarding for your employees. With over 200,000 paid accounts and millions of users, Hootsuite powers social media for organizations around the world—from the smallest businesses to the largest enterprises. Boost your social reach with employee advocacy using Hootsuite Amplify. To learn more, visit – https://www.hootsuite.com/products/amplify

Read More

2
Haiilo Share

Share your messaging through your most valuable asset, your employees. Haiilo Share empowers your people to become true brand ambassadors with just a click of a button. Their voice will change the way the world sees your brand. Through Haiilo Share, businesses can create, aggregate, and automatically deliver personalized content to every employee while empowering them to amplify select messages externally. The result is an increase in profitability and staff retention rates through a better goal and vision alignment, improved employee experience & productivity, and true brand advocacy. More than 750 international customers (including Amazon, Google, Deutsche Telekom, Ritter Sport and Deutsche Bahn) trust Haiilo to help them better inform and engage more than 2 million employees. .

Read More

3
EveryoneSocial

EveryoneSocial is the platform that transforms employees into influencers by empowering them to authentically create and share content. Some of the world’s highest-performing organizations, including Qualtrics, T-Mobile, and Highspot are EveryoneSocial customers who trust us to help engage their employees, expand their brand reach, and drive organic social media ROI. No matter if you’re a small start-up or you’re a global workplace with thousands of employees, your needs are the same. You need to grow, and in order to grow: You need to hire. You need to market.You need to sell. With EveryoneSocial your company will be able to: Distribute your content and enable employee personal brands without spending 10-25x on paid media, increase brand awareness, drive more qualified leads, close more deals and grow revenue, improve employee engagement, create a workplace community and improve internal communications, and attract and retain top talent. All through the power of employee social networks. .

Read More

4
LinkedIn Elevate

LinkedIn Elevate employee advocacy platform that makes it easy for employees to become social professionals.

Read More

5
DSMN8

We make it easy for employees to become influencers, content creators, social sellers, brand advocates and publishers. Through innovative solutions we enable your employees to Create, Curate and Share company-approved content with ease. Advocacy – the employee influencer platform. Lens – the easy to use employee content solution. Author – the scalable employee writing solution. Companies big and small trust DSMN8 to help empower their employees and employee advocacy programs. Including Awin, Ipsos, Netgear, Huawei, Outfront Media, GroupM and JCDecaux. .

Read More

6
ClearView Social

Clearview Social is the easiest way to increase your brand’s social media traffic. Did you know 52% of consumers trust employees at a company more than the company or brand itself? Get your professionals sharing to LinkedIn in just one click.using Clearview Social’s software!.

Read More

7
Socxo

Socxo is a leading Brand Advocacy platform that helps brands build, manage, and measure social media advocacy. Socxo helps business’ build employee influencers and generate organic reach for their content marketing efforts..

Read More

8
Act-On

Act-On, the world’s leading growth marketing automation platform, is built by marketers for marketers. Out platform is designed to deliver adaptable, scalable, and evolving marketing automation for marketers and teams of all sizes, industries, and growth projections. Best of all, Act-On is easy to implement, highly configurable to your needs, and supported by the best and customer services team in the industry. Take our interactive product tour: https://act-on.com/interactive-product-tour Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features. Orchestrate and optimize the entire customer journey — from awareness to advocacy — by building continuous, customized engagement that transforms visitors into prospects, prospects into qualified leads, and qualified leads into lifetime customers. • Deliver exceptional brand experiences throughout the customer lifecycle by automating buying journeys, personalizing communications and campaigns, and improving brand affinity and loyalty. Leverage Act-On’s automated capabilities to attract new prospects, engage your contacts, and guide leads toward more frequent and more lucrative purchasing decisions. • Drive measurable product adoption and customer retention through executing comprehensive onboarding and training programs, product adoption and customer retention strategies, and new products and services promotions. From new contacts to loyal partners, you can use Act-On to engage your audience, turn them into brand ambassadors, and keep them coming back for more. With interactive and dynamic reporting and analytics to assess, showcase, and improve performance, the Act-On Platform is designed to deliver growth marketing value for businesses and marketers of any size, shape, location, and scale. Platform features include: • Automated and adaptable buying journeys • Deep integrations with leading CRM systems and web conferencing • Website visitor engagement tracking and intent reporting • Dynamic lead scoring, segmenting, and nurturing • Social media listening, prospecting, publishing, and advocacy • Easy-to-design web forms, landing pages, and email templates • Event-triggered and transactional emailing • Active contact-based pricing for actual usage billing We get marketing. We understand your challenges. And we’re here to help you excel with every customer and every campaign. .

Read More

9
Sociabble

Sociabble delivers top of the line, mobile-first enterprise solutions for internal communication, employee advocacy, and employee engagement. A Software as a Service (SaaS), our platform aggregates content sourced from official company channels (social networks, company websites, etc.) and curation platforms, as well as content suggested by platform users (UGC) and administrators. Content is personalized and organized into themed channels and may be viewed on mobile, desktops, intranets, enterprise social networks, and display screens. The authorized content can be shared with one click to the user’s social media profiles. Beyond content consumption, employees can also engage with built-in quizzes and surveys. Sociabble uses gamification, rewards, and recognition on various levels of the user experience to maximize engagement. Sociabble’s unique employee communication and advocacy platform makes communications easy, quick, and engaging. Employees are better informed about company news, updates, and their workplace – leading to a more engaged and influential workforce. Companies can extend Sociabble’s use to their partners, external influencers, or brand fans. Launched in 2014 by a team of experienced entrepreneurs in digital asset management technology, social media, and content marketing, Sociabble is currently used in over 80 countries, and has acquired some of the world’s most prestigious clients, including Microsoft, BNP Paribas, L’Oréal, and PwC. Headquartered in Paris, France, Sociabble also has operations in New York City, London, and Mumbai. .

Read More

10
MarketBeam

Safe and Compliant Social Media platform. Employees share corporate content on their own networks to amplify social media reach, elevate brand and nurture leads on social media. We are the only platform designed specifically for companies who operate in highly-regulated environments, such as healthcare, financial services and cybersecurity. Our customers’ say, they . Increased LinkedIn reach by 3000% . Increased clickthroughs by 15X . Had most successful marketing campaigns with MarketBeam Ask for about our most popular features, . Social Drip Campaign . Executive Branding . Content and Audience 360 .

Read More

What is the Best Employee Advocacy Software?

Here are our top picks for the Best Employee Advocacy Software to try this year.

How to Choose Best Employee Advocacy Software?

The process of selecting an employee advocacy software platform is not as straightforward as it seems. There are several factors that go into determining the right software for your organization. The best solutions should not only work well for your business needs but should also support your goals. The following article will guide you through the selection process, from selecting a platform to training and support. We will also cover the features and benefits of various employee advocacy software platforms.

The interface should be user-friendly and simple to use. Single sign-on is an important feature. Ideally, your software will also be flexible enough to meet your needs two years from now. Some organizations choose to begin their advocacy program at a departmental or regional level, and later expand their reach to the global level. However, if you are looking for a more comprehensive solution, consider the following tips.

Social network integration is a key feature. If you are using social media to increase your company’s engagement, it is important to choose a platform that can integrate with different networks. A more extensive integration means more visibility for your content. Additionally, it is important to check which social networks your employee advocacy software supports, especially if you have offices in different locations. If you have an international office, make sure your advocacy software can integrate with your local social network. Xing, for example, is very popular in Austria, Germany, and Switzerland. China is home to WeChat, which has over 1.2 billion users.

The first thing you need to consider is the size of your organization. While the smallest business may have a small staff, a large organization with several locations worldwide will need a scalable employee advocacy software solution. An scalable solution will allow you to add new locations and departments without difficulty. The functionality should also be adaptable to your organizational structure. Some of the features may not be essential for you, while others are essential for your company.

It is important to know which platform you need for your organization. A good employee advocacy software must provide comprehensive and easy-to-use tools to manage your campaign. A company should also be able to customize their software to fit their business needs. If you plan to use the software for multiple departments, you should consider a cloud-based platform. Moreover, the platform should support multiple languages. If you want to use the product on a large scale, consider the features of the product and its price.

The best employee advocacy software must integrate with your other workplace technology. Integrations should be seamless, and the product should be able to work seamlessly with existing systems. The best employee advocacy software should be compatible with other business apps and integrate with existing communication tools such as social media. By integrating with the other programs, you will ensure that your employees are happy with the tool. They will be able to give your employees the voice they need to be heard in their organization.

When choosing the best employee advocacy software, look for one that is compatible with your current communication platform. Smarp leads in six out of seven criteria and ranks highly in the category. Dynamic Signal is the next-best-in-class employee advocacy software for organizations. These employee advocacy software solutions will help you build a successful program with an integrated social media platform. A user-friendly interface is important. The software should integrate with existing communication platforms and social media sites.

An employee advocacy software should offer gamification features. Gamification features are a great way to get your employees engaged and to boost your company’s reputation. It should also integrate with your social media accounts and analytics tools. It should also have the necessary filters that will help you track and measure employee engagement. Aside from this, it should be easy to manage and integrate with your other business applications. You should also consider the cost and quality of the software.

Read More

FAQ’s

What Is Employee Advocacy Software?

Employee advocacy software is a type of software that is used to track and measure the social media activity of employees. This software is used to help companies identify what their employees are saying on social media and to help them track the sentiment of the comments.

Are There Any Free Employee Advocacy Software?

I am in the process of looking for a new job and am wondering if there are any free employee advocacy software programs out there. I am looking for something that will make it easier to find a job and be able to share my skills with a potential employer. I would also like it to be easy to use.

Is Employee Advocacy Software Easy To Learn?

The question is often asked, “Is Employee Advocacy Software Easy To Learn?” The answer is a resounding yes! There are a number of reasons why it is easy to learn. First, the software is intuitive and easy to navigate.

Is Employee Advocacy Software Worth It?

There are many benefits to using employee advocacy software. One of the biggest benefits is the ability to track the progress of your employees. With this software, you can see who is doing what, when, and how well they are doing.

What Can Employee Advocacy Software Do?

Employee advocacy software is a great way to get your company’s message out to the public. It’s a great way to show how your company is actively working to improve the lives of the people they serve.

How To Use Employee Advocacy Software Effectively?

Employee advocacy software is an effective way to increase engagement, create a positive company culture, and boost employee morale.There are a few ways to use employee advocacy software effectively.First, you’ll want to set up a system to reward employees.

I know you want to use Employee Advocacy Software, thus we made this list of best Employee Advocacy Software. We also wrote about how to learn Employee Advocacy Software and how to install Employee Advocacy Software. Recently we wrote how to uninstall Employee Advocacy Software for newbie users. Don’t forgot to check latest Employee Advocacy statistics of 2024.

One of the primary reasons why employee advocacy software is crucial is the inherent authenticity that accompanies employees sharing their experiences and promoting their company. In the age of influencers and paid endorsements, consumers are growing more skeptical of traditional marketing tactics. Employees sharing their genuine thoughts, opinions, and experiences humanize a brand, making it more relatable and trustworthy. This authentic advocacy helps foster a deeper connection with the audience and builds a sense of loyalty towards the company.

Moreover, employee advocacy software is not limited to marketing efforts alone. It plays a crucial role in talent acquisition and employee engagement. When employees are encouraged to share job vacancies, company updates, and their own personal growth experiences, they become brand ambassadors not only to potential customers but also potential employees. The tool helps attract top talent and showcase the company culture, values, and opportunities, thus creating a positive impression in the job market.

Another key advantage of employee advocacy software is that it facilitates ongoing communication and collaboration between employees and different departments within the organization. By breaking down silos and encouraging interdepartmental sharing, employees gain a holistic view of the company’s objectives, enabling them to align their advocacy efforts accordingly. This cross-functional collaboration not only strengthens internal communications but also enhances the overall employee experience.

Furthermore, the far-reaching power of social media combined with employee advocacy software can be a powerful tool in crisis management. In case of any negative event or reputation crisis, companies can quickly mobilize their employees to counter negative publicity by sharing positive stories, relevant updates, or engaging with concerned customers. This rapid response mechanism helps mitigate the impact of a crisis and safeguard the company’s reputation.

In conclusion, employee advocacy software has emerged as a vital tool in today’s digital landscape. It empowers employees to become brand advocates, amplifies a company’s message, and humanizes the brand. By unlocking the collective influence of employees, companies can extend their reach and generate more authentic connections with their target audience. With its multifaceted benefits ranging from marketing and talent acquisition to crisis management and employee engagement, employee advocacy software is poised to be an essential tool for organizations striving for success in the dynamic global marketplace.

Why Employee Advocacy Software Are So Important

One of the main reasons why employee advocacy software is so important is that it allows organizations to tap into the power of their employees’ networks. With the majority of people having some form of online presence, employees have the potential to reach a vast audience of potential customers through their social media platforms. By providing employees with the tools and content they need to share company news, updates, and promotions, organizations can amplify their reach and increase brand visibility in a meaningful way.

Furthermore, employee advocacy software helps to build trust and credibility with consumers. Research has shown that people are more likely to trust recommendations from friends, family, or colleagues than from traditional advertisements. When employees share content about their company on social media, it comes across as more authentic and genuine, helping to foster trust and establish credibility with their connections.

In addition to enhancing brand awareness and credibility, employee advocacy software also boosts employee engagement and morale. When employees feel empowered to be advocates for their company, it not only reinforces their sense of pride and loyalty but also encourages them to stay informed and connected with the organization’s goals and values. This, in turn, leads to increased job satisfaction, motivation, and productivity among employees.

Another key benefit of employee advocacy software is its ability to drive organic traffic to a company’s website. By encouraging employees to share company blog posts, whitepapers, case studies, or other valuable content, organizations can attract new visitors to their website, generate leads, and eventually convert those leads into customers. This can greatly impact the company’s online visibility and help drive revenue growth.

Moreover, employee advocacy software enables organizations to monitor and measure the impact of their advocacy efforts. By tracking key metrics such as reach, engagement, and conversion rates, companies can gain valuable insights into which employees are driving the most impact, what type of content is resonating the most with their audience, and how to refine their advocacy strategy for optimal results.

In conclusion, employee advocacy software plays a vital role in strengthening a company’s online presence, enhancing brand reputation, fostering employee engagement, and driving business growth. By providing employees with the tools and resources they need to become effective brand advocates, organizations can leverage the power of social media to reach new audiences, build trust with consumers, and ultimately drive success in today’s competitive marketplace.

In Conclusion

Choosing the best Employee Advocacy Software is not a difficult task when you have all the details and requirements. Most of the above-mentioned Employee Advocacy Software have impressive and user-friendly features.

Now, it is up to you which software you’d pick up that meets your requirements.

Consider the effectiveness and efficiency of each Employee Advocacy Software, including the features and capabilities. You must also evaluate your objectives, required functions, and budget before choosing the right Employee Advocacy Software of 2024. See which will give a great deal.

If you still have questions about choosing the best Employee Advocacy Software, leave a comment below. I’d love to assist you.

Leave a Comment