Event Management Platforms Statistics 2024 – Everything You Need to Know


Steve Bennett
Steve Bennett
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Are you looking to add Event Management Platforms to your arsenal of tools? Maybe for your business or personal use only, whatever it is – it’s always a good idea to know more about the most important Event Management Platforms statistics of 2024.

My team and I scanned the entire web and collected all the most useful Event Management Platforms stats on this page. You don’t need to check any other resource on the web for any Event Management Platforms statistics. All are here only 🙂

How much of an impact will Event Management Platforms have on your day-to-day? or the day-to-day of your business? Should you invest in Event Management Platforms? We will answer all your Event Management Platforms related questions here.

Please read the page carefully and don’t miss any word. 🙂

Best Event Management Platforms Statistics

☰ Use “CTRL+F” to quickly find statistics. There are total 497 Event Management Platforms Statistics on this page 🙂

Event Management Platforms Benefits Statistics

  • For consumers, the top 3 advertising methods to understand product benefits are company website (44%), events & experiences (41%), and physical retail stores (29%). [0]

Event Management Platforms Market Statistics

  • The global virtual events market size was valued at $77.98 billion in 2019 and is expected to grow at a compound annual growth rate of 23.2% from 2020 to 2027. [1]
  • In North America, internal team meetings/trainings are the most common meeting activity type, with 17% of the market in 2020. [1]
  • Event planners listed social media as the most effective tool for event marketing (74%), followed by email marketing (66%), their website (60%) and event registration site (26%). [1]
  • 58% of marketers use social media for marketing before, during and after their events. [1]
  • 28% of event marketers spend less than $200 on social media for an average event and 26% spend nothing. [1]
  • Facebook is the most popular channel for event planners to use for event marketing, used by 52%. [1]
  • Other statistics suggest email marketing campaigns within the event industry perform far worse at 9.38%, which puts the event industry in the lower results compared to other sectors. [1]
  • 60% of the most successful B2B content marketers have a documented content marketing strategy. [1]
  • 45% of B2B content marketers indicate that the pandemic has had a moderate impact on their content marketing strategy, while 25% report a major impact. [1]
  • 68% use pre produced video as part of their B2B marketing strategy. [1]
  • 66% of event planners are using video as part of their marketing strategy. [1]
  • 93% of marketers who use video say that it’s an important part of their marketing strategy. [1]
  • 24% of B2B content marketers use media/influencer relations as an organic content distribution channel, a drop from 34% in 2019. [1]
  • 92% of marketers consider influencer marketing is an effective form of marketing, and 82% believe that the quality of customers from influencer marketing campaigns is better than from other forms of marketing. [1]
  • 25% of event planners are considering investing in influencer marketing. [1]
  • Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals?. [2]
  • As we prepare for the next wave of inperson events, it’s important to note that although 96% of event marketers don’t believe that virtual events will ever replace in person experiences, they believe this event format still has merit. [2]
  • 40% of events in 2024 will be virtual, based on a survey of 8,227 marketers. [2]
  • 62% of virtual events are single day events 62.6% of event marketers work with a production services company to help execute virtual events. [2]
  • 68% of event marketers reported that a hybrid solution that can manage both virtual and in person events will play a key role in the 2020 and 2021 event strategies. [2]
  • 52.5% of event marketers are challenged by the logistics of virtual events and believe virtual events require a different set of skills and resources. [2]
  • 35% of events in 2024 will be in person, based on a survey of 8,227 marketers. [2]
  • 61% of marketers believe that in person events are the most critical marketing channel — a 20% increase from the previous year. [2]
  • 35% of events in 2024 will be hybrid, based on a survey of 8,227 marketers. [2]
  • 76.5% of event marketers have never hosted a hybrid event. [2]
  • 97% of B2B marketers believe that in person events have a major impact on achieving business outcomes. [2]
  • 87% of B2B marketers say in person events are a critical component to their company’s success 82% of B2B marketers. [2]
  • 65% of B2B marketers within the professional services industry host one. [2]
  • 54% of B2B marketers within the professional services industry host VIP events. [2]
  • 51% of B2B marketers within the professional services industry host thought leadership events. [2]
  • 72% of respondents project overall B2B marketing budgets will increase, stay the same, or only be cut moderately (by less than 20%). [2]
  • Most organizations spend more than 25% of their marketing budgets on events. [2]
  • 92% of marketers believe event software makes it easier to achieve business outcomes. [2]
  • 80% of marketers that are currently using event software don’t have trouble proving ROI 89% of marketers who use event software. [2]
  • 59.4% of event marketers are looking for a hybrid software solution that will manage both in person and virtual events 62% of marketers. [2]
  • 97% of marketers in the tech industry use agenda features in their event app. [2]
  • 33% of respondents allocate 21% or more of their marketing budget towards sponsoring or exhibiting at events. [2]
  • marketers say their primary goal for hosting events is brand awareness 39% of event. [2]
  • 90% of event marketers believe providing a personalized attendee experience is important. [2]
  • Mainly because experiential marketing stats show that the use of event management software increases attendance by 20%, productivity by 27%, and profit margin by 20. [3]
  • 81% of event managers say they host virtual events ( The majority (60%). [4]
  • The majority (60%) of executives believe that events are the most important marketing channel for achieving corporate objectives . [4]
  • 19% of event marketers do not have the right data or 18% do not have the right tools to measure the success of their events. [4]
  • 61% of organisers had to switch to virtual events due to COVID 19 ( 79% of event marketers use LinkedIn to market their events (Sweap, 2021). [4]
  • marketers use LinkedIn to market their events ( 52% of CEOs believe that event marketing delivers a higher ROI than any other marketing channel (Splash). [4]
  • 52% of CEOs believe that event marketing delivers a higher ROI than any other marketing channel . [4]
  • 81% of event managers say they organise virtual events ( 33.7% of event marketers report that the average cost of attending a virtual event is between $500 and 1000 $ (Market, 2021). [4]
  • 33.7% of event marketers report that the average cost of attending a virtual event is between $500 and 1000 $ . [4]
  • 60% of virtual event planners use social media to get valuable attendee registrations ( 79% of event marketers use LinkedIn to market their events (Sweap, 2021). [4]
  • marketers use LinkedIn to market their events ( 84% of event marketers will continue to use LinkedIn to market their events in the future (Sweap, 2021). [4]
  • 84% of event marketers will continue to use LinkedIn to market their events in the future ( 76% of event marketers say email marketing is the most targeted channel to increase attendee registrations (Market, 2021). [4]
  • 76% of event marketers say email marketing is the most targeted channel to increase attendee registrations ( B2B companies invest 10 20% of their annual marketing budget in virtual events (Market, 2021). [4]
  • B2B companies invest 1020% of their annual marketing budget in virtual events ( Almost all (97%). [4]
  • Almost all (97%). [4]
  • ( 68% of B2B marketers use on site events to generate new leads (AdStage, 2018). [4]
  • 68% of B2B marketers use on site events to generate new leads ( Of the strategies identified in one study, 68% of respondents said they use events to generate qualified leads for the top of the funnel (Marketing Charts, 2018). [4]
  • Of the strategies identified in one study, 68% of respondents said they use events to generate qualified leads for the top of the funnel ( 60% of event marketers see event sponsorship as a good option to increase brand awareness (Sweap, 2021). [4]
  • 61% of B2B marketers are also successful in generating qualified leads through webinars. [4]
  • 61% of B2B marketers are also successful in generating qualified leads through webinars ( 52% of CEOs believe that event marketing delivers a higher ROI than any other marketing channel (Splash). [4]
  • 52% of CEOs believe that event marketing delivers a higher ROI than any other marketing channel . [4]
  • 19% of event marketers do not have the right data or 18% do not have the right tools to measure the success of their events. [4]
  • 19% of event marketers do not have the right data or 18% do not have the right tools to measure the success of their events ( 19% of companies do not know their ROI for events(Marketing Charts). [4]
  • 26% of event marketers lack the time to measure the success of their events ( 87% of event marketers see virtual events as a potential factor for success (Market, 2021). [4]
  • marketers see virtual events as a potential factor for success ( 87% of event marketers see participant satisfaction as a potential factor for success (Market, 2021). [4]
  • marketers see participant satisfaction as a potential factor for success ( 55% of event organisers across all formats use surveys to measure participant satisfaction (Sweap, 2020). [4]
  • 65% of the organisers are responsible for reporting and measuring success ( 90% of event planners and marketers use surveys to measure the satisfaction of participants (Market, 2021). [4]
  • 90% of event planners and marketers use surveys to measure the satisfaction of participants ( 45.7% of event marketers see generating a pipeline as the main goal of virtual events (Market, 2021). [4]
  • 45.7% of event marketers see generating a pipeline as the main goal of virtual events. [4]
  • For 68% of organisers, engagement is the biggest challenge of virtual events ( 49% of event marketers see participant engagement as the most important factor for a successful event (Market, 2021). [4]
  • marketers see participant engagement as the most important factor for a successful event ( 71% of event planners use online surveys to keep attendees’ attention (Market, 2021). [4]
  • 58% of event managers have never used virtual applause at an event or used it themselves as participants ( 82% of B2B marketers believe that attendee engagement is an important KPI for the success of an event (Bizzabo, 2019). [4]
  • 82% of B2B marketers believe that attendee engagement is an important KPI for the success of an event ( 70% of respondents measure engagement and attendee satisfaction as a KPI to define the success of an event (Bizzabo, 2019). [4]
  • 85% of these marketers had held a virtual event last year and 28% said that between 90 100% of their events are now virtual. [5]
  • 95% of marketers believe that in person events can help achieve business goals. [5]
  • 97% of event marketers believe that the number of hybrid events will increase in 2021 or later and 76% have never hosted a hybrid event before. [5]
  • 82% of marketers plan to wait until 2021 or later to resume in. [5]
  • 93% of event marketers plan to invest in virtual events in the coming future. [5]
  • 68% of B2B marketers say that most lead generation comes from virtual events. [5]
  • 45.7% of marketers say that the primary goal of their virtual event is to keep their sales pipeline full. [5]
  • 71% of event marketers are already familiar with hybrid events. [5]
  • Asia Pacific is the region where the virtual events industry sees the fastest growth, with a CAGR of 13.3% 54% of B2B event marketers plan to host more events this year and beyond. [5]
  • 75% of companies with an event budget between $50 100 million expect more than 51 of an event ROI, 48% of brands expect between 31 and 51, and 44% of marketers experience a 31 from event marketing. [5]
  • 83% of brands say that event marketing has consistently increased their sales. [5]
  • 74% of attendees say they have a more positive opinion about a company after attending their marketing event. [5]
  • 70% of the audience becomes regular customers after attending a marketing event. [5]
  • 64% of marketers use events to generate new prospects and business opportunities. [5]
  • 70% of marketers say that media exposure is critical in monitoring event ROI. [5]
  • 51% of marketers believe that event marketing helps them strengthen their existing customer relationships. [5]
  • 51% of marketers say webinars are the most effective video content format that drives the best results. [5]
  • Study shows that over 82% of B2B marketers report attendee engagement as an important KPI for determining an event’s success. [5]
  • 95% of marketers think that live events give the opportunity to form in. [6]
  • 77% of marketers use experiential marketing as a core part of their advertising strategy. [6]
  • 31% of marketers believe live events are the most effective marketing strategy over email marketing, content marketing, and digital advertising. [6]
  • Email marketing is the most effective marketing channel for promoting events with 33% of marketers choosing this over social media, direct mail, and print or online advertising. [6]
  • 60% of marketers agree that extending beyond the live experience of an event is imperative to the success of their strategy. [6]
  • 89% of marketers found that event management software helped them manage their staff. [6]
  • 52% of respondents say event marketing drives more business value than other marketing channels. [6]
  • Over 50% of companies allocate 20% or more of their marketing budgets on organizing events. [6]
  • 70% of users become regular customers after finding a brand at an experiential marketing event. [6]
  • Nearly 50% of marketers agree that their biggest event challenge is getting people to respond to invites. [6]
  • 46% of event marketers agree that curating content for and building event agenda is the most time consuming in event planning. [6]
  • 63% of marketers plan on increasing the number of events they organize. [6]
  • In the next 3 to 5 years, CMOs are expecting to allocate 21 50% of the marketing budget to experiential marketing. [6]
  • Whereas 63% of all of the marketers surveyed said that they plan on investing more in live events in the years to come, 80% of marketers from organizations that are overperforming in regards to their business goals plan on investing more in events. [7]
  • In fact, 80% of marketers plan on investing more in event technology and they plan on doing so with thousands of more dollars than marketers from organizations that are underperforming or performing as expected. [7]
  • Most marketers (31%). [8]
  • Less than 50% of marketers have a standardized process to measure event sponsorship. [8]
  • 79% of US marketers generate sales using event marketing. [8]
  • 95% of marketers agree that live events provide attendees with a valuable opportunity to form in person connections in an increasingly digital world. [8]
  • 70% of users become regular customers after an experiential marketing event. [8]
  • These numbers will tell you what other event planners have found to be the most effective 75% of content marketers said that in person events are the most effective content marketing strategy. [8]
  • Almost everyone (96%). [8]
  • An overwhelming majority of event marketers (86%). [8]
  • 68% of B2B marketers agree that live events help generate the most leads, while case studies help convert and accelerate the most leads. [8]
  • 49% of marketers say that audience engagement is the biggest contributing factor to having a successful event. [9]
  • Microphones are more important than a camera, which marketers ranked at 60% importance. [9]
  • 90% of event marketers believe technology can have a major positive impact on their events’ success. [9]
  • Facebook is used by 52% of event planners to market events. [9]
  • 76% of marketers say that email is the single most effective way to drive registrations. [9]
  • In fact, 67% of B2B brand side marketers anticipate growth in experiential/event budget in the next 18 months starting in 2019. [0]
  • B2B brand side marketers are looking at an average growth of 24% in events/experiential budget over the next 18 months. [0]
  • 74% of consumers say that engaging with branded event marketing experiences makes them more likely to buy the promoted products. [0]
  • consumers are more likely to buy a new product if they can try it 70% of consumers become repeat customers after an experiential marketing event. [0]
  • According to industry professionals, the no. 1 most successful marketing tactic is experiential/events (38.34%). [0]
  • This is followed by digital advertising (19.69%), content marketing (12.44%), partnerships/sponsorships (9.33%), and traditional advertising (7.25%). [0]
  • 92% of brand side respondents believe integrating experiential marketing within the overall sales and marketing funnel is vital to their success. [0]
  • 77% of marketers stated that they harness experiential marketing as a crucial part of any brand’s advertising strategies. [0]
  • 41% of marketers consider live events as the most critical marketing channel for achieving business outcomes. [0]
  • 40% of event marketers believe email marketing is the most effective channel for promoting an event. [0]
  • marketers measure ROI on attendee satisfaction, 52% determine results based on staying within budget, and 51% measure ROI on the number of registrations. [0]
  • 94% of marketers and industry leaders agree that technology has a positive impact on an event. [0]
  • 62% of senior marketers plan to invest in more future live events, both in budget and number of events. [0]
  • 52% – developing sales and marketing approaches fit for the post. [0]
  • Because of Coronavirus Outbreak 70% – Developing sales and marketing approaches best suited to a postCOVID. [0]
  • The majority of event marketers do not charge for virtual events. [10]
  • For large virtual events, 65 percent of marketers need more than six weeks to promote the event and drive the desired amount of registrations. [10]

Event Management Platforms Software Statistics

  • 14% of jobs demanded experience with operating an event management software program. [1]
  • The most important consideration in event management software is support (79%), followed by the features (78%) and analytics (69%). [1]
  • 92% of marketers believe event software makes it easier to achieve business outcomes. [2]
  • 80% of marketers that are currently using event software don’t have trouble proving ROI 89% of marketers who use event software. [2]
  • 59.4% of event marketers are looking for a hybrid software solution that will manage both in person and virtual events 62% of marketers. [2]
  • 91% of respondents believe event software makes it easier to achieve business outcomes. [2]
  • Mainly because experiential marketing stats show that the use of event management software increases attendance by 20%, productivity by 27%, and profit margin by 20. [3]
  • Event management software increases attendance by 20%, productivity by 27%, and profit margin by 20. [3]
  • 89% of marketers found that event management software helped them manage their staff. [6]
  • Learn more here Almost 60% of event management software users are able to measure ROI. [8]
  • 54% of businesses that use event software plan to give their employees more software access than they currently do. [0]
  • Nearly 60% of event management software users are able to measure their ROI. [0]
  • 66% of these businesses do not have problems proving event ROI, and they utilize event software systems integrated with their core business platforms. [0]

Event Management Platforms Adoption Statistics

  • App adoption rates overall tended to be high, with nearly 40% of developers stating an adoption rate of over 80%. [1]
  • Another 35% of developers claimed an adoption rate of 60% to 80%. [1]

Event Management Platforms Latest Statistics

  • 99% of speaker panels are representative when it comes to the inclusion of female speakers, while the percentage of representative speaker panels in terms of BIPOC and Black speakers is 86% and 67%, respectively. [1]
  • 35 40% of events don’t even have one Black speaker. [1]
  • Streaming experiences can reduce total climate pollution from events by 60. [1]
  • 58% to 67% of eventprofs are very likely or completely likely to address sustainability in their meeting plans for 2021. [1]
  • Globally, 67% of eventprofs are including explicit language around safety and security in their meetings and events policy. [1]
  • 30% of planners wouldn’t attend in person meetings under any circumstances, and an additional 32.7% would attend only if the meetings were both small and local. [1]
  • A mere 14% have no qualms whatsoever. [1]
  • Most eventprofs believe that in person events will return in the second half of 2021 — 30% are betting on Q3, while 27.5% believe they’ll return in Q2. [1]
  • 55% cited safety concerns as the biggest obstacle to hosting live events. [1]
  • Access to a vaccine is the biggest game changer for restarting live events, with 51% of planners noting this as the factor that would make them feel most confident in planning live physical events. [1]
  • 61% of medical conference attendees would be uncomfortable traveling to the US to attend a medical conference in the first quarter of 2021. [1]
  • A further 20 percent are “unsure.”. [1]
  • 21% of eventprofs believe small and simple meetings will be the most common type of meeting held in 2021, in all formats. [1]
  • , followed by internal meetings at 18%. [1]
  • 66.5% of eventprofs plan to use hybrid as their goto format once in. [1]
  • 65% of visitors and 57% of exhibitors expect that digital event technology will still have utility after the pandemic ends. [1]
  • Almost three quarters of planners (71%). [1]
  • In 2019, 39% of event professionals agree that ‘engaging attendees’ is the most crucial element of a live event. [1]
  • 73% of planners have been able to successfully pivot their event to virtual. [1]
  • 57% of attendees believe that they can conduct the majority of their event objectives online. [1]
  • 34% of planners consider increased attendance the most positive result of pivoting to virtual, followed by lower overhead costs (27%). [1]
  • 43% of virtual event registrants attend live, while 13% attend on demand. [1]
  • Updated in September 2020, the projected growth for meeting, convention and event planners is expected to increase 9% in the USA between 2019. [1]
  • Over 50% of UK event job postings emphasized compliance with regulatory policies. [1]
  • As of March 2020, 90% of event professionals saw some or most of their business gone. [1]
  • 2.75% were left unemployed and only 5% were minimally impacted. [1]
  • As of November 2020, 52% of eventprofs have lost income as a result of the pandemic, while 11% have been furloughed and 10% have been laid off. [1]
  • Almost three fourths of planners, or 73.6 %, have become more proficient or much more proficient in tech as a result of the pandemic, which will be important as the industry transitions further to virtual and eventually hybrid events in the coming months. [1]
  • professionals are willing to pay up to $5,000 for virtual event tech, while only 19% are willing to pay more than $15,000. [1]
  • Expected meeting spend for 2021 in North Americais down 6% compared to 2020. [1]
  • Given a 10% increase in budget, 33% of eventprofs would prefer to use the extra funds to improve the on site experience, while 31% would increase the use of technology. [1]
  • Internal team meetings/trainings represent 19% for Europe, 16% for Asia Pacific and 19% for Central/South America. [1]
  • In the US, 53% of attendees participate in corporate and business meetings, 18% in conventions, conferences and congresses without an exhibition floor and 16% in trade shows or conferences with an exhibiting component. [1]
  • 6% participated in incentive meetings and 6% in other meetings. [1]
  • The average percentage of corporate event budget dedicated to AV is 27%, but the biggest challenge for corporate planners is staying on budget (44%). [1]
  • 76% of corporate planners used their own space to host events in 2019, which means that they will have an easier time securing low risk, socially distant spaces for speakers and presenters or simply facilitating these events from home. [1]
  • In 2019, team building events were the most commonly planned internal event, with 49% of corporate planners indicating that they often plan this type of event. [1]
  • 76% of current job ads demand that event professionals be capable of establishing the business value of events. [1]
  • 91% measure the success of their events on attendee satisfaction. [1]
  • 61% measure according to their specific event objectives and 60% determine results based on staying within budget. [1]
  • 28% of eventprofs were able to pivot to virtual profitably, while 10.8% were able to exceed their physical event. [1]
  • 39% of planners expected to be able to recoup at least 25 percent of their revenue by pivoting to virtual events in 2020. [1]
  • 32% of planners do not charge for or do not make revenue from their virtual events, which will need to change in 2021 if virtual events are to stick around. [1]
  • 36% of planners consider engagement their biggest challenge when pivoting to virtual. [1]
  • 45.9% of planners rely on in house production for the production aspect of their virtual events, while 32.5% are outsourcing this aspect to external production companies and 21.6% rely on their virtual event tech providers. [1]
  • 66% also believe that a low barrier to entry and competition in the virtual event space has become a significant concern. [1]
  • 37% of event planners report that social media exposure is a key metric of event success. [1]
  • 25% spend between $200 and $1,000. [1]
  • 52% of events engage on social media several times a day. [1]
  • The next most effective social media channels for promotion are LinkedIn (26%), Twitter (13%) and Instagram (6%). [1]
  • Social media is used for pre event engagement by 89%. [1]
  • 49% use it to engage attendees during the event and 13% for interaction with speakers during educational sessions. [1]
  • 38% use social media as a feedback mechanism. [1]
  • Social media campaigns are important to 53% of event planners. [1]
  • 31% view it as being important and. [1]
  • 15% do not see it as important. [1]
  • The best social channels to build a community and for year round engagement are Facebook (57%), LinkedIn (25%), Twitter (7%) and Instagram (7%). [1]
  • Subject lines under 21 characters generate a 31% higherthan average open rate, yet shorter subject lines account for less than 5% of all emails sent. [1]
  • Open rates of between 60 87% often include the company name in the title with straightforward and honest subjects such as [company name] newsletter, Invitation from [company name] or Upcoming Events at [company name] 2% of all emails. [1]
  • included personalization in the subject line, however, these emails generated 50% higher open rates than those without personalization. [1]
  • Emails in the event and entertainment niche have a 21.21% open rate on average and a 2.33% click. [1]
  • Only 47% of event planners analyze their email or email invitation data. [1]
  • 43% are not sure and 33% are not. [1]
  • 53% of eventprofs consider themselves comfortable or savvy with virtual event tech. [1]
  • 51.5% of planners say that the inability to match live engagement is the most frustrating thing when it comes to sourcing virtual event tech, and 25.4% say cost is the biggest challenge. [1]
  • Most virtual event tech providers either offer or integrate with live streaming tools or platforms (92%), registration tools (86%), and mobile event apps (80%). [1]
  • When it comes to live streaming, the two most common features available from event tech providers are the ability to facilitate both live and prerecorded sessions (75%). [1]
  • The vast majority (58%). [1]
  • Nearly 32% of the remaining platforms offer web based solutions that can be accessed on a browser, presumably also on mobile devices — meaning that at least 90% of providers allow attendees to participate on any device they choose. [1]
  • The most used event app feature is agenda/sessions, used by 98.3% of eventprofs, followed by the sponsors/exhibitors listing (93%) and the speakers listing (89.3%). [1]
  • 86% of apps are using AI in some form, which includes chatbots, facial recognition, smart matchmaking, and sentiment analysis. [1]
  • The availability of AIpowered attendee matchmaking in event apps has increased from 41.5% in 2019 to to 67% for both proximity and non proximity based recommendations in 2020. [1]
  • The availability of chatbots decreased to 16.5% from 22.3% last year. [1]
  • 57% of app providers include recommendations of nearby places, events, and experiences to attendees, while 65% include personalized session or content recommendations. [1]
  • Most app companies (41%). [1]
  • the number of companies charging by number of attendees decreased by 9 percentage points in 2020, from 30% in 2019 to about 21% in 2020. [1]
  • The majority of app developers, about 76%, say that demand in the event app space is higher than it was last year. [1]
  • Another 21% say that demand is about the same. [1]
  • Only 1% say that demand is lower this year than it was last year. [1]
  • About 54% of event app providers state that clients interact the most with the agenda on their event apps. [1]
  • Another 49% say that clients interact the most with engagement elements, like gamification, live polls and feedback, etc. [1]
  • Value for money is listed by 67% of event planners and for 58% it is important that they are not limited in terms of the number of events or attendees. [1]
  • 18.8% of event planners used different event technology providers rather than an allin one solution in 2019, though the pivot to virtual events in 2020 has likely radically changed this. [1]
  • Sponsorships are the primary source of virtual event revenue for 23% of planners. [1]
  • In terms of sponsorship opportunities, the top three features offered by virtual event tech providers are sponsor/exhibitor profiles (78%), analytics/reporting (77%), and banners in high traffic areas (70%). [1]
  • Across all verticals, combo sponsorship packages dominated in 2019, making up 67% of all event packages and combining awareness and value offerings. [1]
  • Nearly 25% of providers don’t offer any sort of analytics for proving sponsor ROI. [1]
  • 6% of eventprofs reported closing their businesses as a result of the pandemic while a full 79.5% lost business. [1]
  • Only 14.5 percent of event planning companies experienced no impact from the pandemic. [1]
  • 30.5% of companies lost 75 to 90 percent of their business in 2020. [1]
  • Networking is the most effective strategy for event planners to find new clients (66%), followed by social media (45%). [1]
  • Safety standards are the most important venue selection criterion (noted by 56% of planners), while masks/PPE is the least important (noted by only 8% of planners). [1]
  • Only 11% of eventprofs received an insurance payout from their provider following the cancellation of an event, while 45% are not expecting a payout. [1]
  • Mid tier properties are the most popular venue type for 2021, with eventprofs indicating that 37% of events this year will take place in that property type, followed by nontraditional meeting facilities at 16.8%. [1]
  • In 2019, 10% of negotiated hotel room blocks were 50% more expensive than equivalent accommodations on booking sites. [1]
  • Alternative accommodation options with equal or better amenities and within very short distances were priced 25.39% cheaper than negotiated rooms. [1]
  • 37% of planners value safety standards above all else when it comes to choosing a destination for their next event. [1]
  • The same criterion for venues ranked as most important for 56% of planners. [1]
  • In a post Covid era, planners have little interest in what destinations normally have to offer – less than 2% consider attractions to be the most important factor when selecting an event destination. [1]
  • When the pandemic forced everyone into lockdown, 60% of event professionals pivoted to virtual events. [2]
  • Although in Q4 2021, 75% of events on Bizzabo’s platform were virtual, only 30.6% of Q2 2024 events are planning to go virtual. [2]
  • 71% of event decision makers say that it’s difficult to make virtual events accurately mimic the IRL experience, with 2 in 3 (67%). [2]
  • 58% of virtual sessions are smaller, capping at 300 live attendees. [2]
  • 14% of virtual event sessions are a larger keynote format. [2]
  • 93% of event professionals plan to invest in virtual events moving forward. [2]
  • 80.2% of event organizers were able to reach a wider audience with virtual events. [2]
  • 54% of virtual event registrants convert to virtual attendees. [2]
  • 80% of event professionals report measuring event success based on attendee engagement and satisfaction. [2]
  • 39.5% of event organizers found it easier to find outstanding speakers for virtual events 80.2% of event organizers have been able to reach a wider audience with virtual events. [2]
  • 55% of respondents say customer relations, education, and retention are the main goals for their virtual events. [2]
  • 80% of virtual event registrations are free. [2]
  • 42% of virtual attendees would join online next time. [2]
  • 18% of virtual attendees don’t want to socialize at all. [2]
  • 75% of virtual event participants found access to on demand sessions most valuable. [2]
  • In Q4 2021, a mere 16.8% of events on Bizzabo’s platform were in. [2]
  • Compare this to Q2 2024, in which 48.5% of events are scheduled to be in. [2]
  • 88% of respondents expect meetings in 2024 will have an inperson component 67% of event professionals believe inperson meetings will return to their pre pandemic numbers within one to two years. [2]
  • 81% of events expected to have an inperson element 78% of inperson attendees prefer to network with other in person attendees 58% of virtual attendees are willing to network with anyone. [2]
  • According to Bizzabo data around events on our platform, in fact, 20.9% in Q2 2024 will be hybrid versus a mere 8.10% in Q4 2021. [2]
  • 68% of event professionals are looking for hybrid event technology that supports both in person and virtual events. [2]
  • 50% of hybrid speakers said that feeling connected is extremely important to them. [2]
  • 35% of event organizers say that finding the right venue to host a hybrid event is a challenge 30% of event organizers plan to switch to hybrid for their next event 25% of event. [2]
  • 57% of in person attendees report successfully socializing during hybrid events. [2]
  • believe that attendee engagement is an important KPI for event success 94% of B2B event organizers use “pipeline generated” as their key success metric. [2]
  • 85% of respondents within the media industry reported that their leadership teams are supportive of their events strategy. [2]
  • 64% of event professionals say their overall meeting spend is increasing in 2024. [2]
  • 50% of businesses are spending 21% or more of their total events budget on hosting events. [2]
  • 33% of businesses are spending 21% or more of their total events budget on sponsoring events. [2]
  • 70% of businesses that are outperforming their company goals expect their in person event budgets to increase. [2]
  • 89% of businesses using event technology save roughly 200 hours per year, and 20% see 360+ hours saved per year. [2]
  • 51% of event decision makers are satisfied with their virtual events platform, but 94% encountered issues with their platform’s setup. [2]
  • 98% of event professionals use agenda and session features for their event app. [2]
  • 6070% of event app features commonly used across industries are engagement. [2]
  • 41% of apps analyzed by EventMB included advanced networking features. [2]
  • 100% of verticals analyzed by EventMB named “event agenda” in the top three most important features for an event app. [2]
  • Ultra Branded App saw an 84% increase in audience networking. [2]
  • 50.6% of respondents believe that tools to connect sponsors and attendees both virtually and in person will play a key role in their 2021 event strategies. [2]
  • 50% of organizers found moderating Q&A with virtual and in person audiences as a challenging aspect of hybrid events 67% of hybrid event speakers found polls a helpful way to connect with audiences. [2]
  • 46% of organizers found networking to be a challenging aspect of organizing hybrid events. [2]
  • The average virtual attendee watches 68% of a virtual session that is 20 minutes or longer. [2]
  • 63% of respondents believe tools to engage virtual attendees will play a key role in their future event strategies. [2]
  • 70% of respondents track attendee engagement and satisfaction as a KPI for event success 54% of event planners are spending more of their time and attention on the attendee experience rather than logistics. [2]
  • The majority (63%). [2]
  • Among respondents who track DE&I, 47% measure progress of diversity and equity goals at least twice per year; 43% measure progress of inclusion goals at least twice per year. [2]
  • 33% of event speakers are female. [2]
  • Executive diversity and inclusion job titles have increased 113% since 2015 35 40% of events don’t have a single Black speaker. [2]
  • Nearly 40% of Fortune 500 companies now have executives dedicated to DEI. [2]
  • When comparing the United States, Canada, and the United Kingdom, the U.S. and Canada tied for most diverse with 64% male speakers versus 35% female speakers, respectively. [2]
  • Technology events were found to have 63% male speakers versus 37% female speakers Education management events had 50% female speakers and 50% male speakers. [2]
  • Job search and info sessions had 69% female versus 31% male speakers. [2]
  • Fundraisers and galas had 58% female versus 42% male speakers. [2]
  • 85% male versus 15% female speakers Conferences and conventions had 66% male versus 34% female speakers. [2]
  • Women’s participation in virtual STEM conferences increased by as much as 253% compared to in. [2]
  • 61% of respondents believe that the events industry has improved, but not enough, when it comes to diversity in speaker lineups. [2]
  • 83% of respondents said their organizations take sustainability into account when planning meetings and events. [2]
  • Streaming experiences can reduce total climate pollution from events by 60. [2]
  • By empowering speakers to upload their own information, Hubb reduces admin time by 67%. [3]
  • Imagine what you could do at an event if you had 67% of your time back!. [3]
  • 81% of event managers say they host virtual events. [4]
  • the right data or 18% do not have the right tools to measure the success of their events. [4]
  • ( 61% of organisers had to switch to virtual events due to COVID. [4]
  • 81% of event managers say they organise virtual events. [4]
  • 61% of organisers had to switch to virtual events due to COVID 19 ( 38% of virtual event organisers regularly encounter technical problems (Market, 2021). [4]
  • 38% of virtual event organisers regularly encounter technical problems ( For 53% of organisers, finding the right technology is the biggest challenge for virtual events (Sweap, 2021). [4]
  • For 53% of organisers, finding the right technology is the biggest challenge for virtual events ( 67% of B2B companies use virtual events in addition to on site events (Market, 2021). [4]
  • 67% of B2B companies use virtual events in addition to on. [4]
  • For 47% of organisers, the no show rate is the biggest challenge for virtual events. [4]
  • For 47% of organisers, the no show rate is the biggest challenge for virtual events ( More than half (54%). [4]
  • More than half (54%) of the companies increase the number of their online webinars . [4]
  • 65.9% of event planners make the content of their virtual events available on. [4]
  • ( The biggest annoyance at virtual events is a bad connection (38%). [4]
  • The second biggest frustration comes from bad microphones (30%), followed by bad cameras (20%). [4]
  • The biggest annoyance at virtual events is a bad connection (38%). [4]
  • The second biggest frustration comes from bad microphones (30%), followed by bad cameras (20%). [4]
  • ( The majority of companies (63%) are switching to digital conferences or events. [4]
  • The majority of companies (63%) are switching to digital conferences or events ( 75% of virtual event organisers do not yet use digital goodie bags for participants (Sweap, 2021). [4]
  • Half (50.7%) of executives believe that in the future all live events will have a virtual dimension ( 27% of all virtual/hybrid meetings use mobile apps (AMEX, 2020). [4]
  • 27% of all virtual/hybrid meetings use mobile apps . [4]
  • 60% of virtual event planners use social media to get valuable attendee registrations. [4]
  • 19% of companies do not know their ROI for events. [4]
  • 55% of event organisers across all formats use surveys to measure participant satisfaction ( For 45% of organisers, last minute participants are the biggest challenge when creating guest lists (Sweap, 2020). [4]
  • For 45% of organisers, last minute participants are the biggest challenge when creating guest lists ( 65% of the organisers are responsible for reporting and measuring success (Sweap, 2020). [4]
  • ( 23% of organisers do not measure the success of their events (Sweap, 2020). [4]
  • 23% of organisers do not measure the success of their events ( 43% of organisers manage their guest lists with a digital solution (Sweap, 2020). [4]
  • 43% of organisers manage their guest lists with a digital solution . [4]
  • The number of event websites increases by up to 52% per year. [4]
  • The number of mobile apps has doubled accordingly since 2017 . [4]
  • For events, the average ROI is 25. [4]
  • For 68% of organisers, engagement is the biggest challenge of virtual events. [4]
  • 71% of event planners use online surveys to keep attendees’ attention . [4]
  • 57% of event managers have participated in a networking carousel or would participate if the event platform/event offered it ( 58% of event managers have never used virtual applause at an event or used it themselves as participants (Sweap, 2021). [4]
  • 70% of respondents measure engagement and attendee satisfaction as a KPI to define the success of an event. [4]
  • 53% of planners expect an increased budget for next year, but most project the increase to be between 1% and 5%. [11]
  • Event costs are expected to increase 5% for air travel, 3.9% for room rates, 2.5% for meeting rooms, and 4% for food and beverage or catering in the coming year. [11]
  • 50% of event revenue comes from registration, while food and beverage eats up 33% of expenses. [11]
  • Despite lowers numbers last year, the number of group business trips is predicted to rise 1.6% in 2015 and another 2.5% next year. [11]
  • 70% of event programmers said the viral nature of an event is extremely or very important , but only 16% feel they are very effective at making an event viral, and 63% don’t call themselves effective at all. [11]
  • 44% of attendees use mobile event apps. [11]
  • That number is expected to grow to 56% next year. [11]
  • About half (49%). [11]
  • Almost 60% of planners ranked on site technology as high in importance, with internet connection as the technology most needed for a successful meeting. [11]
  • 83% of attendees checked their email at an in person meeting or presentation. [11]
  • 64% of event planners said they found early bird discounts to be the best promotional method for an event. [11]
  • 80% of fortune 2000 companies rely on our research to identify new revenue sources. [12]
  • The Global Event Management Software Market size to grow from USD 7.0 billion in 2021 to USD 14.1 billion by 2026, at a Compound Annual Growth Rate of 14.9% during the forecast period. [12]
  • North America is estimated to hold the largest share in the Event Management Software Market in 2021. [12]
  • A study conducted by Event MB shows, 55% of event organizers say that Covid19 protocols are the biggest challenges for in. [5]
  • 76% of event venues are planning to offer virtual site inspection now or in the next 12 months. [5]
  • 30% of virtual event hosts use giveaways to engage their audience. [5]
  • 73% of event planners successfully shifted to virtual events. [5]
  • 84% of organizations believe virtual events are much more costeffective than in. [5]
  • 19% of companies host virtual events to increase their brand awareness and 45% host online events to increase engagement. [5]
  • 26% of event attendees say virtual events aren’t fun. [5]
  • A recent energy report shows that virtual events will reduce inperson event related carbon emissions by 99% 85% of companies believe that virtual events will stay in 2021 and beyond. [5]
  • Only 41% of attendees say they would attend a physical event if it were local. [5]
  • 71% of event planners say they will continue their digital strategy for virtual events. [5]
  • 49% of organizations say they face challenges scheduling events for international audiences. [5]
  • Attendee satisfaction is one of the KPIs of hybrid events for more than 89% of event organizers 86% of B2B organizations get a positive ROI of their hybrid events after 7 months of the event date. [5]
  • More than half (63%). [5]
  • A whopping 72% of event organizations say that virtual event technology will play a crucial role in their event strategy. [5]
  • 97% of the event professionals in the tech industry use agenda features in their event app. [5]
  • 75% of event tech providers facilitate prerecorded sessions and 70% provide multi. [5]
  • 25% of event planners say the biggest challenge for sourcing virtual event tech, and 51% say matching live engagement is the most frustrating. [5]
  • Using event technology can increase attendance by 20% and productivity by 27%. [5]
  • According to a recent study conducted by Research Dive, the global event industry is projected to generate revenue of $1,457.2 million by 2028 and rise at a CAGR of 23.1% from 2021. [5]
  • 90% of B2B event organizers say that reaching a new audience and securing sponsors are the two significant challenges they face. [5]
  • The study further says the corporate events and seminar sub segment will be the most profitable, with an estimated revenue of $413.7 million. [5]
  • According to a study conducted by LinkedIn, 45% of future B2B events will be completely virtual. [5]
  • 65% of consumers say they better understand a product or service from live events. [5]
  • 94% of webinars are made available on demand after the live event ends. [5]
  • 83.7% of event planners believe Covid 19 will impact their event budgets in 2021. [5]
  • The average per attendee cost for a large virtual conference is 21% of businesses increased their event budgets during the pandemic. [5]
  • 33% of organizations spend 21% or more of their total event budget on sponsoring events. [5]
  • 78% of event organizers that use event hosting applications say it contributes to a positive event ROI. [5]
  • 14% of virtual sessions are in the large keynote format. [5]
  • 58% of virtual events host 300 or fewer 76. [5]
  • 57.2% of event attendees are more focused on learning at virtual events. [5]
  • Employment of meeting, convention, and event planners is projected to grow 18 percent from 2020 to 2030, much faster than the average for all occupations. [13]
  • 68% of app developers surveyed said that demand in the event app space has increased since 2018. [6]
  • Only 23% of respondents said they know how to track ROI of event investment. [6]
  • Event technology can help increase event attendance by 20%. [6]
  • 65% of brands say that events and experiential programs are directly related to sales. [6]
  • Both hosted events and event sponsorship increase revenue growth by over 30%. [6]
  • 98% of consumers create digital or social content at events. [6]
  • 86% of respondents believe that attendee satisfaction is the best gauge for event success. [6]
  • 75% of surveyed attendees said that networking and making connections was important to them. [6]
  • 74% of respondents say that they are more likely to purchase products that are promoted at live event. [6]
  • 66% of attendees learn about events worldwide via recommendations from friends and acquaintances. [6]
  • 52% of attendees use event apps to search session information, research sessions of interest, look up rooms, and create schedules. [6]
  • 60 70% of the most common event features are engagement and interactivity focused. [6]
  • Over 46% of event organizers plan seminars and workshops. [6]
  • Between 2017 and 2018, 17% more companies organized 20 or more events per year. [6]
  • Over 50% of respondents are either satisfied or very satisfied with their event strategy and results. [6]
  • 87% of C Suite executives believe in the power of live events and plan on investing more into them. [6]
  • 40% of respondents say they’ll spend more on hosting events in the year ahead. [6]
  • Which is a good thing, considering… Currently, most organizations allocate between 20% and 50% of their budget to in. [7]
  • This additional investment could go to hosting events or it could go to exhibiting at other events (most organizations only allocate 1% – 5% of their budget to exhibiting, currently). [7]
  • Overperforming organizations are able to demonstrate event ROI 26% more often than organizations that are underperforming and performing as expected which may be because overperforming organizations are more willing to invest in event technology. [7]
  • 80% of businesses that are over performing in regards to their company goals will increase their live event budgets next year. [8]
  • An overwhelming majority of C Suite executives (87%). [8]
  • 65% of attendees said live events helped them have a better understanding of a product or service. [8]
  • 84% of event attendees say that they have a more positive opinion about the company, brand, product or service being promoted after the event. [8]
  • 51% of event professionals find the biggest challenge in using social media being how to use it effectively. [8]
  • About 34% of event attendees said they would make a post about an experience on their social media pages. [8]
  • 88% of event attendees said that access to meeting or event schedules in an event app is extremely important. [8]
  • event technology adopters consider themselves well positioned for future success, versus 65% of non. [8]
  • 75% of companies with event budgets between $50 100 million say they expect an ROI of more than 51 for live event and experiential programs. [8]
  • 86% report that attendee satisfaction is their best gauge on event success. [8]
  • Organizations hosting virtual events found that 45 percent of registrants attend live. [9]
  • 10 percent of registrants who don’t participate live attend on. [9]
  • 91% of respondents chose “Keeping members connected” as a primary goal of virtual events. [9]
  • 20 percent of total attendees view virtual events on. [9]
  • 32% of respondents who chose not to run a virtual event in 2020 did so because they couldn’t provide the kind of value their members need in a virtual environment. [9]
  • 89% of event planners use social media to engage people before the event. [9]
  • 49% of event planners use social media to engage attendees during events, and 13% use it for interaction with speakers. [9]
  • 90% of virtual event organizers use surveys to measure attendee satisfaction. [9]
  • 38% of event planners use social media for event feedback. [9]
  • Organizations that didn’t try to engage virtual event attendees were 150% more likely to be unsuccessful. [9]
  • 32% of respondents who chose not to run a virtual event did so because “We don’t have the technological infrastructure to run them properly.”. [9]
  • 70% of event organizers say that good microphones are critical to a successful event. [9]
  • 89% of businesses using event technology save approximately 200 hours per year. [9]
  • 20% of businesses see 360 hours or more saved per year. [9]
  • 84% of organizations who had already run a virtual event in 2020 reported that they spent less money on virtual events than in. [9]
  • Successful revenue generators were 46% more likely to promote a donation page throughout their virtual event. [9]
  • 27% of those who did not host a virtual event said it was because “We don’t know how to get participants to attend a virtual event.”. [9]
  • 52% of organizations reported seeing the same or more attendance than they’d expect at an in. [9]
  • 70% of organizations who had “much more” attendance at their virtual event than they would have had at a live one featured a guest speaker. [9]
  • The average Chief Marketing Officer allocates 24% of their overall annual budget to live events. [0]
  • It will reach a projected value of $12.51 billion by 2024 at a CAGR of 10.45%. [0]
  • 60% of industry professionals said that effectively reaching non physical attendees is critical to an event’s success. [0]
  • A good brandin hand experience leads to an 85% purchase intention and a 41 ROI. [0]
  • Share of Marketers Replacing Live Events with Webinars Due to Coronavirus Outbreak 49% – replace some 12% – replace most. [0]
  • 16% – not sure. [0]
  • 16% – no plans. [0]
  • 45% of organizers intended to maintain spending on product launchers. [0]
  • 18% meant to increase spending and only 4% wished to spend less. [0]
  • 45% of organizers intended to maintain spending on VIP customer events. [0]
  • 17% meant to increase spending and only 3% wished to spend less. [0]
  • 42% of organizers intended to maintain spending on user conferences. [0]
  • 10% meant to increase spending and 6% wished to spend less. [0]
  • 40% of organizers intended to maintain spending on hospitality events. [0]
  • 13% meant to increase spending while only 4% wished to spend less. [0]
  • 35% of organizers intended to maintain spending on dealer and distributor meetings. [0]
  • 12% meant to increase spending and only 6% wished to spend less. [0]
  • 31% of organizers intended to maintain spending on roadshows. [0]
  • 12% meant to increase spending and only 2% wished to spend less. [0]
  • Leading Channels and Tools for Trade Show Marketing Before the COVID 19 Outbreak 69% – exhibitor invite program 68% – paid social advertising. [0]
  • 98% of consumers create digital or social content at experiences and events. [0]
  • 100% of consumers share the content they create. [0]
  • 65% of customers say that product demos and live events helped them understand the product better than any other advertising method. [0]
  • 91% of consumers have more positive feelings about brands after joining events and experiences. [0]
  • 67% of consumers bought products straight from consumer experiences. [0]
  • 85% of consumers are likely to buy after participating in events and experiences. [0]
  • When asked what in store experiences will drive purchases, 64% of consumers said exclusive discounts. [0]
  • Other runner ups include food/beverage offerings (30%), more personalized shopping experience (18%), live product demonstrations (18%), and special events/entertainment (17%). [0]
  • Among the biggest concerns of event planners are budget (82%), new ideas (62%), and ROI (54%). [0]
  • The average ROI for events is in the 25. [0]
  • 19% don’t know their event ROI. [0]
  • 73% of planners were successful in pivoting their event to virtual. [0]
  • 57% of attendees believe that they can reach the majority of their event objectives online. [0]
  • 43% of virtual event registrants attend live. [0]
  • 34% of planners cite the increase in attendance as the most positive result. [0]
  • It is followed by lower overhead costs (27%). [0]
  • 64% of companies incorporate event data into their overall product development and business intelligence activities. [0]
  • However, less than 50% have seen success using emerging technologies. [0]
  • event technology adopters consider themselves wellpositioned for future success as compared to 65% of non. [0]
  • 62% of brands do not charge consumers to attend events, but 38% charge admission fees. [0]
  • 97% of consumers attend events to shop for new products and technology. [0]
  • The list includes data tracking/collection and management (68%), in store experiences (55%), delivery systems (52%), loyalty programs and CRM (42%), and flexible purchase & returns (32%). [0]
  • Because of Coronavirus Outbreak 82% – designing digital event experiences. [0]
  • 74% – designing live experiences in post COVID environments with stringent hygiene standards. [0]
  • 47% – business continuity and scenario planning. [0]
  • 33% – monetization of future events. [0]
  • 32% – soft skills, including cultivating resilience in times of crisis 5% – others. [0]
  • 58% – designing live experiences in post FOVID environments with stringent hygiene standards. [0]
  • 49% – designing digital event experiences. [0]
  • 42% – business continuity and scenario planning. [0]
  • 31% – soft skills, including cultivating resilience in times of crisis. [0]
  • 24% – monetization of future events. [0]
  • Midweek emails — Tuesday, Wednesday and Thursdays – account for nearly two thirds of webinar registrations. [10]
  • The average no show percentage of virtual event attendees is 35 percent. [10]
  • On average, 55 percent of registrant convert to attendees. [10]
  • According toIntrado46 minutes is the average view time of a live 60. [10]
  • Seventy percent of all webinars in 2019 offered resources for attendees to download or engage with. [10]
  • Eighty six percent of online events are accessed on desktops or laptops, though access on mobile devices grew 2 percent in 2019. [10]

I know you want to use Event Management Platforms, thus we made this list of best Event Management Platforms. We also wrote about how to learn Event Management Platforms and how to install Event Management Platforms. Recently we wrote how to uninstall Event Management Platforms for newbie users. Don’t forgot to check latest Event Management Platformsstatistics of 2024.

Reference


  1. financesonline – https://financesonline.com/experiential-marketing-statistics/.
  2. eventmanagerblog – https://www.eventmanagerblog.com/event-statistics.
  3. bizzabo – https://www.bizzabo.com/blog/event-marketing-statistics.
  4. socialtables – https://www.socialtables.com/blog/event-technology/event-management-tools/.
  5. sweap – https://sweap.io/blog/event-planning-statistics.
  6. visme – https://visme.co/blog/event-statistics/.
  7. g2 – https://learn.g2.com/experiential-marketing-statistics.
  8. helloendless – https://helloendless.com/event-marketing-stats/.
  9. aventri – https://www.aventri.com/blog/23-event-marketing-statistics-you-need-to-know.
  10. wildapricot – https://www.wildapricot.com/blog/virtual-event-statistics.
  11. eventleadershipinstitute – https://eventleadershipinstitute.com/virtual-event-planning-a-round-up-of-25-need-to-know-stats/.
  12. capterra – https://blog.capterra.com/14-event-management-statistics-every-event-planner-needs-to-know/.
  13. marketsandmarkets – https://www.marketsandmarkets.com/Market-Reports/event-management-software-market-136859992.html.
  14. bls – https://www.bls.gov/ooh/business-and-financial/meeting-convention-and-event-planners.htm.

How Useful is Event Management Platforms

One of the key benefits of event management platforms is their ability to centralize all aspects of event planning in one convenient location. From managing registration and ticket sales to coordinating logistics and scheduling, these platforms provide event organizers with a comprehensive suite of tools to help them stay organized and on track. This centralized approach not only saves organizers time and effort but also reduces the likelihood of errors and oversights that can derail an event.

In addition to organizing and managing the logistical aspects of an event, event management platforms also play a crucial role in enhancing communication between organizers and attendees. These platforms often include features such as email marketing capabilities, social media integration, and mobile apps that enable organizers to keep attendees informed and engaged throughout the event planning process. By providing timely and relevant information to attendees, organizers can boost attendance rates, build excitement for the event, and ultimately ensure that it runs smoothly on the day.

Moreover, event management platforms can help organizers collect valuable data and feedback that can inform future event planning efforts. By tracking metrics such as attendance rates, ticket sales, and attendee demographics, organizers can gain valuable insights into what worked well and what could be improved upon in future events. This data-driven approach to event planning allows organizers to make informed decisions that maximize the impact of their events and ensure they meet the unique needs and preferences of their target audience.

Another key benefit of event management platforms is their ability to automate many repetitive and time-consuming tasks associated with event planning. From sending out registration confirmations and reminders to processing payments and generating attendance reports, these platforms can streamline many of the administrative tasks that can weigh down organizers and detract from the creative aspects of event planning. By automating these tasks, organizers can free up more time and energy to focus on creating memorable and engaging experiences for attendees.

In conclusion, event management platforms have revolutionized the way events are planned and executed, offering a wide range of benefits that make organizing events of all sizes more efficient, effective, and enjoyable. By centralizing event planning activities, enhancing communication with attendees, collecting valuable data and feedback, and automating repetitive tasks, these platforms empower organizers to create successful events that leave a lasting impression on attendees. Whether organizing a small community event or a large conference, event management platforms are indispensable tools that can help ensure the success of any event.

In Conclusion

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