Video Editing Statistics 2024 – Everything You Need to Know

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Are you looking to add Video Editing to your arsenal of tools? Maybe for your business or personal use only, whatever it is – it’s always a good idea to know more about the most important Video Editing statistics of 2024.

My team and I scanned the entire web and collected all the most useful Video Editing stats on this page. You don’t need to check any other resource on the web for any Video Editing statistics. All are here only 🙂

How much of an impact will Video Editing have on your day-to-day? or the day-to-day of your business? Should you invest in Video Editing? We will answer all your Video Editing related questions here.

Please read the page carefully and don’t miss any word. 🙂

Best Video Editing Statistics

☰ Use “CTRL+F” to quickly find statistics. There are total 289 Video Editing Statistics on this page 🙂

Video Editing Market Statistics

  • 86% of businesses use video as a marketing tool — up from 63% over the last three years. [0]
  • 87% of video marketers are satisfied with the ROI of their video marketing efforts on social media whereas 93% of marketers who use video say that it’s an important part of their marketing strategy . [0]
  • Video marketers get 66% more qualified leads per year. [0]
  • 17% of companies use live video as a part of their social marketing strategy . [0]
  • YouTube [88%] is the most popular platform among marketers for sharing videos, followed by Facebook [76%], LinkedIn [66%], and Instagram [65%] . [0]
  • 50% of marketers creating online video content for YouTube . [0]
  • 38% of marketers post video content on LinkedIn and. [0]
  • 12% of marketers use Snapchat as a channel and 50% claim success from using this platform . [0]
  • 54% of people want to see more video content from marketers . [0]
  • 63% of social media marketers believe that live video will become more important in the coming year . [0]
  • 89% of video marketers say video gives them a good ROI,. [0]
  • 83% of video marketers say video helps them with , and 87% of video marketers say video has lead generation 8. [0]
  • 80% of video marketers say video has directly helped increase sales and 95% of video marketers plan to increase or maintain video spend in 2020 . [0]
  • 71% of B2B marketers and 66% of B2C marketers use video marketing. [0]
  • (Wyzowl 12. 80% of marketers create videos that are 3 minutes or less. [0]
  • On average, marketers increase digital video budgets by 25% year on year . [0]
  • 41% of video marketers use webinar a channel – 83% claim success and 37% plan to keep using it as a part of their marketing strategy . [0]
  • 74% of video marketers claim success with using 360 degree videos . [0]
  • 66% of marketers planned to use video as a part of their marketing strategy in 2020. [0]
  • Video marketers get 66% more qualified leads per year . [0]
  • 48% of marketers who used video in their strategy for the first time said they started because they found it easier to convince others of its value through video. [0]
  • 18% of marketers that started using video as a part of their marketing strategy in 2019 did so because they felt clearer about the ROI on video. [0]
  • The percentage of marketers who say video is an important part of their strategy increased from 82% in 2017, 85% in 2018, and 91% in 2019 to 92% in 2020. [0]
  • The most common videos created by marketers are explainer videos [72%], presentation videos [49%], testimonial videos [48%], sales video [42%], and video ads [42%]. [0]
  • 46% of marketers who started using video in their marketing strategy did so because they believe that video is becoming more affordable and 46% of them also believe that it is easier to create videos in. [0]
  • 43% of marketers say that video marketing has reduced the number of support calls they received, an increase since 2015 at 30% . [0]
  • 13% of marketers who don’t use video as a part of their strategy is because they lack the time, 20% marketers say it is too expensive, and 17% marketers don’t know where to start. [0]
  • 93% of marketers who use video said that it is an important part of their strategy which is an increase from 92% in 2o2o and 91% in 2019. [0]
  • 91% of marketers feel that the pandemic has made video important for businesses and brands. [0]
  • 60% of video marketers say that they expect their 2024 to be affected. [0]
  • 70% of these video marketers say that they are expecting an increase in their budget whereas 30% say that it will be cut short . [0]
  • 96% of video marketers plan to maintain or increase their spends on video in 2024. [0]
  • 69% of marketers who haven’t used video as a part of their content strategy plan to incorporate it in 2024 . [0]
  • ( Animoto, 2018 82% of businesses plan to spend more on video marketing in 2018. [1]
  • ( Forbes, 2018 93% of marketers say they’ve landed a new customer thanks to a video on social media. [1]
  • The latest video marketing statistics show that 86 percent of marketing professionals use video as a marketing tool. [2]
  • If we look at the numbers, 88% of video marketers are satisfied with the ROI of their video marketing efforts on social media. [2]
  • The same report shows us that 80% of marketers also claim to be satisfied by the ROI of video ads that they have posted to social media. [2]
  • According to Optinmonster, video marketers get 66% more qualified leads per year. [2]
  • Optinmonster also concluded that video marketers achieve a 54% increase in brand awareness. [2]
  • Additionally, 93% of marketers say they’ve landed a new customer thanks to a video on social media. [2]
  • Nearly nine out of ten marketers say they plan to do video marketing on YouTube. [2]
  • Just under two thirds of marketers say they will be using video on LinkedIn in 2021. [2]
  • And the power of video marketing is actually felt throughout the entire buyer’s journey – the same study shows that most people turn to videos to learn more about a particular product and/or service. [2]
  • 86% of marketing professionals use video as a marketing tool. [2]
  • 88% of video marketers are satisfied with the ROI of their video marketing efforts on social media. [2]
  • Video marketers get 66% more qualified leads per year. [2]
  • YouTube is the most popular video sharing platform for marketers, with 89 percent of them planning on using it in 2021. [2]
  • According to the 2019 video marketing statistics, the use of videos on the landing pages has increased by 11% within a span of one year. [3]
  • Last year the graph showed 49% and this year the video marketing statistics show that 60% of people have started using videos on their landing pages. [3]
  • Why you should opt for video marketing is because the conversion is believed to increase by 80% in the coming months. [3]
  • According to the video marketing statistics, 59% of the businesses use demo videos, 13% video blogs or vlogs, 7% chalk whiteboards, and 12% one to one videos where you can directly address one particular person. [3]
  • Over 61% of the sales team have already been using the video marketing strategies and 2/3rd of the people pointed out that the sales team must have access to their clients and potential data of video viewers. [3]
  • Only 24% of the small businesses seek help from external resources like agencies, freelancers, or contractual employees for video marketing. [3]
  • The Aberdeen video marketing statistics reveal that the people who use videos attain 66% more leads each year. [3]
  • According to the Hubspot video marketing statistic, 55% of businesses would like to start sharing videos on the LinkedIn and 38% of the marketers already share video content on LinkedIn. [3]
  • Bloomberg video marketing statistics show 82% of Twitter users watch video content on Twitter, 93% of them watch videos on mobile. [3]
  • Recent research on mobile video marketing shows that within a span of 2 years, marketers have increased their spending by 95% on digital and mobile video content. [3]
  • According to Twitter, 90% of the people watch Twitter videos on mobile and Wyzowl video marketing statistics says that 90% of the video users view it from their mobile. [3]
  • This industry has no major players with a market share of greater than 5%. [4]
  • Frost & Sullivan estimated that in 2014 the global nonlinear video editing market for broadcast, post production professionals was at THE PROSUMERS VIDEO EDITING MARKET. [5]
  • If brands can strike the right emotional chord with their audience in a video, they could realize as much as a 31% success rate for their marketing campaigns. [6]
  • 54% of people want marketers to produce more video content. [6]
  • 81% of businesses choose Facebook for their video marketing. [6]
  • ( Video marketing campaigns on LinkedIn can generate view rates as high as 50%. [6]
  • Of first time video marketers, 48% decided to commit to video because they found it easier to persuade colleagues of its value. [6]
  • 80% of marketers confirmed that video helped increase sales. [6]
  • 80% of marketersfeel positive about the ROI of video ads published on social media. [6]
  • 81% of marketers have used paid media to promote a video on Facebook. [6]
  • 87% of marketers credit video for the boost in website traffic received. [6]
  • 93% of marketers use video marketing. [6]
  • 95% of marketers say video has helped buyers better understand their products and services. [6]
  • As much as 83% of marketers say video helped them generate leads. [6]
  • According to HubSpot, 99% of marketers using video will continue to do so throughout 2020. [6]
  • Social Media Examiner found that 57% of marketers use live video. [6]
  • Besides, 83% of video marketers claimed that thanks to videos the average time on their website has increased. [7]
  • 83% of video marketers said that videos help to generate leads. [7]
  • 91% of marketers said that videos have become an important tool for businesses and brands during the pandemic. [7]
  • 85% of businesses use video in marketing, 92% of them consider videos an essential part of their marketing strategy. [7]
  • 52% of video marketers said that video content has the best ROI. [7]
  • 38% use video advertisements as part of their marketing strategy. [7]
  • 83% of marketers say that videos helped them increase the average time people spend on a web page. [7]
  • As of now, only 25% of businesses use video in email marketing. [7]
  • 74% of video marketers say that videos receive the most engagement on social media. [7]
  • 47% of video marketers say that 1 2 minute videos perform best on social media. [7]
  • 96% of video marketers plan to increase their video budget in 2024. [7]

Video Editing Latest Statistics

  • 24.1% of all Video Editors are women, while75.9%aremen. [8]
  • The most common ethnicity of Video Editors is White (64.2%), followed by Hispanic or Latino (15.5%) and Asian (9.3%). [8]
  • In 2021, women earned 99% of what men earned. [8]
  • The top 10% of highest paid Video Editors earn as much as $74,000 or more. [8]
  • Broadcast Maintenance Engineer 98% Broadcast Maintenance Engineer 2% Audio Installer 95% Audio Installer 5%. [8]
  • Comparatively, there are 15.5% of the Hispanic or Latino ethnicity and 9.3% of the Asian ethnicity. [8]
  • White, 64.2% Hispanic or Latino, 15.5% Asian, 9.3% Black or African American, 7.0%. [8]
  • Unknown, 3.8% American Indian and Alaska Native, 0.2%. [8]
  • Using the Census Bureau data, we found out how the percentage of each ethnic category trended between 2010 2019 among Video Editors. [8]
  • Interestingly enough, the average age of Video Editors is 40+ years old, which represents 38% of the population. [8]
  • The most common degree for Video Editors is Bachelor’s Degree 73% of Video Editors earn that degree. [8]
  • A close second is Associate Degree with 15% and rounding it off is Master’s Degree with 5%. [8]
  • Bachelors, 73% Associate, 15% Masters, 5% High School Diploma, 4%. [8]
  • Other Degrees, 3% Video Editor Wage Gap By Education. [8]
  • By looking over 12,060 Video Editors resumes, we figured out that the average Video Editor enjoys staying at their job for 1 2 years for a percentage of 28%. [8]
  • Title Actor 23.07% Interior Design Internship 17.34% Student Graphic Designer 12.14% Sports Editor 11.70% Studio Associate 8.13% Video Editor 7.31% Film Sound Coordinator 5.55% Profession. [8]
  • The most common foreign language among Video Editors is Spanish at 52.9%. [8]
  • The secondmost popular foreign language spoken is French at 9.3% and Chinese is the third most popular at 6.1%. [8]
  • Spanish, 52.9% French, 9.3% Chinese, 6.1% Mandarin, 4.6% Italian, 4.3% Other, 22.8%. [8]
  • The median wage is the 50th percentile wage estimate 50 percent of workers earn less than the median and 50 percent of workers earn more than the median. [9]
  • In 2020, 96% of consumers increased their online video consumption, and 9 out of 10 viewers said that they wanted to see more videos from brands and businesses. [0]
  • In fact, as of 2024, an average person is predicted to spend 100 minutes per day watching online videos. [0]
  • By 2024, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. [0]
  • As of 2020, 83.3% of internet users in the US accessed digital video content . [0]
  • 78% of people watch online videos every week, and 55% view online videos every day. [0]
  • In fact, that 54% of consumers want to see more video content this year . [0]
  • Studies show that 54% of consumers want to see more video content from a brand or business they support . [0]
  • 72% of customers said they would rather learn about a product or service by way of video. [0]
  • In fact, 84% of people say they’ve been convinced to buy a product or service by watching a brand’s video. [0]
  • Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in the text. [0]
  • Marketers who use video grow revenue 49% faster than non. [0]
  • (WordStream 9. 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video. [0]
  • In fact,92% of mobile video consumers share videos with others. [0]
  • Including a video on your landing page can boost your conversion rate by up to 80% . [0]
  • By 2024, 82% of the global internet traffic will come from streaming videos and downloads . [0]
  • 85% of the internet audience in the US watches videos online. [0]
  • Users spend 88% more time browsing on websites that have videos . [0]
  • Men spend 40% more time consuming online video content as compared to women . [0]
  • More than 75% of all videos are played on mobile devices . [0]
  • 75% of viewers prefer watching a video horizontally as compared to 25% who prefer watching it vertically. [0]
  • 87% of business related videos are still viewed on a desktop . [0]
  • 52% of viewers watch a video all the way through and only 25% finish watching a video if it’s 20 minutes or more. [0]
  • 92% of consumers watch videos with the sound off and 50% rely on captions making it imperative that you create videos that are optimized for silent viewing. [0]
  • The completion rate of interactive videos are 90% . [0]
  • Personalized videos are 35% more likely to retain viewers as compared to non personalized videos . [0]
  • 65% of viewers skip online video ads . [0]
  • Videos that are lesser than 90 seconds long have a 50% retention rate . [0]
  • Globally, half of all the videos that were produced last year (56%) were less than 2 minutes long . [0]
  • Only the top 5% of video retain 77% of viewers on average till the last second. [0]
  • Video posts on social media get 48% more views . [0]
  • 73% of people want to see “entertaining” videos on social media . [0]
  • 16% of social video viewers use vlogs to research products . [0]
  • 65% of viewers say that YouTube is their favourite channel for consuming video content . [0]
  • 62% of universal searches on Google include a video and 8 out of 10 of those video results come from YouTube . [0]
  • Daily live streams on YouTube grew by 45% in total in 2020. [0]
  • Globally, 40% of shoppers said that they purchased products that they had discovered on YouTube . [0]
  • In the year 2020, 15% of all content on Facebook was video content . [0]
  • Accounts with over 100,000 followers on Facebook have 71% of video content . [0]
  • Only 12% of video posts on Facebook are live streams. [0]
  • 49% of consumers engage with branded video content on Facebook – double than any other social platform . [0]
  • 85% of videos on Facebook are watched without sound . [0]
  • 80% of videos on LinkedIn are viewed with the sound off – which is why 70% of videos are designed for silent viewing are more likely to be watched till completion. [0]
  • 75% of them said it was successful. [0]
  • Instagram has seen an 80% increase in users spending time watching video on the platform since June 2017 . [0]
  • 60% of Instagram videos on Stories are watched with the sound on . [0]
  • Using stickers on Instagram Stories can increase viewership by 83% . [0]
  • 30% of Instagram users say that they have bought a product after discovering it on Instagram. [0]
  • 90% of Twitter video views come from mobile devices and 45% of Twitter users want to see more celebrity videos . [0]
  • Promoted tweets with videos save more than 50% on costper. [0]
  • Video Website Cards on Twitter videos give a 2x higher clickthrough rate as compared to standard video ads and boosts user retention by more than 60% . [0]
  • 68% of people use TikTok to watch someone else’s video and 55% of people upload their own video. [0]
  • Of them, 66% report having been successful . [0]
  • 64% of consumers purchase a product after watching social videos created by brands . [0]
  • 80% of users can recall a video ad they viewed in the past 30 days. [0]
  • 45% of consumers want to see more live videos from brands on their social media. [0]
  • Emails with the word ‘video’ in the subject are opened 7% more than emails without . [0]
  • 43% of businesses plan on using interactive video in the coming year. [0]
  • 14% of businesses have used 360 degree videos . [0]
  • 55% of consumers watch videos before making purchase decisions. [0]
  • (Wyzowl 30. 96% of people have watched an explainer video to better understand or learn about a product or service. [0]
  • 84% of people say that watching online videos of brands has convinced them to buy a product or service. [0]
  • 86% of people say they want to see more video content by brands in 2020. [0]
  • Of these, 36% prefer more educational and explainer videos. [0]
  • 35% of businesses are using intermediate or advanced analytics to track the performance of their videos . [0]
  • Sales teams that use videos in their emails get a 16% higher open rate and a 26% increase in replies . [0]
  • Saas companies that had a video in their proposal got a 41% higher closing rate . [0]
  • Companies that use advanced analytics to measure the performance of their videos are more likely to increase their video budgets this year . [0]
  • Event service companies whose proposals had a video also had a 103% higher closed rate . [0]
  • Businesses and organizations that create more than 51 videos in a year grew from 13% in 2019 to 46% in 2020 . [0]
  • Small and medium sized organizations (57% each) both rely majorly on internal resources when it comes to creating video content . [0]
  • Emails with videos in them improve the clickthrough. [0]
  • 96% of consumers say that the pandemic has increased the amount of video content they have consumed online . [0]
  • However, only 86% of businesses actually leverage video content for their brand. [0]
  • Let’s look at the stats The average user spends 88% more time on a website with video. [1]
  • ( Forbes, 2018 Video on social media generates 1200% more shares than text and image content combined. [1]
  • ( G2 Crowd A website is 53 times more likely to reach the front page of Google if it includes video. [1]
  • Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. [1]
  • ( Animoto, 2018 Social media posts with video have 48% more views. [1]
  • ( HubSpot 85% of consumers want to see more video content from brands. [1]
  • In 2020, the number of people watching digital videos in the US reached 244.4 million — hitting yearover year growth levels that far exceed what experts had predicted. [2]
  • A deeper look shows that a whopping 97.8 percent of US internet users aged between 18 and 24 consider themselves to be digital video viewers. [2]
  • This is followed by users aged 12 to 17, of which 96.2 percent watch videos online. [2]
  • Only 63.8 percent of people in this age group view videos on the internet. [2]
  • Studies show that 54% of consumers want to see more video content from a brand or business they support. [2]
  • The majority of them say videos have directly helped to increase sales, while 86 percent also say that videos increased traffic to their website. [2]
  • Based on the 2018 State of Social Video Marketer Trends report, 73% of consumers claim that they have been influenced by a brand’s social media presence when making a purchasing decision. [2]
  • In 2019, users spent a weekly average of six hours and 48 minutes watching online videos – a 59 percent increase from just three years prior in 2016. [2]
  • It’s estimated that by 2024, 82 percent of the global internet traffic will come from video streaming and downloads. [2]
  • That’s an 88 percent increase in traffic share from the 72.3 percent in 2017. [2]
  • 54% of consumers want to see more video content from a brand or business they support. [2]
  • Facebook is second with 70 percent. [2]
  • In 2024, 82 percent of the global internet traffic will come from video streaming and downloads. [2]
  • The statistics show a jump of 36% to 46% in the use of videos in the email by the businesses. [3]
  • There’s a leap of 12% in sales conversion just with the use of videos. [3]
  • The trend shows that 86% of users use the videos on their websites and 77% on their social media handles. [3]
  • According to the Cisco reports, more than 80% of all Internet traffic will be video by 2021. [3]
  • According to the reports, 64% of the customers mostly buy a product after seeing the videos and 90% of the viewers are convinced to buy and make their buying decision strongly. [3]
  • Around 45% of people spend one hour or more weekly on YouTube and Facebook and 85% of them watch it without sound. [3]
  • The Facebook users who watch video content for the first 3 seconds, definitely watch it for 10 seconds minimum and 45% of them watch videos for 30 seconds. [3]
  • poll Average industry growth 2017–2024 x.x% lockPurchase this report or a membership to unlock the average company profit margin for this industry. [4]
  • 49% of all YouTube users are aged between 24 and 44, but this statistic will likely change in the future since YouTube’s popularity can only increase. [10]
  • What comes in as a surprise is the fact that men spend 24% more time on YouTube than women. [10]
  • 9% of the videos are taken down because of the copyright infringements. [10]
  • In 2017, 9% of all videos uploaded on YouTube are taken down by the copyright holders. [10]
  • YouTube has 58% of US internet usershave a YouTube account 30% of of US internet usersupload videos online Most people spend 2.7 times more time on mobile than on desktop Number of US internet users in 2016 stood at. [5]
  • In addition to the professional and semi professional users above, prosumers make up the largest chunk of video editors, where at least 30% of US internet users have uploaded a video online. [5]
  • There has been an 800% increase in global watch time of adsupported and purchased feature length movies in the past year. [6]
  • More than 65% of viewers say video content on the platform feels like real life. [6]
  • Mobile video consumption rises by 100% every year. [6]
  • 73% of consumers want to see videos on social media that are “entertaining.”. [6]
  • 86% of videos related to business content are viewed on desktops while mobile phones show 14%. [6]
  • More than 70% of watch time on YouTube comes from mobile devices. [6]
  • People are 1.5 times more likely to turn to mobile phones to watch a video. [6]
  • ( Video is expected to make up 82% of all internet traffic by 2021. [6]
  • As much as 62% of people agreed to being more interested in a product after seeing it in a Facebook Story. [6]
  • As much as 45% of Twitter users want more videos from celebrities. [6]
  • As many as 70% of millennials prefer to use their phones in portrait view when watching videos on mobile. [6]
  • 90% of Twitter video views are experienced on a mobile device. [6]
  • ( Social media video generates as much as 1200% more shares than text and image content combined. [6]
  • ( 49% of consumers have watched at least one video on Instagram TV. [6]
  • 60% of Instagram Stories videos are watched with the sound on. [6]
  • ( 46% of consumers watch more video ads on social media platforms than on TV. [6]
  • ( 85% of Facebook videos are watched without sound. [6]
  • ( As many as 57% of millennial consumers watch more video ads on social media than on television stations. [6]
  • Video campaigns are generating view rates as high as 50%. [6]
  • As much as 35% of businesses are using intermediate or advanced analytics to measure the performance of videos. [6]
  • Personalized videos are 35% more likely to retain viewers than non. [6]
  • Businesses that create over 50 videos a year are 2.5 times more likely to use advanced video analytics. [6]
  • Only 37% of viewers watch videos to the end. [6]
  • 47% of consumers appreciate ads on Instagram Stories. [6]
  • According to CNBC, 65% of viewers skip online video ads. [6]
  • Videos less than 90 seconds long have a 50% retention rate. [6]
  • Incorporating video on a landing page can boost conversions by 80% or more. [6]
  • Almost half (48%). [6]
  • The average conversion rates for websites that use video is 4.8%, compared to 2.9% for those that don’t use video. [6]
  • Video drives can generate an increase of 157% in organic traffic from SERPs. [6]
  • In fact, 83% of people prefer watching videos to accessing instructional or informational content via text or audio. [11]
  • 83% of respondents prefer watching video to accessing information or instructional content via text or audio. [11]
  • And video will make up 82% of Internet traffic by the end of that period, up from 75% in 2017. [11]
  • This year, 52% of people reported watching more than two instructional or informational videos each week. [11]
  • This is up from 51% in 2018 and up from 28% in 2013. [11]
  • Most people (25%). [11]
  • Content over 20 minutes in length was only preferred by less than 10% of all participants. [11]
  • In fact, only 11% of viewers listed poor video quality as the main reason they stopped watching. [11]
  • This also reinforces the idea that easyto follow (50%) and relatable content (44%). [11]
  • According to our survey, 78% of users got more traffic to their website after using videos. [7]
  • 83% of users generated more leads with the help of video content, and 44% of users increased their sales. [7]
  • 70% of businesses say that videos boost brand awareness. [7]
  • 78% of businesses agree that videos increase traffic. [7]
  • 44% of people are more likely to buy a product after watching a video about it. [7]
  • Video traffic will make up 82% of all consumer traffic by the year 2024. [7]
  • 66% of people would rather watch a short video about a product or service than read a text. [7]
  • 33% of online activity is watching videos on different platforms. [7]
  • 55% of people watch videos every day. [7]
  • 33% of viewers will stop watching a video after 30 seconds. [7]
  • 25% of people finish watching a video if it’s longer than 20 minutes. [7]
  • 75% of viewers prefer watching horizontal videos. [7]
  • 65% of people skip online video ads. [7]
  • 62% of businesses use explainer videos. [7]
  • 82% of B2B businesses use explainer videos. [7]
  • 46% use logo animations in their videos. [7]
  • 44% of businesses say informative videos perform the best, while 37% find entertaining videos to be the most effective. [7]
  • 80% of major brands use Stories on social media. [7]
  • 94% of people watch explainer videos to understand a product or service better. [7]
  • 58% of B2B businesses use logo animations in their videos. [7]
  • 93% of millennials watch how to videos on YouTube. [7]
  • 58% of businesses have a video on their homepage. [7]
  • Users spend up to 88% more time on websites with videos. [7]
  • Videos on landing pages increase conversions by up to 80%. [7]
  • Having a video on a landing page makes it 53% more likely to show up on page 1 of the SERP. [7]
  • In 26% of cases, Google search results include videos. [7]
  • 44% of people say they would watch a video included in an email. [7]
  • Including videos in email increases clickthrough rates by up to 300%. [7]
  • 81% of users say they prefer videos on social media over other content types. [7]
  • Images come next, with 68% preference, and text posts come third (31%). [7]
  • 75% of people are more likely to follow a brand’s social media page if it has video content. [7]
  • 56% of businesses post up to 5 videos to social media every month, 30% post more. [7]
  • 90% of people watch videos on YouTube, 51% watch videos on Facebook, 38% on Instagram. [7]
  • On Facebook, videos receive up to 59% higher engagement than other posts. [7]
  • 75% of businesses use online platforms to make videos; 16% keep a design team; 9% hire a freelancer or an agency. [7]
  • Common obstacles to creating more videos are affordability (56%), lack of time (31%), and the effort video creation requires (13%). [7]
  • Video ad spendings will increase by 41,9% by 2024. [7]
  • 97% of businesses say video content will be a priority for them in 2024. [7]

I know you want to use Video Editing Software, thus we made this list of best Video Editing Software. We also wrote about how to learn Video Editing Software and how to install Video Editing Software. Recently we wrote how to uninstall Video Editing Software for newbie users. Don’t forgot to check latest Video Editing statistics of 2024.

Reference

  1. invideo – https://invideo.io/blog/video-marketing-statistics/.
  2. infocusworkshops – https://www.infocusworkshops.com/post/the-rise-of-video-2019-statistics.
  3. oberlo – https://www.oberlo.com/blog/video-marketing-statistics.
  4. wondershare – https://filmora.wondershare.com/business/video-marketing-statistics.html.
  5. ibisworld – https://www.ibisworld.com/united-states/market-research-reports/video-editing-services-industry/.
  6. askwonder – https://askwonder.com/research/purchase-use-video-editing-software-per-year-1w87ixmjd.
  7. influencermarketinghub – https://influencermarketinghub.com/video-marketing-statistics/.
  8. renderforest – https://www.renderforest.com/blog/video-marketing-statistics.
  9. zippia – https://www.zippia.com/video-editor-jobs/demographics/.
  10. bls – https://www.bls.gov/oes/current/oes274032.htm.
  11. wondershare – https://filmora.wondershare.com/youtube-video-editing/mind-blowing-youtube-stats-facts-2017.html.
  12. techsmith – https://www.techsmith.com/blog/video-statistics/.

How Useful is Video Editing

One of the biggest benefits of video editing is its ability to enhance the visual appeal of a video, making it more engaging and captivating for viewers. By manipulating elements such as color, lighting, sound, and special effects, editors can create a polished and professional-looking final product that leaves a lasting impression on the audience. This visual appeal can be crucial in grabbing the viewer’s attention and holding it throughout the duration of the video, ultimately increasing the likelihood of the message resonating with the audience.

Moreover, video editing allows creators to convey information in a clear and concise manner, optimizing the flow of the video and eliminating any unnecessary distractions. Through the use of transitions, cuts, and graphics, editors can effectively structure the video content to guide the viewer’s focus and reinforce key points or messages. This level of control over the pacing and storytelling of the video not only improves the overall viewing experience but also ensures that the intended message is effectively communicated to the audience.

Another significant advantage of video editing is its flexibility and versatility in enabling creators to experiment with different styles, formats, and techniques to achieve their desired vision. Whether it’s adding text overlays, incorporating music, or incorporating visual effects, editors have a wide range of tools and resources at their disposal to showcase their creativity and bring their ideas to life. This creative freedom not only allows for greater artistic expression but also enables creators to tailor their videos to suit their target audience and achieve specific objectives.

In addition to its creative potential, video editing also plays a crucial role in maintaining the quality and authenticity of the content being produced. With the ability to refine and fine-tune raw footage, editors can correct any imperfections or inconsistencies, enhance the overall production value, and ensure that the final video meets the highest standards of quality. This attention to detail is essential in building credibility and trust with the audience, as viewers are more likely to engage with content that is well-produced and professionally edited.

Ultimately, the usefulness of video editing extends far beyond just creating visually appealing content; it is a powerful tool that empowers creators to tell compelling stories, connect with their audience on a deeper level, and achieve their creative goals. Whether you are a filmmaker, marketer, educator, or content creator, mastering the art of video editing can significantly impact the success and effectiveness of your videos in today’s competitive digital landscape. So, embrace the power of video editing and unlock its full potential to take your video content to new heights.

In Conclusion

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We tried our best to provide all the Video Editing statistics on this page. Please comment below and share your opinion if we missed any Video Editing statistics.




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