Google Workspace for Marketing Statistics 2024 – Everything You Need to Know

Are you looking to add Google Workspace for Marketing to your arsenal of tools? Maybe for your business or personal use only, whatever it is – it’s always a good idea to know more about the most important Google Workspace for Marketing statistics of 2024.

My team and I scanned the entire web and collected all the most useful Google Workspace for Marketing stats on this page. You don’t need to check any other resource on the web for any Google Workspace for Marketing statistics. All are here only 🙂

How much of an impact will Google Workspace for Marketing have on your day-to-day? or the day-to-day of your business? Should you invest in Google Workspace for Marketing? We will answer all your Google Workspace for Marketing related questions here.

Please read the page carefully and don’t miss any word. 🙂

Best Google Workspace for Marketing Statistics

☰ Use “CTRL+F” to quickly find statistics. There are total 42 Google Workspace for Marketing Statistics on this page 🙂

Google Workspace for Marketing Usage Statistics

  • A recent CCS Insight report on app collaboration usage showed that Teams, the workstream collaboration tool within Office 365, is the most widely used (42% of respondents), compared to Google Workspace as a whole (21%). [0]

Google Workspace for Marketing Market Statistics

  • According to Gartner’s 2019 market research, Microsoft had 87.5% of the email and authoring market share in 2018. [1]
  • Google has 10.4% of the market share. [1]
  • Google is accumulating an additional 1% of the market share every year, slowly peeling off users from Microsoft’s office suite domination. [1]
  • For example in Japan, Google’s Workspace has 63.9% market share while Microsoft 365 has a 35.54% market share. [1]
  • As of August 2020, G Suite has successfully achieved a 59.80% market share. [1]
  • They gain 1% of the office share market annually. [1]
  • As of August 2020, Microsoft 365 has 40.06% market share and has 2,271,590 current websites. [1]
  • Meanwhile, Microsoft 365 largely has the office productivity suite market cornered with over 80% of the total market, trailing Google with 40.10% of the website market. [1]
  • Adoption by businesses especially larger enterprises is growing, but slowly, according to analysts, particularly when it comes to matching the scale of market leader Microsoft and its Office 365 suite. [0]
  • Google grew its share of the productivity software market to 10.3% in 2020, according to research from Gartner , taking about 2% from Microsoft. [0]
  • Overall, the productivity software suite market grew 18.2% during 2020. [0]
  • When we originally published this blog in 2018, we included a market share breakdown from analyst Canalys, which reported AWS in the lead owning about a third of the market, Microsoft in second with about 15 percent, and Google sitting around 5 percent. [2]
  • In 2019, they reported an overall growth in the cloud infrastructure market of 42%. [2]
  • As of April 2021, Canalys reports that the worldwide cloud market grew 35% this quarter to $41.8 billion. [2]
  • AWS has 32% of the market, followed by Azure at 19%, Google at 7%, Alibaba Cloud close behind. [2]

Google Workspace for Marketing Software Statistics

  • Google grew its share of the productivity software market to 10.3% in 2020, according to research from Gartner , taking about 2% from Microsoft. [0]
  • Overall, the productivity software suite market grew 18.2% during 2020. [0]

Google Workspace for Marketing Latest Statistics

  • Google Workspace grew 15.6% in 2018, while Microsoft enjoyed only 8% growth. [1]
  • $14.7B $15.9B 88.2% 87.5% 10.4% 8% $1.6B $1.9B 9.8% 10.4% 21.9% 15.6%. [1]
  • As of March 2020, there were 6 million paid customers, according to Google’s most recent publicly available stats. [0]
  • Microsoft is still the clear leader however, with 89.2%. [0]
  • That latter number represents a 17% increase from the previous year. [0]
  • The result was an 85% decrease in CPA and 18X conversion rate improvement. [3]
  • Market position in Web Mail#1 Market penetration in Web Mail45.30% Websites that added Google. [4]
  • On February 22, 2007, Google introduced Google Apps Premier Edition, which differed from the free version by offering more storage , APIs for business integration, 99.9% uptime for Gmail, and 24/7 phone support. [5]
  • Email addresses with the customer’s domain name 99.9% guaranteed uptime with zero scheduled downtime for maintenance[46]. [5]
  • In September 2014, Amit Singh, thenPresident of then named Google for Work, stated that “60 percent of the Fortune 500” companies were paying for the service, with “more than 1,800 customers” signing up each week.[98]. [5]
  • 80 percent of users will never need more than 20 percent of the features”. [5]
  • Google’s G Suite now has 6 million paying businesses, up from 5 million in Feb. 2019 Google’s G Suite, which competes with Microsoft Office 365, has passed 6 million paying customers, according to executive Javier Soltero, who previously worked at Microsoft. [6]
  • Expansion in the category could help Alphabet grow outside its core area of advertising, which made up 83% of Alphabet’s revenue last year. [6]
  • Alphabet had $2.61 billion in cloud revenue in the fourth quarter, up 53% on an annualized basis, representing 5.7% of total revenue. [6]
  • Gartner has predicted worldwide public cloud spend to grow 18% in 2021, with 70% of organizations using cloud to increase cloud spending in the wake of COVID. [2]
  • That number is 50% revenue growth over the previous quarter – which is faster than the 46% growth analysts expected. [2]
  • This time last year, growth was reported at 59%. [2]
  • Azure is under the “Intelligent Cloud” business, which grew 23% to $15.1 billion. [2]
  • The operating group also includes server products and cloud services (26% growth). [2]
  • Intelligent Cloud delivered the highest operating income of all segments this quarter at $6.4 billion, which is 37.7% of total consolidated operating income. [2]
  • This quarter, Google Cloud reported revenue of $4.047 billion, an increase of 46% yearover. [2]
  • Alibaba cloud revenue grew 37% yearover year to $2.6 billion. [2]
  • By provider, AWS had the biggest sales gain with a $2.3 billion YOY increase, but Canalys reported Azure and Google Cloud with bigger percentage increases. [2]
  • Pricing analysis is included in the report according to each type from the year 2016 to 2027, manufacturer from 2016 to 2024, region from 2016 to 2024, and global price from 2016 to 2027. [7]

I know you want to use Google Workspace for Marketing Software, thus we made this list of best Google Workspace for Marketing Software. We also wrote about how to learn Google Workspace for Marketing Software and how to install Google Workspace for Marketing Software. Recently we wrote how to uninstall Google Workspace for Marketing Software for newbie users. Don’t forgot to check latest Google Workspace for Marketing statistics of 2024.

Reference


  1. computerworld – https://www.computerworld.com/article/3637079/as-google-moves-to-reshape-workspace-barriers-to-business-adoption-remain.html.
  2. suiteguides – https://suiteguides.com/google-workspace-vs-microsoft-365-market-share/.
  3. parkmycloud – https://www.parkmycloud.com/blog/aws-vs-azure-vs-google-cloud-market-share/.
  4. google – https://marketingplatform.google.com/about/analytics/.
  5. webtechsurvey – https://webtechsurvey.com/technology/google-workspace.
  6. wikipedia – https://en.wikipedia.org/wiki/Google_Workspace.
  7. cnbc – https://www.cnbc.com/2020/04/07/google-g-suite-passes-6-million-customers.html.
  8. digitaljournal – https://www.digitaljournal.com/pr/office-suites-market-size-2024-industry-analysis-growth-statistics-production-current-trends-business-strategies-leading-players-review-microsoft-wordperfect-google-workspace-kingsoft-office.

How Useful is Google Workspace for Marketing

One of the most significant benefits of Google Workspace for marketing teams is the ability to streamline communication and collaboration. With tools like Gmail, Google Drive, and Google Meet, team members can easily share files, collaborate on documents in real-time, and conduct virtual meetings. This streamlined communication can help marketing teams work more efficiently and effectively, especially when team members are working remotely or from different locations.

In addition to improved communication, Google Workspace offers a range of applications that are specifically designed to help marketing teams with their day-to-day tasks. Google Docs, Sheets, and Slides, for example, are excellent tools for creating and editing content, such as blog posts, social media updates, and presentations. These applications are also integrated with other Google Workspace tools, making it easy for team members to collaborate and share work seamlessly.

Another useful feature of Google Workspace for marketing teams is the ability to access files and collaborate from any device. Whether team members are working from a desktop computer, a laptop, or a mobile device, they can easily access their files and applications through a web browser or mobile app. This flexibility makes it easier for marketing teams to work on projects from anywhere, at any time.

Google Workspace also offers a range of tools that can help marketing teams with tasks like email marketing, data analysis, and project management. Google Calendar, for example, can help teams stay organized and on schedule, while Google Analytics can provide valuable insights into the performance of marketing campaigns. With these tools, marketing teams can track their progress, analyze results, and make data-driven decisions to improve their marketing strategies.

Overall, Google Workspace is a valuable tool for marketing teams looking to improve their efficiency, collaboration, and productivity. Its suite of applications offers a range of features that can help teams streamline their workflows, communicate more effectively, and access files and applications from any device. With the right training and implementation, marketing teams can leverage Google Workspace to enhance their marketing efforts and achieve better results.

In conclusion, while Google Workspace may not be a one-size-fits-all solution for every marketing team, it certainly offers a range of benefits that can help teams work more effectively and efficiently. By taking advantage of its features and capabilities, marketing teams can enhance their collaboration, communication, and productivity, ultimately leading to more successful marketing efforts.

In Conclusion

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