Are you looking to add Location Intelligence to your arsenal of tools? Maybe for your business or personal use only, whatever it is – it’s always a good idea to know more about the most important Location Intelligence statistics of 2024.
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On this page, you’ll learn about the following:
Best Location Intelligence Statistics
☰ Use “CTRL+F” to quickly find statistics. There are total 68 Location Intelligence Statistics on this page 🙂Location Intelligence Market Statistics
- The global location intelligence market size was valued at USD 14.0 billion in 2021 and is expected to expand at a compound annual growth rate of 15.6% from 2024 to 2030. [0]
- The sales & marketing optimization segment dominated the global market with a share of 20.10% in 2021 and is expected to continue to dominate over the forecast period. [0]
- The system integration segment dominated the market with a share of 45.73% in 2021 owing to the growing need to integrate new data sources due to the rising penetration of IoT and the increasing location. [0]
- Vertical Insights The transportation & logistics segment accounted for the largest revenue share of 19.13% of the overall market in 2021. [0]
- The global location intelligence market size was estimated at USD 14.00 billion in 2021 and is expected to reach USD 16.09 billion in 2024. [0]
- The global location intelligence market is expected to grow at a compound annual growth rate of 15.6% from 2024 to 2030 to reach USD 51.25 billion by 2030. [0]
- North America dominated the location intelligence market with a share of 33.5% in 2021. [0]
- The manager of marketplace growth for this company estimates that “adding maps into the customer experience for pickup orders improves the conversion rate by about 2 percentage points.”. [1]
- Amid the COVID19 crisis, the global market for Location Intelligence estimated at US$ 11.9 Billion in the year 2020, is projected to reach a revised size of US$ 29.8 Billion by 2027, growing at a CAGR of 14% over the analysis period 2020. [2]
- The Location Intelligence market in the U.S. is estimated at US$ 3.2 Billion in the year 2020. [2]
- China, the world`s second largest economy, is forecast to reach a projected market size of US$ 6.8 Billion by the year 2027 trailing a CAGR of 18.3% over the analysis period 2020 to 2027. [2]
- Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 10% and 12.2% respectively over the 2020. [2]
- Led by countries such as Australia, India, and South Korea, the market in Asia Pacific is forecast to reach US$ 4.5 Billion by the year 2027, while Latin America will expand at a 15.5% CAGR through the analysis period. [2]
- The location analytics market is expected to increase from USD 15.7 billion in 2021 to 29.9 USD billion in 2026, according to a report from MarketsandMarkets. [3]
Location Intelligence Latest Statistics
- More than 90 percent of leaders believe that location intelligence is crucial to business and community success. [4]
- The Shopping Center Group uses location intelligence to give retail clients accurate data in near real time, increasing revenue by 30 percent. [4]
- According to Executives Worldwide, by Vertical, Oct 2020 (% of respondents). [5]
- US Third Party Audience Data Spending, by Type, 2019 & 2020 (billions and % change). [5]
- According to US Data Users, Jan 2021 (% of respondents). [5]
- The consulting segment is expected to expand at a CAGR of 15.4% over the forecast period. [0]
- Regional Insights North America accounted for over 30% revenue share in 2021 and is expected to grow steadily over the forecast period. [0]
- The penetration of smartphones in the region was around 80% in 2021 and is steadily increasing. [0]
- According to UK Retail Professionals*, Jan 2018 (% of respondents). [6]
- US Internet Users Who Disable Location Tracking on Their Mobile Phone, Nov 2018 (% of respondents). [6]
- (% of respondents, 2017 & 2018). [6]
- 53% of enterprises say that Location Intelligence is either critically important or very important to achieving their goals for 2020. [7]
- In 2024 90% of Government organizations consider Location Intelligence to be critical or very important to their ongoing operations. [7]
- Data visualization/mapping dominates all other Location Intelligence use cases in 2020, with over 70% of organizations considering it critical or very important to accomplishing their goals. [7]
- Despite IoT being over promoted by vendors, just over 50% of enterprises say the technology is not important to them at this time. [7]
- These three features are considered very important to between 64% to 67% of leaders interviewed. [7]
- The most popular is critical or very important to 46% of organizations and at least important to nearly 70%. [7]
- 61% of organizations say Google integration is essential to their Location Intelligence strategies. [7]
- ESRI is the second choice with 45% of organizations naming it as an integration requirement. [7]
- Database extensions (30%) are the next most cited, followed by OpenStreetMap (20%). [7]
- All other choices are requirements at less than 20% of organizations. [7]
- Of the executives surveyed, 95% said that mapping and geospatial data are important in achieving desired business results today, and 91% said that it will be even more essential in three to five years. [1]
- As further evidence that location intelligence is very important in many businesses, more than 50% of respondents said that their Clevel executives participated in the decision making process pertaining to using mapping service providers. [1]
- Examining these categories by sector, we found that financial services had the highest percentage of leaders (21%), with retail and e commerce (18%). [1]
- One former head of online and digital operations at a chain retailer told us that the company “found a 3% to 4% reduction in delivery costs for online orders by better optimizing the fleet.”. [1]
- Logistics company executives who responded to our survey indicated that by using dynamic route planning and optimization they were able to increase the number of deliveries per driver by 4% to 7%. [1]
- In addition, using location intelligence to provide real time tracking of vehicles and cargo enabled them to improve their customer satisfaction scores by 6% to 11%. [1]
- At least half and up to 78% of respondents say that they have implemented these programs. [1]
- A similar campaign with a leading pharmacy chain delivered a 6% gain in average basket size and a 3% increase in frequency. [1]
- This is particularly prevalent in retail and e commerce (60%), logistics and delivery (56%), and financial services (49%). [1]
- “Optimizing fleet delivery routes through realtime guidance resulted in saving about 30 minutes per eight hour shift, which is about 6% in delivery time and cost,” said the principal for robotics and operations for a large global shipper. [1]
- By using better location data we were able to improve estimated delivery time by 2 minutes, which in turn saved our 1,400 drivers 30 minutes per driver per day.”. [1]
- On average, logistics and delivery companies reported a 5% to 11% reduction in delivery costs and a 6% to 11% increase in customer satisfaction. [1]
- Financial services companies included in our survey reported 8% to 17% more user time spent in apps that offered location. [1]
- In addition, such companies have reduced fraudulent transactions and account applications by up to 30% by using geospatial data to verify customers’ addresses and flag possible dishonest activity. [1]
- Retail and e commerce companies said that they increased their average online cart size by 11% to 15% by using location intelligence to provide more personalized and timely promotions. [1]
- They also reduced average delivery costs by 3% to 4% when geospatial data supported last. [1]
- That program alone is worth “up to 25% of EBITDA,” according to the manager. [1]
- An A/B test on the value of data enhanced maps showed a 108% increase in property views and a 12% rise in search conversions to bookings. [1]
- By using location intelligence and mapping to tell customers up front whether nearby stores would deliver to them, Spencer’s reduced nonserviceable orders by 98% and enhanced customer relations in the process. [1]
- Now Spencer’s delivers to customers within a target four hour window 96% of the time, significantly improving customer satisfaction and reducing customer calls. [1]
- “Location intelligence plays an important role in Spencer’s online grocery business, but this is only 3% of the overall business. [1]
- A company product manager said, “We used A/B testing to assess the impact of new school data on engagement and found that adding this to the experience drove an up to 10percentage point improvement in the conversion of map traffic to listing views.”. [1]
- Since smartphones now have greater than 50% penetration across the general population2, probe requests can be used to build and detect a statistically significant data set regarding the presence of WiFi enabled devices within range of a given access point. [8]
- Sales & Marketing Optimization, one of the segments analyzed in the report, is projected to record a 15.2% CAGR and reach US$ 7.3 Billion by the end of the analysis period. [2]
- After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Workforce Management segment is readjusted to a revised 16.2% CAGR for the next 7. [2]
- The U.S. Market is Estimated at $3.2 Billion, While China is Forecast to Grow at 18.1% CAGR. [2]
- Within Europe, Germany is forecast to grow at approximately 11% CAGR. [2]
- Asset Management Segment to Record 13.8% CAGR. [2]
- In the global Asset Management segment, USA, Canada, Japan, China and Europe will drive the 13% CAGR estimated for this segment. [2]
- Influencer Market Insights World Market Trajectories Impact of Covid 19 and a Looming Global Recession Global Competitor Market Shares Location Intelligence Competitor Market Share Scenario Worldwide . [2]
- ‘I know that anything is possible with any stock’ My cousin has $8,000 in credit card debt with 20% APR. [9]
- According to a recent survey by Forbes, 75% of retailers ranked LI to be critical for their revenue growth strategies. [3]
- ‘I know that anything is possible with any stock’ My cousin has $8,000 in credit card debt with 20% APR. [10]
I know you want to use Location Intelligence Software, thus we made this list of best Location Intelligence Software. We also wrote about how to learn Location Intelligence Software and how to install Location Intelligence Software. Recently we wrote how to uninstall Location Intelligence Software for newbie users. Don’t forgot to check latest Location Intelligence statistics of 2024.
Reference
- grandviewresearch – https://www.grandviewresearch.com/industry-analysis/location-intelligence-market.
- bcg – https://www.bcg.com/publications/2021/leveraging-location-intelligence-across-industries.
- businesswire – https://www.businesswire.com/news/home/20210319005168/en/Global-Location-Intelligence-Industry-2020-to-2027—Key-Market-Trends-and-Drivers—ResearchAndMarkets.com.
- dista – https://www.dista.ai/blog/location-intelligence-trends/.
- esri – https://www.esri.com/en-us/location-intelligence.
- emarketer – https://www.emarketer.com/content/location-intelligence-2024.
- emarketer – https://www.emarketer.com/content/location-intelligence-2019.
- forbes – https://www.forbes.com/sites/louiscolumbus/2020/02/16/what-you-need-to-know-about-location-intelligence-in-2020/.
- meraki – https://documentation.meraki.com/MR/Monitoring_and_Reporting/Location_Analytics.
- marketwatch – https://www.marketwatch.com/press-release/location-intelligence-software-market-statistics-development-and-growth-market-players—cartoesri-caliper—2024—2027-byhny-research-2024-03-15.
- marketwatch – https://www.marketwatch.com/press-release/location-intelligence-analytics-market-size-growth-share-global-sales-revenue-emerging-technologies-key-players-analysis-development-status-opportunity-assessment-and-industry-expansion-strategies-2024-03-27.
How Useful is Location Intelligence
But just how useful is location intelligence? At first glance, the answer may seem obvious. After all, knowing where something is happening can provide valuable insights into a wide range of activities, from customer behavior and supply chain management to urban planning and disaster response. However, the true value of location intelligence lies not just in knowing where, but in understanding why.
By gathering and analyzing large amounts of location data, organizations can uncover hidden patterns and relationships that can reveal important trends and inform strategic decision-making. For example, analyzing the geographic distribution of customers can help businesses target marketing efforts more effectively and optimize store locations for maximum foot traffic. Similarly, analyzing traffic patterns can help cities plan infrastructure improvements and manage congestion more efficiently.
Moreover, location intelligence can also be used to predict future events based on past patterns. For instance, analyzing historical crime data in combination with real-time information on weather conditions and social media activity can help law enforcement agencies anticipate and prevent criminal activity more effectively. Similarly, analyzing historical sales data in combination with demographic information can help businesses forecast demand and adjust inventory levels accordingly.
In addition to its predictive powers, location intelligence can also enhance situational awareness and facilitate rapid decision-making in emergency situations. By integrating real-time location data from sensors, drones, and other sources, first responders can quickly assess the extent of a disaster, allocate resources more efficiently, and track the movement of personnel on the ground.
However, the usefulness of location intelligence is not without its challenges. Gathering, storing, and analyzing large amounts of location data can present technical and ethical considerations. Privacy concerns are paramount, as the collection and use of location data raise important questions about consent, data ownership, and the potential for misuse. Moreover, ensuring the accuracy and reliability of location data requires sophisticated tools and technologies that not all organizations may have access to.
Despite these challenges, the potential benefits of location intelligence are clear. From improving customer experiences and operational efficiency to enhancing public safety and environmental sustainability, the power of location data to drive meaningful insights and actions cannot be underestimated.
In conclusion, location intelligence has the potential to revolutionize how organizations operate and make decisions in the digital age. With the right tools, processes, and ethical considerations in place, location intelligence can unlock new opportunities for innovation, growth, and social good.
In Conclusion
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