Mobile App Testing Statistics 2024 – Everything You Need to Know

• Bill / invoice 15.9% Email delivery failure 15.3% Legal / law enforcement 13.2% Scanned document 11.5% Package delivery. ^[6]
• 7% bill / invoice 3% email delivery failure notice 4% package delivery. ^[6]

Mobile App Testing Adoption Statistics

• Two months after its release, iOS 15 surpassed iOS 14, hitting 51.08% adoption before December 2021. ^[1]
• As of 2024, iOS 15 has achieved a 69.04% adoption rate and is likely to continue to grow. ^[1]

Mobile App Testing Latest Statistics

• 2016 2017 Security 56% 54% 55% 46% 43%. ^[7]
• User interface / ease of use 36% 45% 47% 44% 48% Efficiency / performance 59% 51% 54% 44% 53% Portability. ^[7]
• Compatibility / regression testing 29% 42% 45% 43% 39% Certification of application 34% 35% 33% 39% 46% Functionality 43% 54% 48% 34% 44%. ^[7]
• Did you know that over 200 billion apps were downloaded worldwide in 2019user retention rate for mobile apps stood at 32%. ^[8]
• For example, a food delivery app finds out that, on average, a significant percentage of their daily orders are received from 2035 year. ^[8]
• Did you know that of all channels, mobile device has the highest cart abandonment rate of 85.65%?. ^[8]
• According to a research by Salesforce, mobile shoppers that click recommendations complete orders at a 25% higher rate than those who don’t. ^[8]
• / method 56% 36% 28% 48% 47% 34%. ^[9]
• Don’t have in house testing environment 38% 30% 38% 46% 41% 28%. ^[9]
• No mobile testing experts available 48% 33% 29% 46% 42% 28%. ^[9]
• Don’t have the right tools to test 37% 34% 26% 45% 46% 43%. ^[9]
• Don’t have the devices readily available 52% 35% 26% 44% 40% 26%. ^[9]
• Not enough time to test 33% 40% 36% 44% 52% 52%. ^[9]
• We don’t do mobile testing 45% 13% 8% 1% 5% 4%. ^[9]
• 79% said that they will spend more on mobile app testing next year and 72% said that they will increase their tester headcount. ^[10]
• Currently, 72% of all devices introduced in the last four years and 63% of all devices are on iOS 15, after less than 4 months. ^[1]
• We’re currently on the iPadOS 15 release, and of iPads released in the last four years, 57% are on iPadOS 15. ^[1]
• Almost 50% of all iPads are upgraded to iPadOS 15 as well. ^[1]
• According to Mixpanel research, iOS 15 is quickly catching steam. ^[1]
• Apple has always been more popular in the U.S. than worldwide, but recently took the number one spot in terms of phones sold in Q4 2021, according to Canalys research. ^[1]
• Take a look at the chart below for a timeline of the most popular iPhones of 2021, according to Mixpanel research. ^[1]
• In Q1, the iPhone 12 accounted for one third of smartphone industry revenues, according to Counterpoint Research. ^[1]
• The iPhone 13 series seems to have changed the game, as it was the number 1 phone in China for the last 5 weeks of 2021, according to Counterpoint Research. ^[1]
• According to the data, by 2024, even the steadiest growing apps in the App Store and Google Play will experience over 80% higher sales than the level of 2019. ^[2]
• According to data given by Sensor Tower, app downloads have been increasing since 2015, doubling the global app downloads per quarter. ^[2]
• It is estimated that consumers, on average, spare 3 hours 40 minutes on mobile devices in 2020. ^[2]
• In 2019, users spent 35% more time on mobile compared to the previous two years. ^[2]
• As a result, 86%of people tend to spend more time on apps, which makes a huge difference between them and websites. ^[2]
• The report states that 94% of consumers uninstall mobile apps within 30 days of installation. ^[2]
• As it can be seen in the picture below, the confidence level we chose amounts to 95%. ^[11]
• You can also come across 90% and 99% confidence levels, other parameter values are quite rare. ^[11]
• This estimation leads us to the conclusion that variation B with 10.5% – 11.6% conversion interval performed better than control variation A with 9.5%. ^[11]
• It means that the conversion of variation B is 10% better than the conversion rate of variation A. ^[11]
• if we run a test on 500 randomly chosen employees of the company, it’s impossible to get 9.9% conversion rate as 500 * 9.9% = 49.5 and the number of people can’t be nonintegral. ^[11]
• 49 people took the desired action so point estimate is 9.8%; Test 2. ^[11]
• 50 people took the desired action so point estimate is 10%. ^[11]
• These numbers are different and they don’t coincide with the exact conversion rate (9.9%). ^[11]
• Nevertheless, if we set ± 0.2% interval, we’ll get the interval estimate of 9.6% – 10% and our exact estimate will be within this range. ^[11]
• Let’s do the calculations for the 95% confidence level. ^[11]
• Now we can calculate the confidence interval for Prisma’s variation A (α = 95%, therefore, Zα = 1.96). ^[11]
• Thus, the confidence interval for Prisma’s control variation A can be represented as 10% ± 0.5% or 9.5% – 10.5%. ^[11]
• If we decide to test the conversion of this product page running the same experiment on different user groups from the same statistical population, we can calculate confidence intervals for each of these groups using 95% confidence level. ^[11]
• It means that the exact conversion rate will be within confidence interval margins in 95% of cases. ^[11]
• Statistical significance in testing is always bound to the confidence level we choose (95% in our case). ^[11]
• If we enter the data from Prisma experiment to the mobile A/B Testing Calculator , we’ll come across the following conclusion You can be 95% confident that this result is a consequence of the changes you made and not a result of random chance. ^[11]
• Some analytical tools formulate the same conclusion in the following way «Chance to beat original is 95%». ^[11]
• After the first day of use, just 25% of app users return on the second day and retention rates continue to drop steeply from there. ^[12]
• Only 29% of mobile developers actually do exploratory testing, according to Forrester. ^[12]
• The average app loses over 95% of new users after 90 days, according to Quettra. ^[12]
• Even the top 10 apps on Google Play lose just under 50% of users over three months. ^[12]
• Puppet also found that teams who integrate testing as a partnership with the entire development process spend 22% less time on unplanned work. ^[12]
• Considering that only 4% of customers complain directly to a company about a poor experience, there’s a lot more negative feedback than what can be found in app store reviews and social media posts. ^[12]
• For a few years now, the World Quality Report has recommended that companies keep the QA budget to 25% of development costs. ^[12]
• Actual QA budgets of large enterprises rose from 18% to 35% over a period of four years, and then dropped to 31% in 2016. ^[12]
• IT teams surveyed collectively predict that their QA budgets will soar to 40% of development costs by 2019. ^[12]
• Still, the World Quality Report recommends that product teams keep QA budgets to 25% by extending their in house capabilities, automating where possible, and bringing in the right testing tools. ^[12]
• These are mindboggling statistics highlighting the importance of mobile app testing in today’s time with an expected CAGR growth of 20.3 % by 2026. ^[3]
• 92% of malware is delivered by email. ^[6]
• Mobile malware on the rise with the number of new malware variants for mobile increased by 54% in 2018. ^[6]
• Third party app stores host 99.9% of discovered mobile malware. ^[6]
• 98% of mobile malware target Android devices. ^[6]
• Over the last year, MacOS malware has increased by 165%. ^[6]
• Malware development rates for Windows decreased by 11.6% since reaching an all time high in 2015. ^[6]
• Malware is still the preferred distribution model, used 71.14% of the time over the last 12 months, while PUAs were only used in 28.86% of instances. ^[6]
• Gamut spambot was the most frequently used, with over 86% of all spambot cases involving its use. ^[6]
• Over the last year, 36% of these servers were hosted in America, while 24% were hosted in undefined countries. ^[6]
• Trojans make up 51.45% of all malware. ^[6]
• 230,000 new malware samples are produced every day and this is predicted to only keep growing. ^[6]
• Overall business detections of malware rose 79% from 2017 due to an increase in backdoors, miners, spyware, and information stealers. ^[6]
• 34% of businesses hit with malware took a week or more to regain access to their data. ^[6]
• 90% of financial institutions reported being targeted by malware in 2018. ^[6]
• Ransomware attacks worldwide rose 350% in 2018. ^[6]
• Ransomware attacks are estimated to cost $6 trillion annually by 2021. ^[6]
• 50% of a surveyed 582 information security professionals do not believe their organization is prepared to repel a ransomware attack. ^[6]
• 81% of cyber security experts believe there will be more ransomware attacks than ever in 2019. ^[6]
• 75% of companies infected with ransomware were running upto. ^[6]
• FedEx lost an estimated $300 million in Q1 2017 from the NotPetya ransomware attack. ^[6]
• 25% of business executives would be willing to pay between $20,000 and $50,000 to regain access to encrypted data 30% of organizations who pay the ransom receive all of their money back. ^[6]
• 40% of ransomware victims paid the ransom. ^[6]
• More than 50% of ransoms were paid by bitcoin in 2018. ^[6]
• 10% of all ransom demands are over $5,000. ^[6]
• Of the 1,100 IT professionals surveyed, 90% had clients that suffered ransomware attacks in the past year. ^[6]
• 40% had clients that were subject to at least 6 ransomware attacks. ^[6]
• In 2019 ransomware from phishing emails increased 109% over 2017. ^[6]
• 25% of businesses are estimated to have been victims of cryptojacking. ^[6]
• 25% of the WordPress plugins among Alexa’s most popular sites are flagged with critical vulnerabilities that could allow mining botnets in. ^[6]
• 43% of the IT professionals said they had been targeted by social engineering schemes in the last year. ^[6]
• New employees are the most susceptible to socially engineered attacks, with 60% of IT professionals citing recent hires as being at high risk. ^[6]
• 21% of current or former employees use social engineering to gain a financial advantage, for revenge, out of curiosity or for fun. ^[6]
• Social engineering attempts spiked more than 500% from the first to second quarter of 2018. ^[6]
• Social media 2.5 billion records, or 56% Government 1.2 billion records, or 27%. ^[6]
• 56% of IT decision makers say targeted phishing attacks are their top security threat. ^[6]
• 83% of global infosec respondents experienced phishing attacks in 2018, an increase from 76% in 2017. ^[6]
• 30% of phishing messages get opened by targeted users and 12% of those users click on the malicious attachment or link. ^[6]
• Only 3% of targeted users report malicious emails to management. ^[6]
• 53% of IT and security professionals say they have experienced a targeted phishing attack in 2017. ^[6]
• Credential compromise rose 70% over 2017, and they’ve soared 280% since 2016. ^[6]
• 50% of phishing sites now using HTTPS. ^[6]
• The most common malicious attachment types Office 38% Archive 37% PDF. ^[6]
• The volume of email fraud that organizations receive has increased 8% yearover. ^[6]
• 66% of malware is installed via malicious email attachments. ^[6]
• 49% of nonpointof sale malware was installed via malicious email. ^[6]
• 21% of ransomware involved social actions, such as phishing. ^[6]
• 30% of phishing messages were opened in 2016 – up from 23% in the 2015 report. ^[6]
• In 2017, cyber crime costs accelerated with organizations spending nearly 23% more than 2016 on average about $11.7 million. ^[6]
• From 2016 to 2017 there was a 22.7 % increase in cyber security costs. ^[6]
• The average global cost of cyber crime increased by over 27% in 2017. ^[6]
• The most expensive component of a cyber attack is information loss, which represents 43% of costs. ^[6]
• The root causes of data breaches for small businesses broke out as following Negligent employee or contractor 48%. ^[6]
• Third party mistakes 41% Error in system or operating process. ^[6]
• Don’t know External attacks 27%. ^[6]
• Other 2% 95% of breached records came from three industries in 2016. ^[6]
• Recent data breach statistics found that 63% of successful attacks come from internal sources, either control, errors, or fraud. ^[6]
• 33% of data breaches involved social engineering. ^[6]
• 43% of data breaches involved small businesses. ^[6]
• Targeted emails, or spear phishing, is reported by businesses to be used in 91% of successful data breaches and 95% of all enterprise networks. ^[6]
• 29.6% of companies will experience a data breach in the next two years. ^[6]
• The average cost of lost business for organizations in the 2019 study was $1.42 million, which represents 36 percent of the total average cost. ^[6]
• Breaches caused a customer turnover of 3.9% in 2019. ^[6]
• 36% of breaches were in the medical or healthcare industry in 2019. ^[6]
• 69% of those in the healthcare industry believe they are at great risk for a data breach than other industries. ^[6]
• Banks were the target 47% of financial data breaches. ^[6]
• Share prices fall 7.27% on average, and underperform the NASDAQ by. ^[6]
• 21% of all files are not protected in any way. ^[6]
• 41% of companies have over 1,000 sensitive files including credit card numbers and health records left unprotected. ^[6]
• 70% of organizations say that they believe their security risk increased significantly in 2017. ^[6]
• 50% of the security risk that organizations face stems from having multiple security vendors and products. ^[6]
• 65% of companies have over 500 users who never are never prompted to change their passwords. ^[6]
• Ransomware attacks are growing more than 350% annually. ^[6]
• IoT attacks were up 600% in 2017. ^[6]
• 61 percent of breach victims in 2017 were businesses with under 1,000 employees. ^[6]
• 2017 represented an 80% increase in new malware on Mac computers. ^[6]
• In 2017 there was a 13% overall increase in reported system vulnerabilities. ^[6]
• 2017 brought a 29% Increase in industrial control system–related vulnerabilities. ^[6]
• Coin mining represented the biggest growth area in cybercrime in 2017, with antivirus detections up 8,500% 90% of remote code execution attacks are associated with crypto mining. ^[6]
• 61% of organizations have experienced an IoT security incident. ^[6]
• 77% of compromised attacks in 2017 were fileless. ^[6]
• 69% of companies see compliance mandates driving spending. ^[6]
• 88% of companies spent more than $1 million on preparing for the GDPR. ^[6]
• 25% of organizations have a standalone security department. ^[6]
• 54% of companies experienced an industrial control system security incident. ^[6]
• Cyber criminals will steal an estimated 33 billion records in 2024. ^[6]
• In 2017 there were over 130 large scale, targeted breaches in the U.S. per year, and that number is growing by 27% per year. ^[6]
• 31% of organizations have experienced cyber attacks on operational technology infrastructure. ^[6]
• U.S. government to spend $15 billion on cyber security related activities in 2019 up 4% over the previous year. ^[6]
• 43% of cyber attacks target small business. ^[6]
• 47% of small businesses had at lease on cyber attack in the past year, 44% of those had two to four attacks. ^[6]
• 70% of small businesses are unprepared to deal with a cyber attack. ^[6]
• 66% of small business are very concerned about cyber security risk. ^[6]
• 85% of small businesses plan to increase spending on managed security services. ^[6]
• 51% of small businesses say they are not allocating any budget to cyber security. ^[6]
• 58% of malware attack victims are categorized as small businesses. ^[6]
• Ransomware damage costs alone are on track to hit $11.5 billion in 2019, at which point it’s estimated that small businesses will fall victim to a ransomware attack every 14 seconds. ^[6]
• 4% of malware sent to small businesses is delivered via email. ^[6]
• 1.1% legal/law enforcement message 0.3% scanned document. ^[6]
• 60% of small businesses say attacks are becoming more severe and more sophisticated. ^[6]
• Only 14% of small businesses rate their ability to mitigate cyber risks, vulnerabilities and attacks as highly effective. ^[6]
• 60% of small companies go out of business within six months of a cyber attack. ^[6]
• 48% of data security breaches are caused by acts of malicious intent. ^[6]
• Small businesses are most concerned about the security of customer data Consumer records 66% Intellectual property 49% Customer credit or debit card information 46%. ^[6]
• Employee records 8% Business correspondence 5%. ^[6]
• The types of cyber attacks on small businesses broke out as following Web. ^[6]
• Phishing / social engineering 43% General malware 35% SQL injection 26%. ^[6]
• Denial of services 21% Advance malware / zero day attacks 14%. ^[6]
• Malicious insider 13% Cross. ^[6]
• Other 1% 68% store email addresses 64% store phone numbers. ^[6]
• 69% of small businesses do not strictly enforce password policies. ^[6]
• 16% of small businesses say they had only reviewed their cyber security posture after they were hit by an attack. ^[6]
• Only 16% of small business are very confident in their cyber security readiness. ^[6]
• Strategy – 52% of small business have a clearly defined strategy around cyber security. ^[6]
• Accountability – 23% of small businesses have a leadership role dedicated to cyber, whereas 46% have no defined role at all. ^[6]
• Willingness to respond – 65% of small businesses have failed to act following a cyber security incident. ^[6]
• Training – 32% of small businesses have conducted phishing experiments to assess employee behavior and readiness in the event of an attack. ^[6]
• Insurance – 21% of small businesses have a standalone cyber insurance policy, compared to 58% of large companies. ^[6]
• 67% of financial institutions reported an increase in cyber attacks over the past year. ^[6]
• 26% of financial enterprises faced a destructive attack. ^[6]
• 79% of financial CISOs said threat actors are deploying more sophisticated attacks. ^[6]
• 21% suffered a watering hole attack in the last year. ^[6]
• 32% of financial institutions encountered island hopping, is leveraging one compromised organization to gain entry into another. ^[6]
• 25% of all malware attacks hit banks and other financial industries, more than any other industry Credit card compromised increased by 212% year over year, credential leaks experienced a similar increase of 129%, and malicious apps increased by 102%. ^[6]
• 47% of financial institutions reported an increase in wire transfer fraud. ^[6]
• 31% of financial institutions reported an increase in home equity loan fraud. ^[6]
• 79% of financial institutions said cybercriminals have become more sophisticated, leveraging highly targeted social engineering attacks. ^[6]
• 32% of financial institutions reported experiencing counter incident response. ^[6]
• 21% of financial institutions reported experiencing C2 on a sleep cycle. ^[6]
• 70% of financial institutions said they are most concerned about financially motivated attackers. ^[6]
• 30% of financial institutions said they are most concerned with nation. ^[6]
• Global attack types and sources on financial sectors Web attacks – 46% Service specific attacks – 28% DoS/DDoS 8%. ^[6]
• 69% of financial institution CISOs are planning to increase cyber security spending by 10% or more in 2019. ^[6]
• 47% of financial institution CISOs said their organizations are operating threat hunt teams. ^[6]
• 32% of financial institution CISOs said they conduct threat hunts on a monthly basis. ^[6]
• 70% of cyber crimes targeting surveyed financial institutions involve lateral movement. ^[6]
• 16% of healthcare providers report having “fully functional” security programs. ^[6]
• 43% admitted that they are either still developing security programs or have not developed one. ^[6]
• 93% of healthcare organizations are currently using some form of cloud services. ^[6]
• 63% plan to use multiple cloud vendors. ^[6]
• 20% of healthcare domain emails were fraudulent in 2017. ^[6]
• 82% of surveyed healthcare organizations say that security is a top concern. ^[6]
• 89% of healthcare organization had patient data lost or stolen in the past two years. ^[6]
• 54% of healthcare business associates say their top vulnerability is tied to employee negligence in handling patient information. ^[6]
• 81 percent of healthcare cyber security incidents are rooted in employee negligence. ^[6]
• 69% of healthcare organizations site negligent or careless employees as their top worry for security incidents, followed by cyber attacks (45%) and insecure mobile devices (30%). ^[6]
• The healthcare industry was the victim of 88%of all ransomware attacks in US industries in 2016. ^[6]
• 94% are now using some form of advanced technology to protect sensitive data. ^[6]
• 25% healthcare organizations using the public cloud report that they are not encrypting patient data. ^[6]
• 41% of higher education cyber security incidents and breaches were caused by social engineering attacks. ^[6]
• 43% have had student data attacked, including dissertation materials and exam results. ^[6]
• 25% have experienced critical intellectual property theft. ^[6]
• 28% have had grant holder research data attacked. ^[6]
• 87% have experienced at least one successful cyber attack. ^[6]
• 83% believe cyber attacks are increasing in frequency and sophistication. ^[6]
• 79% universities have experienced damage to reputation and almost 74% have had to halt a valuable research project as a result of a cyber attack. ^[6]
• 77% also say a cyber breach has the potential to impact national security, due to the potentially sensitive nature of the information which could been compromised. ^[6]
• 64% don’t believe their existing IT infrastructure will protect them against cyber attacks in next 12. ^[6]
• 27% see the current security of their data center as ‘inadequate’ and in urgent need of updating. ^[6]
• 85% of universities agree that more funding must be given to IT security to protect critical research IP. ^[6]
• On average, 30% of users in the education industry have fallen for phishing emails. ^[6]
• The education sector accounted for 13% of all data security breaches during the first half of 2017, resulting in the compromise of some 32 million personal records. ^[6]
• According to the official information, 31 terabytes of “valuable intellectual property and data” was exposed. ^[6]
• Nearly 98% of all cyber attacks rely on some form of social engineering to deliver a payload such as malware. ^[6]
• Therefore, threat actors distribute malware via email approximately 92% of the time. ^[6]
• 62% of businesses experienced phishing and social engineering attacks in 2018 with a new organization falling victim to ransomware every 14 seconds in 2019. ^[6]
• The total number of spear phishing campaigns targeting employees increased by 55%, which makes up 71% of all targeted attack on businesses. ^[6]
• Given the rise in phishing attacks it is estimated that 90% of incidences and breaches included a phishing element in 2019. ^[6]
• Out of that 40 apps, 89% of the time is split between 18 apps. ^[0]
• Here are some highlights from our interviews– About 58% of users said that entertainment apps like Social media, Gaming, and Communication were their top three most. ^[0]
• About 75% respondents confirmed that the top 5 app categories are the ones they engage with on a daily basis. ^[0]
• Passively surfing while relaxing 91% at home 83%. ^[0]
• 79% when with family/friends 71% waiting in lines of waiting for appointments 63% while shopping 78% while watching TV. ^[0]
• 62% during the commute to work 74% during miscellaneous downtime throughout the day. ^[0]
• In over 43% of our observations, a user was interacting with a mobile phone without inputting any data via key or screen. ^[0]
• Voice calls occupied 18% of the users to show how people are making fewer calls. ^[0]
• While 19% user engagement were completely passive activities—mostly listening to music and watching long. ^[0]
• We can also figure out that those people who talk by phone mostly prefer to walk (63%), also stand (24%), but they really don’t feel like sitting much (13%). ^[0]
• The following UX statistics showcase the importance of the profession Every $1 invested in UX results in a return of $100 (ROI = 9,900%). ^[13]
• Mobile users are 5 times more likely to abandon a task if the website isn’t optimized for mobile. ^[13]
• 72% will tell 6 or more people about good experiences. ^[13]
• 91% of unsatisfied customers who don’t complain simply leave. ^[13]
• PWC found that 32% of the customers would leave a brand they loved after just one bad experience. ^[13]
• “3⁄4 of mobile users say they’re more likely to revisit mobile. ^[13]
• – Google “32 percent learn about application performance issues from end users.”. ^[13]
• – ManageEngine 80% of all internet users own a smartphone 75% of all website traffic runs through Google. ^[13]
• 53% of mobile users leave websites in 3 seconds. ^[13]
• 52% of users say the main reason why they won’t return to a website is aesthetics. ^[13]
• 90% of users have stopped using an app due to poor performance. ^[13]
• 1% of users say e commerce websites meet their expectations every time. ^[13]
• Only 55% of companies are currently conducting any user experience testing. ^[13]
• personal information that buyers prefer not to release in a formPhone number (58%), address data (53%), role/title (21%), last name (20%), company (18%), email (16%) and first name (11%). ^[13]
• According to a study by Forrester, every $1 that’s being invested in UX returns $100. ^[13]
• This is equal to a return of 9,900%. ^[13]
• 88% of people are less inclined to return to a site after a bad UX. ^[13]
• 91% of unhappy clients who don’t complain just disappear without leaving feedback. ^[13]
• 82% will increase testing frequency next year. ^[14]
• The survey showed only 6% of organizations skated out of 2017 with a mobile testing ‘tab’ of less than $25,000. ^[14]
• The extra work, expense and pressure which QA faces to test more apps and release faster does have some perks, such as job security 72% of respondents will increase mobile tester headcount in the next year. ^[14]
• In fact, a QA bottleneck is the #1 challenge with mobile testingcited by respondents (23%). ^[14]
• 84% said real devices are “very important” or “crucial” 75% said open source integrations are “valuable” to “extremely valuable”. ^[14]
• How we help organizations test more mobile apps faster, and at 30% the cost of legacy platforms. ^[14]
• The ROI on UX investments is 9,900%. ^[4]
• Improving customer experience can raise KPIs by over 80%. ^[4]
• A good user interface can increase websites’ conversion rates by up to 200%. ^[4]
• 90% of users will leave a site solely due to bad design. ^[4]
• Mobile users are 5 times more likely to abandon their tasks if they’re not optimized for mobile. ^[4]
• Just a one second page response delay can cause a 7% reduction in conversions. ^[4]
• 70% of online businesses fall through because of bad UX. ^[4]
• 1. 88.5% of web designers think slow loading websites are the top reason for a visitor to leave a website. ^[4]
• Nearly 90% of web designers think the main enemy of good UX is a slow. ^[4]
• That means that the ROI on UX investments is 9,900%, which is definitely something to bear in mind, especially if you’re building a brand website. ^[4]
• Based solely on bad user experience, 70% of customers will abandon their shopping carts and will not return to the website in question. ^[4]
• UX stats show that companies that put any effort into improving their website’s UX see an increase in their KPIs of up to 83% in conversion lift. ^[4]
• Statistics show that 25% of mobile apps end up being used only once. ^[4]
• On the other hand, putting work into a well designed UI can raise conversion rates by up to 200%, while good UX can increase that to up to 400%. ^[4]
• For all of you impatient browsers, this may not come as a surprise, but 39% of internet users say that they will exit a website if they notice that the images take too much time to load or won’t load at all. ^[4]
• The fact that 23% of people say that they would tell ten or more people about a positive experience they had on a website just shows that with good UX design, websites can gain a massive audience in no time. ^[4]
• Additionally, 13% will tell 15 or more people about a negative interaction they had on a website, which explains a huge spike in outsourcing UX tasks to top UX designers. ^[4]
• One of the sad UX experience stats is that only 1% of online shoppers are satisfied with e commerce websites they interact with. ^[4]
• This may be the reason why 53% of mobile users say they leave websites that don’t meet their expectations in 3 seconds or less. ^[4]
• According to Toptal, a shocking 88% of people will not return to a site they had a bad experience with, regardless of whether it was poor UX or a bad user interface. ^[4]
• UX statistics show that an astonishing 80% of consumers worldwide would gladly pay extra if it meant getting good website UX — quick loading time, a user friendly interface, and prompt responses. ^[4]
• However, user experience statistics show that only 55% of businesses are doing that at the moment. ^[4]
• According to user experience statistics, 79% of internet users who don’t like a site’s UX and UI will start searching for other sources right away. ^[4]
• In fact, 73% of people will be persuaded to buy a service or a product if they can watch a video about it. ^[4]
• We’ve already somewhat discussed the importance of having good mobile UX, but one of the more interesting UX statistics is that 60% of consumers turn to mobile only to make decisions about their future purchases. ^[4]
• In fact, 83% of people find that consistent and superb web user experience across all devices extremely important. ^[4]
• According to website load time statistics, something as minor as a one second delay in website response can cost businesses millions of dollars annually by losing 7% of their conversions. ^[4]
• User experience statistics show that as many as 70% of online businesses fail due to the bad usability websites and apps. ^[4]
• Good user experience can do wonders for businesses, and the fact that 71% of content publishers say that making their content mobile friendly got them great UX feedback is definitely something to keep in mind in the long run. ^[4]
• In fact, 94% of internet users will exit a website that seems to be outdated and not keeping up with the latest trends. ^[4]

I know you want to use Mobile App Testing Software, thus we made this list of best Mobile App Testing Software. We also wrote about how to learn Mobile App Testing Software and how to install Mobile App Testing Software. Recently we wrote how to uninstall Mobile App Testing Software for newbie users. Don’t forgot to check latest Mobile App Testing statistics of 2024.

Reference

1. simform – https://www.simform.com/blog/the-state-of-mobile-app-usage/.
2. plusqa – https://plusqa.com/2024/02/03/top-iphones-ios-app-testing-2024/.
3. buglance – https://buglance.com/blog/covid-19-mobile-app-testing-statistics.
4. impactqa – https://www.impactqa.com/blog/5-mobile-app-testing-trends-set-to-surface-in-2020/.
5. truelist – https://truelist.co/blog/ux-statistics/.
6. bls – https://www.bls.gov/ooh/computer-and-information-technology/software-developers.htm.
7. purplesec – https://purplesec.us/resources/cyber-security-statistics/.
8. statista – https://www.statista.com/statistics/500605/worldwide-mobile-application-testing-focus-areas/.
9. vwo – https://vwo.com/mobile-app-ab-testing/.
10. statista – https://www.statista.com/statistics/500630/worldwide-mobile-and-multichannel-application-testing-challenges/.
11. instabug – https://instabug.com/blog/mobile-app-testing-trends-2020/.
12. splitmetrics – https://splitmetrics.com/blog/mobile-a-b-testing-statistical-significance/.
13. testlio – https://testlio.com/blog/10-stats-to-prove-that-qa-helps-keep-customers-happy/.
14. uxcam – https://uxcam.com/blog/ux-statistics/.
15. kobiton – https://kobiton.com/blog/mobile-testing-market-survey.

How Useful is Mobile App Testing

Mobile app testing is the process of evaluating the functionality, usability, and performance of an application on various devices and operating systems to ensure it meets the desired standards. It involves checking for bugs, glitches, and other potential issues that may hinder the app’s performance or user experience. By identifying and fixing these issues early on, companies can improve the overall quality of their apps and provide a seamless user experience.

One of the key benefits of mobile app testing is ensuring compatibility across different devices and platforms. With the myriad of devices available in the market today, from smartphones and tablets to wearables and smart TVs, it’s imperative for apps to function smoothly on all of them. Mobile app testing helps developers identify any compatibility issues and make the necessary adjustments to ensure the app works seamlessly across various devices.

Moreover, mobile app testing also helps in enhancing the overall user experience. By testing the app’s functionality and usability, developers can identify areas for improvement and make necessary changes to enhance the user experience. This can include improving navigation, streamlining processes, and optimizing performance to make the app more user-friendly and intuitive.

In addition, mobile app testing also plays a crucial role in improving the app’s performance. By conducting performance testing, developers can identify and address any slow loading times, crashes, or other performance issues that may arise when using the app. This helps in optimizing the app’s performance and ensuring it runs smoothly even under heavy usage or on low-end devices.

Furthermore, mobile app testing also helps in ensuring the security and reliability of an application. By testing for vulnerabilities and security loopholes, developers can identify potential threats and strengthen the app’s security measures to protect user data and privacy. This is particularly important in today’s increasingly connected world, where cyber threats are on the rise, and data breaches have become all too common.

Overall, mobile app testing is a crucial step in the app development process that ensures the quality, functionality, and security of an application. By conducting thorough testing, developers can identify and address any issues that may arise, improving the overall user experience and performance of the app. In today’s competitive and fast-paced digital landscape, where user expectations are high, mobile app testing plays a vital role in ensuring that apps meet the desired standards and provide a seamless user experience.

In Conclusion

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We tried our best to provide all the Mobile App Testing statistics on this page. Please comment below and share your opinion if we missed any Mobile App Testing statistics.