Stock Photos Websites Statistics 2024 - Everything You Need to Know

Are you looking to add Stock Photos Websites to your arsenal of tools? Maybe for your business or personal use only, whatever it is – it’s always a good idea to know more about the most important Stock Photos Websites statistics of 2024.

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How much of an impact will Stock Photos Websites have on your day-to-day? or the day-to-day of your business? Should you invest in Stock Photos Websites? We will answer all your Stock Photos Websites related questions here.

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On this page, you’ll learn about the following:

Best Stock Photos Websites Statistics

Best Stock Photos Websites Statistics

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Stock Photos Websites Usage Statistics

And it’s not only about photos, though they sure are the most prominent the market for still images has grown 5% each year, with 3/4 of all images sold being for commercial purposessuch as marketing, advertising, and social media usage. ^[0]
Infographics have had the biggest increase in usage among B2B marketers in the last four years now at 67%. ^[1]
Squarespace shows excellent usage stats among famous photographers, much above the global market share of around 2%. ^[2]

Stock Photos Websites Market Statistics

And it’s not only about photos, though they sure are the most prominent the market for still images has grown 5% each year, with 3/4 of all images sold being for commercial purposessuch as marketing, advertising, and social media usage. ^[0]
In 2018, marketers said that about 64% of their content contained visuals. ^[3]
In 2020, the majority of content marketers surveyed said 91 100% of their content includes visuals. ^[3]
8% include visuals in 6170% of their content and 4% add visuals to 11 20% of their content marketing materials. ^[3]
While charts and data visualizations were only used by 8% of marketers in our previous survey, that number has jumped to 15% this time. ^[3]
Only 13% of respondents said they use these types of visuals in their content marketing. ^[3]
Stock photos were the secondmost type of visual used but they were only impactful for 9% of marketers, followed closely by multi page documents at 8%. ^[3]
Interestingly, when asked about the least effective visuals for reaching marketing goals, the results overwhelmingly skewed towards stock photos, at 41%. ^[3]
Original graphics were the most effective visual for marketing, as seen in the previous question, and received less than 8% of votes for this section. ^[3]
22% said they spend 5 10 hours creating visual content, while 29% spent between 10 hours to more than 20 hours creating visual marketing content. ^[3]
In house designers are used by 27% of the marketers surveyed, and only 16% used the aid of a freelance designer in 2020. ^[3]
Designing good infographics had been the second biggest roadblock for marketers but it dropped a spot in 2020 with 20.5%. ^[3]
While the majority of those surveyed in previous years said that less than 10% of their marketing budget was allocated to visual content, that has now changed. ^[3]
25% of those surveyed said that less than 10% of their marketing budget would be spent on visual marketing, while 27% said 21 30% of the budget is being allocated for visuals. ^[3]
24% of respondents are spending between 11 20% of the budget on visual content marketing and 7% of marketers spent up to 50% of their budgets on visuals this year. ^[3]
23% predicted that marketing spend would increase to 2130%, followed closely by 21% saying their budgets would reach the 11. ^[3]
10% believe their marketing budget spend will increase to 50% for visual content. ^[3]
34% of marketers said that budgets are allocated specifically for designing visual content, while 28% are using the budget on tools and software. ^[3]
As in previous years, the marketers surveyed chose auto generating multiple types of design as their top pick, with 39% selecting this option. ^[3]
31% of respondents believe visuals are quite important or somewhat important for their marketing. ^[3]
Only 9.6% don’t require visuals for their content marketing. ^[3]
In our final question to marketers, we asked them to share their predictions on how many businesses are likely to rely on visual content marketing in 2021 and beyond. ^[3]
Only 14% said that less than 30% of businesses will use visual content in their marketing strategy. ^[3]
In 2019, 74% of the marketers we surveyed stated that more than 70% of their content contained some form of visual. ^[3]
This was a 10.5% increase in visual content use from what these same marketers claimed was the case in 2018. ^[3]
The results were quite similar to previous years, with 40% of marketers claiming to use stock photos most frequently. ^[3]
After stock photos, 34% of marketers claimed to use original graphics such as infographics and illustrations, followed by 14% claiming to use videos and presentations. ^[3]
Charts and data visualization were the most frequently used by 8% of marketers. ^[3]
Less than 1% claimed to use GIFs as their primary form of visual content, a major drop from previous years where more than 3% of marketers claimed to make use of GIFs and memes most frequently. ^[3]
Only 13% of marketers claimed that stock photos resulted in the best outcome, followed by 9% claiming charts and data visualizations were the most impactful. ^[3]
Multi page docs proved to be the best performers for 7% of marketers, and GIFs and memes came in last at 3%. ^[3]
However, the results from this year’s survey show that beginner software like Venngage and more professional software like Adobe Photoshop and Illustrator are the go to methods for creating visual content for marketers at 55%. ^[3]
Freelance and contract designers were only used by 15% of marketers, and inhouse designers were the go to solution for 29% of marketers. ^[3]
Compared to previous years, there is a 23% increase in the number of marketers finding it more difficult to produce visuals consistently. ^[3]
Of the marketers surveyed this year, 31% claimed that less than 10% of their budget was spent on visual content creation. ^[3]
The particular preference was selected by 37% of marketers surveyed. ^[3]
When asked how essential the use of visuals was for their marketing strategies, 68% stated that visual content was either essential or very important to their marketing strategies. ^[3]
41% think that more than 70% of businesses will rely heavily on visuals as part of a marketing strategy. ^[3]
However the results from this year’s survey show that beginner software like Venngage and more professional software like Adobe Photoshop and Illustrator are the go to methods for creating visual content for marketers at 55%. ^[3]
When asked, 44.6% of marketers stated that between 91 100% of content their published in 2017 contained some type of visual. ^[3]
On top of that, 87.5% of marketers state that they were using visuals in more than 50% of the articles they published. ^[3]
In 2018, 40.2% of marketers stated that they used stock photos the most in their content. ^[3]
This was followed by 36.6% of marketers who said they preferred using original graphics, such as infographics more frequently in their content marketing. ^[3]
Other visual formats like charts and data visualizations were used frequently by 12.5% marketers, videos and presentations used most frequently by 7.1% of marketers, and gifs and memes were used most frequently by only 3.6% of marketers. ^[3]
Despite using stock photos the majority of the time, 40.2% of marketers who were surveyed said that the visuals which performed best were actually original graphics such as infographics and illustrations. ^[3]
This was followed by 23.2% who said that videos and presentations performed best, 19.6% who admitted that charts and data visualizations lead to higher engagement and with only 12.5% of marketers stating that stock photos engaged audiences best. ^[3]
Memes and Gifs seemed to have the lowest engagement with 4.5% of marketers stating they saw an impact here. ^[3]
When asked how long they spent on average, producing visual content, 71.4% of marketers stated that they typically spent anywhere less than 5 hours making visuals. ^[3]
This is almost identical to the data we collected during our 2016 survey, where 71.1% of marketers stated they spent less than 5 hours creating visual content. ^[3]
However, 9% of marketers claimed to spend over 15 hours a week producing visual content compared to 11.4% in the 2016 survey. ^[3]
In fact, only 9.8% of marketers stated that they used a freelance or contract designer for their marketing visuals, which is roughly a 150% drop from 2016 when 24.1% of marketers mentioned using contracted designers. ^[3]
34.8% of marketers said it was being able to produce it consistently. ^[3]
This is a small drop from 2016 when 36.7% of marketers were struggling with consistent production of engaging visual content. ^[3]
Comparatively, it seems that marketers are definitely getting a much more impactful reach from their visuals since in the 2016 survey, 24.1% said they struggled with reaching a wider audience. ^[3]
But it also seems that more marketers are now struggling to figure out which content or data to include in their visuals, as only 10.1% were facing difficulty with this in 2016. ^[3]
In 2018, 42% of marketers said they spent less than 10% of their marketing budgets on producing visual content compared to 31.6% from the year 2016. ^[3]
More interesting is that 16.9% of marketers claimed to spend more than 30% of their marketing budgets on visual content creation, a drop of almost 50% from 2016, when 25% of marketers stated spending over 30% of their budgets on visual content. ^[3]
That being said, 29.5% of marketers predict to spend less than 10% of their budgets on visual content creation. ^[3]
We also asked marketers to indicate on a scale of 1 to 10 how difficult it was to consistently produce branded visuals and 47.4% of marketers voted 7 or higher. ^[3]
We also wanted to ask marketers what part of the visual creation process they wish could be automated, and 42.2% hoped that they could generated multiple unique designs based on the content or data they input. ^[3]
When asked how important visual content was to their content marketing strategy, 68.7% of marketers said visual content was either very important or absolutely necessary. ^[3]
Others, that being 21.4% said it was quite important to their marketing strategies, 9.8% said visuals were somewhat important and not surprisingly, nobody said that visual content was not at all important or relevant for their marketing in 2018. ^[3]
Of the marketers we surveyed, 87.5% said they blogged frequently and that it was in fact an important part of their marketing strategies. ^[3]
The other 12.5% said that they didn’t blog as part of their marketing strategy. ^[3]
Of those who said they did blog as part of their marketing efforts, 85.7% said that more than 80% of their blog posts contained some type of visual. ^[3]
Following that was 42% of marketers who foresee between 50% and 80% of businesses relying strongly on visual content. ^[3]
When asked, 77% of marketers stated that 71% to 100% of the content they published in 2015 contained visuals. ^[3]
Of that 77%, 40.5% of marketers stated that 91% to 100% of the content they published in 2015 contained visuals. ^[3]
But when asked about their use of visuals in their content strategy during the year 2016, 83.5% of marketers stated that 71% to 100% of their content contained visuals, and 53% of marketers said that 91% to 100% of their content contained visuals. ^[3]
In 2016, less than 10% of marketers surveyed used visuals under 50% of the time. ^[3]
From 2015 to 2016, the use of visual content in articles published by marketers increased by an incredible 130%. ^[3]
Shockingly, just 7.6% of marketers stated that stock photos had the most impact, despite being the most frequently used type of visual. ^[3]
Meanwhile, 41.5% of marketers said that original graphics, such as infographics and illustrations, performed best. ^[3]
Other high performing kinds of visuals were charts and data visualizations, which 25.7% of marketers claimed lead to the highest engagement. ^[3]
In addition, 20.2% also mentioned that videos and presentations performed best, and only 5% of marketers said that GIFs and memes performed best. ^[3]
When asked to share how much time was spent a week producing visual content, 71.1% of marketers claimed that they spent less than five hours a week making visuals. ^[3]
Contrary to that, 11.4% of marketers claimed that they worked more than 15 hours a week on producing engaging visuals for their content strategy, and 17.5% stated that they worked between five and 15 hours a week on visuals. ^[3]
When asked how marketers created their visual content, 32%–the vast majority–claimed to use an online graphic design tool like Venngage. ^[3]
The leading statistic was that 36.7% of marketers struggled with being able to produce visuals on a consistent basis. ^[3]
In second place, 29.1% of marketers struggled with producing well designed visuals, and 24.1% said they struggled to reach a wider audience with their visuals. ^[3]
Only 10.1% of marketers said their struggled to source reliable and interesting data. ^[3]
Most marketers, 60.8%, stated that the use of visual content was absolutely necessary to their marketing strategy. ^[3]
Following that, 31.7% said that visual content was very important for their marketing strategies in 2017, while 5% said it was just important, and 1.3% claimed that visual content was only somewhat important. ^[3]
Only 1.3% claimed that visual content was not important at all to their marketing strategy. ^[3]
Only 1.3% of marketers claimed that they spent 91% to 100% of their budget on producing visuals for their marketing strategy. ^[3]
Finally, when asked what they projected to spend on visual content in 2017, 21.5% of marketers stated they planned to spend 0% to 10% of their budget. ^[3]
Another 21.5% planned to spend 1120% of their budget on visual content, yet another 21.5% of marketers surveyed predicted spending 21 30% of their budget on visual content. ^[3]
The remaining 35.5% of marketers predicted they would spend over 31% of their marketing budgets on visual content. ^[3]
72% of online marketers describe content creation as their most effective SEO tactic. ^[4]
66% of marketers reported using blogs in theirsocial mediacontent in 2017. ^[4]
71% of bloggers reportusing visualsas part of their marketing strategy. ^[4]
43% of consumers increasingly wantvideo contentfrom marketers. ^[4]
32% of marketers say visual images are the most important form of content for their businesses. ^[4]
61% of the most effective B2B content marketers meet with their content team daily or weekly. ^[4]
64% of B2B marketers outsource blogcopywriting. ^[4]
60% of marketers have a documentedpersonalizationstrategy. ^[4]
57% of marketers say they’ve gained customers specifically through blogging. ^[4]
53% of marketers say blogging is their topcontent marketingpriority. ^[4]
B2B marketers who have blogs get 67% more leads than those who don’t. ^[4]
Around 60% of marketer willreuse blog content2. ^[4]
60% of B2B marketers struggle withcreating engaging content. ^[4]
70% of companies invest in content marketing, which could include visual marketing strategies. ^[1]
One fourth of marketers are investing in content marketing related to product promotions while just over 20% of investing in branded storytelling specifically. ^[1]
Design and visual content is the biggest challenge for 23.7% of content marketers. ^[1]
49% of marketers rate visual marketing as Very Important to their marketing strategy, and 22% consider it Important, and 19% say that their strategy is nothing without visual content. ^[1]
49% of marketers primarily use visual content on blogs and websites followed by social channels such as Facebook and Instagram. ^[1]
40% of marketers predict that between 51% and 80% of businesses will heavily rely on visual content into 2021. ^[1]
57% of marketers used live video in 2019. ^[1]
Infographics have had the biggest increase in usage among B2B marketers in the last four years now at 67%. ^[1]
The study indicated that photos trump the market on Facebook, making up 93 percent of the social network’s most engaging posts!. ^[5]
Compared to its measly 2% global market share, Squarespace is used by 18% of top photographers. ^[2]
Squarespace shows excellent usage stats among famous photographers, much above the global market share of around 2%. ^[2]
According to forecasts, Etsy’s revenue is projected to grow at a 67 percent CAGR between 2019 and 2021, making it one of the fastest growing online marketplaces worldwide. ^[6]
The total revenue of the market will reach $4 billion by 2024, according to an Arizton report, which is equal to the annual growth of the industry by 5%. ^[7]
This type of email marketing campaign has an open rate of 45%—a stark improvement to the benchmark of 18.39% for general retail emails. ^[8]
48.5% of users in the US use LinkedIn at least once a month At roughly 89.73 million monthly active users , this represents an opportunity for marketers to access an extensive pool of decision makers across the country. ^[9]
40% of B2B marketers surveyed indicated LinkedIn as the most effective channel for driving high quality leads LinkedIn users can use professional demographic data to target the right people based on their job title, company, industry, and seniority. ^[9]
93% of B2B content marketers use LinkedIn for organic social marketing. ^[9]
These stats make LinkedIn the top network for B2B content marketers, followed by Facebook and Twitter (80% and 71%, respectively). ^[9]
77% of content marketers say LinkedIn produces the best organic results As well as boasting the most used platform for organic marketers, LinkedIn ranks as the best network for producing organic results. ^[9]
75% of B2B content marketers use LinkedIn ads. ^[9]
79% of content marketers say LinkedIn ads produce the best results Not content with being the strongest social networking platform for organic results, LinkedIn Ads ranks as the best for paid results. ^[9]

Stock Photos Websites Software Statistics

41% of respondents said they use online solutions, while 19% use advanced design software. ^[3]
34% of marketers said that budgets are allocated specifically for designing visual content, while 28% are using the budget on tools and software. ^[3]
However, the results from this year’s survey show that beginner software like Venngage and more professional software like Adobe Photoshop and Illustrator are the go to methods for creating visual content for marketers at 55%. ^[3]
However the results from this year’s survey show that beginner software like Venngage and more professional software like Adobe Photoshop and Illustrator are the go to methods for creating visual content for marketers at 55%. ^[3]
That number has increased substantially and this year, 49.1% have admitted to using an online graphic software. ^[3]

Stock Photos Websites Latest Statistics

Shutterstock Q4 2020 Financial Results has reported Q4 2020 revenue of up 9% compared to $166.4 million in Q4 2019 and up from $165.2 million the previous quarter. ^[10]
has reported Q2 2019 revenue of up 3% compared to Q2 2018 and down from $163.3 million the previous quarter. ^[10]
Data for the survey launched in July 2018 was collected from 84 of the estimated 415 footage licensing companies worldwide. ^[10]
has reported Q1 2019 revenue of up $6.7% compared to Q1 2018,. ^[10]
Overall there was a 37% increase in the number of images added, but there were wide variations in the sources of the growth. ^[10]
has reported Q2 2018 revenue of up $22.6 million or 16.9% compared to Q2 2017. ^[10]
Revenue per download averaged , an increase of 12% over Q2 2017. ^[10]
separately). Royalty rates are 15% for photos and 20% for vectors and videos. ^[0]
Exclusive contributors earn between 25% and 45% per sale. ^[0]
Ranges from 15% to 40%.Sign up to become a Shutterstock contributor hereVisit Getty ImagesRead. ^[0]
rates are 15% for photos and 20% for vectors and videos. ^[0]
In all, 627 (50.8%) photographs showed the infant in the supine position and 79 (5%). ^[11]
Bedding inconsistent with safe sleep recommendations was identified in 1133 images (71.3%). ^[11]
56.6% said they did have to pivot their strategy in light of the global changes, with 43.3% saying it was business as usual despite the global circumstances. ^[3]
In 2019, that number jumped to 74%. ^[3]
This was the response from 48% of respondents. ^[3]
23% of those surveyed said they included visuals in 70 90% of their content. ^[3]
32.5% of respondents said they used infographics more than any other type of visual. ^[3]
29.5% said they still use stock photos, a decrease from the previous year’s 34%. ^[3]
We had predicted an increase for 2020, but the pandemic had other plans. ^[3]
And finally, 5% of respondents mentioned multipage lead generation documents as their go to visual in 2020. ^[3]
However, while in 2019, less than 1% used GIFs, in 2020, that number rose to 4.7%. ^[3]
Almost 41% of respondents said infographics and illustrations are the most effective for achieving their goals. ^[3]
Though videos and presentations came in lower on the list for types of visuals used, they ranked second for effectiveness, with 24% of respondents voting for them. ^[3]
Charts and data visualizations followed at 15%. ^[3]
GIFs and memes rounded off the category with 3%. ^[3]
Multi page documents and GIFs received 19.5% and 19% of votes from respondents as the least effective. ^[3]
Charts and data visualizations were much more effective, and only received 9.5% of votes for this question. ^[3]
As in 2019, about 50% of respondents in 2020 said they spend less than five hours a week producing visual content. ^[3]
In the previous year, 43% of those surveyed said they struggled with producing visuals regularly, but that number has dropped significantly to 37%. ^[3]
Finding the right layout to show data and statistics jumped to second place this year, with 23% of respondents saying that it was their biggest hurdle. ^[3]
Sourcing data and statistics remained fairly consistent in the rankings of struggles, with 20% of the votes from those surveyed. ^[3]
17% believe their budgets for visual content creation would be less than 10% in 2021, while 15% predicted an increase into the 31. ^[3]
19% is spent on video production. ^[3]
Animation and interactivity and stock photos ranked lowest with 10% and 9%, respectively. ^[3]
Most rated it between five and eight on the scale, comprising 68% of the results. ^[3]
20.5% of respondents wanted more auto resize options for social channels. ^[3]
16% wanted team collaboration to be better automated, especially because of the rise in working from home as a result of the pandemic. ^[3]
15% hoped for better automation when applying branding across visuals, a number that has not changed since our previous survey. ^[3]
64% said that visuals were either essential or very important. ^[3]
48%, the majority of respondents, still create visuals primarily for blog posts and landing pages. ^[3]
But 45% create visuals for a variety of social channels such as Facebook, Instagram, and LinkedIn. ^[3]
Only 7% of respondents use visuals for print or branding materials. ^[3]
41% said they publish visual content between two to five times a week. ^[3]
26% published even more visual posts, between five and 10 times a week. ^[3]
17% of respondents published visual content more than 10 times a week, and 14.5% published posts with visuals less than twice a week. ^[3]
The majority, 63%, believe that over 60% of businesses will rely heavily on visuals. ^[3]
22.5% of respondents said that between 30 60% of businesses will be using visuals this year and into the next. ^[3]
The use of video and presentations saw the most significant increase compared to previous years where only 7% of respondents were making use of these two visual formats. ^[3]
The winner when it came to actual results was original graphics such as infographics and illustrations at 40%. ^[3]
This was followed by videos and presentations at 24%. ^[3]
When it came to how much time was spent on visuals, 50% stated that they spent less than 5 hours a week creating visuals. ^[3]
This is interesting since in past years more than 70% of respondents claimed to spend less than 5 hours on visual creation. ^[3]
When asked what the biggest struggles were with producing engaging visuals, 43% claimed it was producing that content consistently. ^[3]
22% stated that both great design and sourcing relevant data were the biggest struggles, followed by 12% stating that structuring content and data for a good visual was the biggest challenge. ^[3]
Close to 15% claimed to spend more than 40% of their budgets on visual content creation. ^[3]
When we asked how much of their budgets they predicted would be investing in visual content in 2020, 25% anticipated spending between 10 and 20% of their total budgets on visual content creation. ^[3]
In comparison, 31% foresee spending more than 40% of their budgets on visual content production. ^[3]
The majority of those surveyed rated between 6 and 8, making up 51% of the results. ^[3]
Following this, sitting at 22%, was the ability to resize and reformat visuals for various social media platforms automatically. ^[3]
Next, 15% wanted to apply branding to their visuals automatically. ^[3]
62% of them mentioned using visuals as part of blog content or for landing pages on a website. ^[3]
Social media was a major use case for visual content with 49% using visuals for Facebook, 47% using them for Instagram, 42% using them for LinkedIn and 33% using them for Twitter. ^[3]
Lastly, 43% stated using visuals for print and branding materials. ^[3]
39% said it was anywhere between two and five times a week, 36% said less than twice a week and the remainder published content containing visuals more than five times in a given week. ^[3]
Finally, we asked respondents to share their thoughts about what percentage of companies will rely heavily on the use of visual content in 2020 and 2021. ^[3]
Only 1% thought that less than 10% of businesses would be relying on visuals. ^[3]
Only 1% thought that less than 10% of business would be relying on visuals. ^[3]
This is about a 10% increase from what was stated in the year 2016, when we first put together this survey. ^[3]
However, in 2018 the percentage of people who visuals in their content 91 100% of the time rose to 56.3%. ^[3]
That’s almost a 40% increase since the year 2016. ^[3]
In 2016, 32% claimed to use an online tool like Venngage. ^[3]
This is almost a 60% increase in the past few years. ^[3]
Following this, 31.3% said they struggled with creating great designs, 19.6% struggled with sourcing good data or content for their designs, and 14.3% said they struggled with getting a wide enough reach with their visuals. ^[3]
32.1% projected to spend more than 30% of their budgets. ^[3]
32.1% said somewhere between 4 and 6, and 20.6% gave a rating of 3 or less. ^[3]
Following that, 28.7% wished they could automatically resize the visuals they created for various social media platforms, and 16.1% wished they could automatically apply their branding to their visuals. ^[3]
9.2% said that between 50% and 80% of their blog posts contained at least one visual, and the remaining 8.1% said that less than 50% of their blog posts contained visuals. ^[3]
And the remaining 12.5% believe that less than 50% of businesses would heavily rely on visual content. ^[3]
Following that number, 30.4% said they used an in. ^[3]
Marketers who used a freelance designer made up 24.1%, and 14.5% stated that they used other means for creating and curating visuals such as Instagram, Flickr and Photoshop. ^[3]
71% of WordPress sites are written in English. ^[4]
Bloggers who writearticles of 2,000+ wordsare far more likely to have strong results. ^[4]
46% of bloggers edit their own work, while 54% have editors or have at least shown their work to someone else to review. ^[4]
43% of people admit toskimming blog posts. ^[4]
Websites that also have a blog are shown to have 434% more indexed pages. ^[4]
Companies who blog get 97% more links to their websites. ^[4]
66% of bloggers today are publishing a few times per month, rather than a few times per week back in 2014. ^[4]
77% of internet users read blogs. ^[4]
The “how to” headline—a close cousin to the listicle—is the third most popular headline preference at around 17%. ^[4]
Only 38% of bloggers areupdating older articles. ^[4]
34% of bloggers say that updating content produces strong results. ^[4]
Around 5% of bloggers don’t have access toanalytics. ^[4]
SEO leads have a 14.6% close rate, while outbound leads have a 1.7% close rate. ^[4]
Having a hyphen or colon in the headline increased click through rates by 9%. ^[4]
Making your headline 6 8 words can increase your CTR by 21%. ^[4]
Over 50% of bloggers report that it has gotten harder to get traffic from Facebook over the past two years, and nearly one fifth say it has gotten harder to get traffic from Google. ^[4]
Over the past year, there’s been a 93% increase in blogs using promotional techniques todrive trafficto their post including paid ads. ^[4]
60% of blogs write 1 5 guest posts per month. ^[4]
3% of blogs write over 100 guest posts per month. ^[4]
Only 6% of bloggers publish the majority of their original content as guest posts. ^[4]
62.96% of readers perceive blogs with multiple authors to be more credible. ^[4]
79% of editors say guest content is too promotional. ^[4]
59% oftravel bloggersrun more than one travel blog. ^[4]
Over 80% of travel planning is done through the internet and is growing. ^[4]
33% of US travelers use travel blogs for travel advice. ^[4]
94% of travel blogs sell advertising. ^[4]
Blogging has grown by 12% since 2015. ^[4]
that’s a 42% increase in the last 5 years. ^[4]
59% of people will share an article without reading it first, or ever. ^[4]
95.9% of bloggerspromote their blog posts via social media. ^[4]
69% of bloggers say they use social share buttons. ^[4]
Articles with imagesget 94% more viewsas opposed to those with no visuals. ^[4]
Using photos of real people instead of stock photos can result in a 35% conversion increase. ^[4]
19% of bloggers are now including video in their typical posts. ^[4]
45% of bloggers who add audio to their posts such as podcast see better results. ^[4]
Videocontent is 50 times more likely to drive organic search traffic than plain text. ^[4]
Marketers who prioritize blogging are 13x more likely to have apositive. ^[4]
Over 70% of visitors who abandon your website will never return!. ^[4]
A piece of content paired with a photograph is 6.5 times more likely to be remembered by our audience. ^[12]
If photography can increase readership by 94%, adding photos is a simple fix to reach more readers. ^[12]
If photography can contact rates by 60%, adding photos to your Google Business Listing and other online resources is an easy way to win more conversions. ^[12]
Just like articles, if press releases get 40% more views just because a photo or two are included, submitting photos with your press release is a simple fix for improving visibility of your big announcement. ^[12]
If authentic photographs result in 35% more responses, utilizing custom photographs over stock photos is worth the investment. ^[12]
The SafeSearch filter isn’t 100% accurate, but it helps you avoid most adult content. ^[13]
The web page with the authentic photo saw a nearly 35 percent higher conversion rate than the page with the stock photo. ^[14]
When people hear information, they’re likely to remember only 10% of that information three days later. ^[1]
However, if a relevant image is paired with that same information, people retained 65% of the information three days later. ^[1]
projects that global internet traffic from videos will make up 82% of all consumer internet traffic by 2024. ^[1]
70% of YouTube viewers watch videos for “help with a problem” they’re having in their hobby, studies, or job. ^[1]
Globally, YouTube is consumers’ leading source of video content, at 83% (Facebook is second, at 67%). ^[1]
The livestreaming platform, Twitch, saw yearover year growth of 14.3% in 2020 and boasted up to 1.645 billion watch hours per month. ^[1]
In a 2018 survey, 54% of consumers wanted to see more video content from a brand or business they support. ^[1]
64% of consumers say VR has the most potential in gaming, while 52% recognize its potential in Film and TV. ^[1]
90% of all video plays on Twitter take place on mobile devices. ^[1]
73% of videos are two minutes or less in length. ^[1]
85% of adults consume content on multiple devices at the same time. ^[1]
According to the Lowes home improvement store, how to videos that were shown in virtual reality had a 36% higher recall by viewers compared to people who only viewed the YouTube video. ^[1]
People following directions with text and illustrations do 323% better than people following directions without illustrations. ^[1]
In a general survey of over 250 consumers, 70% said they watched Facebook Stories more often than Instagram or Snapchat Stories. ^[1]
58% of people surveyed say they have become more interested in a brand/product after seeing it in Stories.. ^[1]
As of January 2021, the largest demographic of U.S. Instagram users were between 25 and 35, making up 33.1% percent of Instagram’s user base in the U.S. ^[1]
In 2019, Instagram accounted for approximately 31.8% of Facebook advertising revenues, up from 13.2% in 2016. ^[1]
Of the Instagram Story formats people prefer most, 35% say they engage with short narrative styled Stories most often, followed by interactive Stories centered around quizzes and polls. ^[1]
According to Verizon Media, 69% of consumers watch online videos with the sound off. ^[1]
In a poll of over 300 consumers, 56% said they “sometimes” watch social media Stories with the sound on, while 29% said they “always” do this. ^[1]
72% of teenagers use Instagram and nearly as many (69%). ^[1]
Both have increased by more than 20% since 2015. ^[1]
15% of all Facebook content is video an increasing percentage. ^[1]
Hootsuite Revenue from shopping ads grew by 100% in 2019. ^[1]
Pins that show a product or service in action are 67% more likely to drive sales. ^[1]
sixty six percent people graphic, 66 percentage diagram. ^[15]
Flat vector illustration black and grey on sixty six percent people graphic, 66 percentage diagram. ^[15]
Sixty percent people graphic, 60 percentage diagram. ^[15]
Flat vector illustration black and grey on whi Sixty percent people graphic, 60 percentage diagram. ^[15]
Sixty three percent people graphic, 63 percentage diagram. ^[15]
Flat vector illustration black and grey Sixty three percent people graphic, 63 percentage diagram. ^[15]
Forty three percent people graphic, 43 percentage diagram. ^[15]
Flat vector illustration black and grey Forty three percent people graphic, 43 percentage diagram. ^[15]
Sixty two percent people graphic, 62 percentage diagram. ^[15]
Flat vector illustration black and grey on Sixty two percent people graphic, 62 percentage diagram. ^[15]
Research [PDF] from Stanford University shows that 46.1 percent of the over 2,500 people studied say a website’s design is the top criteria for deciding if a company is credible or not. ^[5]
Bright Local found that 60 percent of consumers are more willing to consider local search results that include images and another 23 percent are more likely to contact a business showcasing an image. ^[5]
Research from Skyword found that if your content includes compelling images, you can average 94 percent more views than your boring counterparts. ^[5]
Simply Measured found that there was not only a 46 percent increase in content engagement for brands, but an additional 65 percent increase in photo and video engagement. ^[5]
According to Hubspot, 65 percent of users like emails that are mostly made up of images, while only 35 percent prefer their emails to be text heavy. ^[5]
Researchers have found that 65 percent of the population is made up of visual learners, leaving auditory and experiential learners in their dust. ^[5]
Psychologist Jerome Bruner has uncovered some interesting studies that show while people only remember 10 percent of things they hear and 20 percent of what they have read, around 80 percent of people remember things they see or do. ^[5]
And you just might be able to have your cake and eat it too because data from PewResearch proves that 35 percent of people on the internet are willing to share images they find on the web. ^[5]
Read this whole report to see some interesting stats 67% of famous photographers have the website under their personal name 13% of websites risk “duplicate content” penalties by being accessible at both “www” and “non. ^[2]
15% of websites still don’t load on a secure HTTPS connection. ^[2]
39% of all photography websites don’t have a footer. ^[2]
85% of websites DON’T include any sort of contact information on the homepage, and 44% of websites DON’T have an email address on the Contact page. ^[2]
A whopping 93% of popular photographers DON’T watermark the images on their websites. ^[2]
69% of websites have a blog area, but some have been completely abandoned for 2+ years. ^[2]
77% of websites don’t have image ALT tags. ^[2]
Instagram is the most widely used social media platform among top photographers (98%!). ^[2]
“.com” is the king of Top Level Domains, with 91% of all websites. ^[2]
All other options together make up the remaining 9%. ^[2]
About 13% of photographers make this mistake. ^[2]
The fact that 15% of photography websites still cannot load on a secure HTTPS connection is alarming. ^[2]
WordPress is the number one choice for professional photographers, with 31% using WordPress alone and another 11% using hybrid sites. ^[2]
Most popular photography websites appear to be following this unwritten rule, although more than 30% have 8 or more menu items, going up to 14 15 in rare cases. ^[2]
TakeawayWhile not mandatory (as they were omitted by 39% of photographers). ^[2]
Photography websites opting for backgrounds in black or dark shades of gray only make up around 12% of all reviewed sites. ^[2]
In fact, 48% of all popular photography websites use Google Fonts!. ^[2]
Whether they don’t want to or did not know how to set them up, 72.5% of all reviewed websites did not have simple sharing buttons for their images. ^[2]
However, a whopping 85% of popular photography websites are missing any sort of contact information anywhere on the homepage. ^[2]
Famous photographers out there have concise bios, 61% of them having fewer than 300 words on the About page. ^[2]
Speaking of making a photography website trustworthy, I gathered statistics on how many famous photographers include a portrait image on their About page 88% of them. ^[2]
I wasn’t expecting these stats 44% of popular photographers do NOT include an email address on their websites. ^[2]
By the way, 27% of all reviewed photographer did NOT advertise a professional email address on their domain and instead showed a personal email address on their website. ^[2]
By the way I found out that only 7% of all reviewed websites were missing all three. ^[2]
Some photography websites (31% of reviewed sites). ^[2]
Almost 70% of all famous photography websites have a dedicated blog area, which is quite an impressive number. ^[2]
Combining those two stats tells us that precisely 50% of all famous photographers have an active blog area on their website!. ^[2]
Out of those websites with a photography blog, 88% are correctly placed on the same domain as the main website, so they’re tightly integrated. ^[2]
Apparently, this doesn’t happen too often on famous photography websites, with 90% of them properly integrating their blog design into the rest of their site. ^[2]
With how much photographers are usually obsessed with SEO, I was very surprised to see that 77% of popular photo websites don’t have image ALT tags. ^[2]
So it becomes a compromise to get some more SEO juice out of your website, without 100% certainty in results and timelines, photographers need to spend time at the computer to write custom ALT tags for their images. ^[2]
However, a respectable 29% of websites were considered “Fast” , showing that some top photographers have put in the effort to optimize their website performance properly. ^[2]
On mobile devices, more than half of the reviewed websites become “slow,” while only 6% of them still merit the “fast” badge of honor. ^[2]
When it comes to selling images directly on their websites, 32% of famous photographers are actually selling photos directly 30% prints only, 2% licenses only, 2% both prints and licenses. ^[2]
When it comes to the use of social media sites, Instagram and Facebook are the clear winners, both being used by more than 90% of the most famous photographers in the world. ^[2]
Twitter is quite popular, too, at 75%, then followed by YouTube and Pinterest. ^[2]
Besides social media profiles, only 38% of top photographers have mailing lists. ^[2]
The day after the announcement, the company’s stock price plunged by over 35 percent, marking the largest single day drop ever in percentage terms. ^[6]
In April 2024, an online survey in the United States found that 17 percent of respondents said they had a very favorable impression of tech billionaire Elon Musk, whilst a quarter of respondents reported having a somewhat favorable impression of him. ^[6]
Overall, 11 percent had a very unfavorable view of Musk, and 14 percent had never heard of him. ^[6]
According to the source, approximately 614 thousand Ukrainians left for Russia. ^[6]
In 2021, Etsy, an e commerce website company specialized in craft and vintage items, generated revenues worth 2.3 billion U.S. dollars, up by roughly 35 percent from the previous year. ^[6]
New light vehicles were about 8.8 percent more expensive in 2021 than in 2020. ^[6]
According to , as of 2005 “most” book cover designers prefer stock photography agencies over photographers in efforts to save costs. ^[16]
Statistics note that during visualization, people process 65% of the information, while when reading only 10% of it is absorbed. ^[7]
Its CAGR should rise by 8% at the same time. ^[7]
Geographically, the stock industry is concentrated in North America, as this region accounts for 44% of the growth. ^[7]
Throughout the development, QA service may take about 20% of the total development time. ^[7]
Adobe Stock’s most recent report showed a 20% profit growth to reach $851.9 million for the fiscal fourth. ^[7]
According to Gardner, CreateHER Stock has seen annual profitable growth since its inception, ranging from 12% 23% over the past three years. ^[17]
A targeted group, since the Bureau of Labor Statistics cites that of the 548,000 Americans employed in advertising and communications in 2016, just 4.1 percent are black and 12.3 percent are Hispanic or Latino. ^[17]
Yet as the heads of households, Latina black women have a combined consumer spending power that will reach over $3 billion in just three years, according to Nielsen. ^[17]
According to Baymard Institute, 69.57% of online shopping carts are abandoned. ^[8]
If you’re currently making $15,000/mo in online revenue and could turn just 25% of those abandoned orders into sales, you’d make an extra $45,000 each year. ^[8]
Some 86.15% of Spanish shopping baskets are abandoned midway through. ^[8]
On the other side of the scale, shoppers in the Netherlands have the lowest abandonment rate at 65.49%. ^[8]
That’s shortly followed by coupons and discounts (41%). ^[8]
49% of people abandon their shopping cart because extra costs at checkout were too high. ^[8]
When they head to their online cart and see those fees added on top of each product price, it causes 49% of cart abandoners to exit. ^[8]
24% of people abandon their Time consuming fields, like your birthday and phone number, aren’t essential to buying an item online. ^[8]
For some shoppers, it’s frustrating to have to give all of that information for a single purchase—which is why why almost a quarter (24%). ^[8]
18% of people abandon their shopping cart because of a long and complicated checkout process. ^[8]
In a similar vein, many (17%). ^[8]
17% of people abandon their online shopping carts because they didn’t trust the site with their credit card information. ^[8]
Some 17% of people abandon their online shopping carts because they didn’t trust the site with their credit card information. ^[8]
Some 7% of people abandoned their shopping cart because the retailer didn’t offer enough payment methods. ^[8]
(That explains why buy now, pay later payments have grown by 215% in 2021.). ^[8]
Because Amazon’s shipping deals are amongst one of its biggest incentives to shop there, some 19% of people abandon their carts because the retailer’s delivery options were too slow. ^[8]
Research shows that retargeting can reduce cart abandonment by 6.5%, and increase online sales by almost 20%. ^[8]
Of those consumers, over a quarter (26%). ^[8]
One in five recipients of a cart abandonment email click it; 11% will purchase something as a result. ^[8]
The vast majority (77%). ^[8]
Earlier, we touched on the fact that 18% of cart abandonments happen because of a complicated checkout. ^[8]
An average large sized ecommerce business can gain a 35.26% increase in conversion rate though better checkout design. ^[8]
An estimated $260 billion worth of lost orders are recoverable solely through a better checkout flow and design. ^[8]
Not only is it essential for fast conversions , but one click checkout has been proven to increase conversions by 35.62%. ^[8]
LinkedIn 57% of LinkedIn users identify as men, with 43% identifying as. ^[9]
Over 77% of LinkedIn users are from outside the US. ^[9]
Almost 60% of LinkedIn’s users are between 25 and 34 years old. ^[9]
And 81% of talent professionals say that virtual recruiting will continue long after the pandemic. ^[9]
Of their 185 million members, LinkedIn’s daily active users account for 16.2% of them, working out at around 29.97 million users that log in to the platform daily. ^[9]
30% of a company’s engagement on LinkedIn comes from employees. ^[9]
Employees are 14x more likely to share content from their employers than other types of content on LinkedIn. ^[9]
LinkedIn posts with images get 2x higher engagement Larger images do even better, with 38% higher click through rates than other images. ^[9]
An ad on LinkedIn can reach 14.6% of the world’s population That is, 14.6% of people over the age of eighteen. ^[9]
That’s a 2.8% increase from Q3. ^[9]
Marketers see up to 2x higher conversion rates on LinkedIn LinkedIn’s range of tools for audience targeting means website visits originating from the platform are more likely to increase conversions on B2B sites. ^[9]
LinkedIn saw a 37% yearover year growth in revenue in Q2 FY22. ^[9]
LinkedIn saw a 43% yearover year increase in Marketing Solutions revenue in. ^[9]
Some way behind LinkedIn, Facebook comes in at second with 37%, followed by Instagram with 27% and YouTube with 21%. ^[9]
Facebook comes in next at 69%, followed by Twitter at 30%. ^[9]
Behind LinkedIn came Facebook (54%), YouTube (36%), and Instagram (33%). ^[9]

I know you want to use Stock Photos Websites, thus we made this list of best Stock Photos Websites. We also wrote about how to learn Stock Photos Websites and how to install Stock Photos Websites. Recently we wrote how to uninstall Stock Photos Websites for newbie users. Don’t forgot to check latest Stock Photos Websitesstatistics of 2024.

Reference

stockphotosecrets – https://www.stockphotosecrets.com/stock-agency-insights/stock-photo-market.html.
hubspot – https://blog.hubspot.com/marketing/visual-content-marketing-strategy.
foregroundweb – https://www.foregroundweb.com/photography-website-statistics/.
venngage – https://venngage.com/blog/visual-content-marketing-statistics/.
optinmonster – https://optinmonster.com/blogging-statistics/.
searchenginepeople – https://www.searchenginepeople.com/blog/925-image-stats.html.
statista – https://www.statista.com/.
aimprosoft – https://www.aimprosoft.com/blog/how-to-create-a-website-like-shutterstock/.
shopify – https://www.shopify.com/blog/shopping-cart-abandonment.
hootsuite – https://blog.hootsuite.com/linkedin-statistics-business/.
selling-stock – https://www.selling-stock.com/ArticleCategory/statistics-surveys.
nih – https://pubmed.ncbi.nlm.nih.gov/28868896/.
kellyheckphotography – https://www.kellyheckphotography.com/10-statistics-photography-best-marketing-tool/.
pixabay – https://pixabay.com/images/search/statistics/.
bluecompass – https://www.bluecompass.com/blog/website-stock-photos-seo.
alamy – https://www.alamy.com/stock-photo/statistic.html?blackwhite=1.
wikipedia – https://en.wikipedia.org/wiki/Stock_photography.
forbes – https://www.forbes.com/sites/christinecarter/2018/11/23/meet-the-black-millennial-bringing-diversity-to-stock-photography/.

How Useful is Stock Photos Websites

One of the most significant advantages of stock photo websites is the vast selection of images available at the click of a button. Whether you are looking for pictures of nature, food, people, or abstract concepts, there is likely a stock photo that fits your needs. This variety allows users to find the perfect image to complement their projects, saving them time and effort in the process.

Moreover, stock photo websites provide a cost-effective solution for those in need of high-quality images but lacking the resources to create them from scratch. Purchasing a stock photo is often much more affordable than hiring a photographer or illustrator to create custom images. This affordability makes stock photo websites an attractive option for small businesses, non-profit organizations, and individuals working on a tight budget.

In addition to cost savings, stock photo websites offer convenience and flexibility. Users can quickly search for specific images, browse through different categories, and choose the best option for their needs. This ease of use allows even those with limited technical skills to navigate stock photo websites with ease and find the perfect image for their projects.

Furthermore, stock photo websites offer a level of professionalism that may be lacking in amateur photography or illustration. The images available on these websites are often created by talented professionals who understand the principles of design and composition. This level of expertise ensures that users can access high-quality images that meet industry standards and enhance the overall look and feel of their projects.

Despite these advantages, there are some drawbacks to using stock photo websites. One of the most significant concerns is the potential lack of originality in using stock images. Since these images are available to anyone who is willing to pay for them, there is a risk that they may be overused and lose their impact. To stand out from the crowd, users may need to take extra steps to customize their chosen stock images or look for more unique alternatives.

Another potential drawback of stock photo websites is the issue of licensing and usage rights. Users must carefully read and understand the terms and conditions of each image they purchase to ensure that they are using it legally and appropriately. Failure to adhere to these guidelines could result in copyright infringement or other legal issues.

In conclusion, stock photo websites are undeniably useful tools for individuals and businesses looking to access high-quality images quickly and affordably. While they offer numerous benefits, including variety, affordability, convenience, and professionalism, it is essential for users to be mindful of potential drawbacks such as lack of originality and licensing concerns. By considering these factors and using stock photo websites responsibly, users can make the most of these valuable resources and enhance the visual appeal of their projects.

In Conclusion

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Stock Photos Websites Statistics 2024 – Everything You Need to Know