Best New Jersey Trademark Services to Protect Your Brand 2024

The Best Trademark Services in New Jersey

Best Trademark Services in New Jersey: In the business environment of New Jersey, protecting your brand becomes increasingly essential as businesses compete in the marketplace. To start an LLC in New Jersey and ensure your brand’s long-term success and recognition, enlisting the help of the best trademark services is an important step. These services assist entrepreneurs and established businesses in securing their unique trademarks, preventing potential disputes, and maintain their competitive edge.

In this article, we will explore the Best Trademark Services in New Jersey, highlighting their key features and outlining how they can help businesses of all sizes reach new heights in today’s competitive landscape.

Through thorough research and market study, Webinarcare Editorial Team selects these trademark service providers. You must cross-check all the factors before choosing the right one for your New Jersey business.

What Are Trademark Services?

Trademark services are professional assistance providers that help businesses like New Jersey Corporations, LLCs, and individuals protect their brand names, logos, slogans, and other intellectual property through trademark registration. The services include trademark search, application and filing, monitoring, renewal and maintenance, and legal support. We reviewed some of the best trademark services and provided features as an add-on with their packages.

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$599 + Federal Fee

  • Trademark Search

  • Trademark Registration

  • Trademark monitoring


  • Single Subscription

  • Trademark Registration

  • Attorney service for Trademark

Trademark Search

This involves conducting a comprehensive search of existing trademarks to determine if your desired trademark is already in use or if it is too similar to an existing trademark. This is a crucial step in the registration process as it helps avoid potential legal disputes and infringement claims.

If you would like to search on existing trademarks in New Jersey, New Jersey Secretary of State trademark search tool will help you with that. 

Trademark Application Preparation and Filing 

Trademark services providers can help draft and file your trademark application with the United States Patent and Trademark Office (USPTO) or the relevant trademark office in your country. They ensure that your application meets all the necessary requirements, increasing the chances of successful registration.

You can check out the other State Trademark Information Links for more information about other trademark search tools in the United States.

Trademark Monitoring

Once your trademark is registered, trademark services can help monitor its use in the marketplace to identify potential infringements or unauthorized uses. This is essential to maintain the strength and value of your intellectual property.

Once you’ve filed your application, you can monitor its status using the USPTO’s Trademark Status and Document Retrieval (TSDR) system. You should regularly check the status of your application, as the USPTO may issue “Office Actions,” requiring you to provide additional information or address issues within a specified time frame.

If the USPTO issues an Office Action, you must respond within the given deadline, typically six months. Failure to respond may result in the abandonment of your application. Once your trademark is published in the Official Gazette, third parties have 30 days to file an opposition if they believe it infringes on their rights. If an opposition is filed, you must address the concerns and defend your trademark in the Trademark Trial and Appeal Board (TTAB).

You can check out the New Jersey Trademark Search if there are unauthorized uses of your chosen trademark. 

Trademark Renewal and Maintenance

Trademark registrations need to be renewed periodically to remain in force. Trademark services can assist with the renewal process, ensuring that your registration does not lapse and your trademark rights remain protected.

Maintain and renew your trademark: To keep your trademark registration active, you must file maintenance documents and pay the required fees regularly. The first maintenance filing is due between the 5th and 6th year after registration, followed by a second filing between the 9th and 10th year, and subsequent filings every ten years after that.

Legal Support 

Some trademark services providers also offer legal support in case of disputes, infringement claims, or oppositions to your trademark registration for your New Jersey LLC. It is better to consult with New Jersey Business Attorney regarding legal matters. 

While it’s possible to file for a trademark on your own, the process can be complex, and mistakes may result in delays or the rejection of your application. Many businesses work with a trademark attorney or service provider to help navigate the process and ensure the best possible outcome.

If you are in favor of having trademark service for your New Jersey LLC, you should be aware that the costs of forming an LLC in New Jersey takes around $125 (by mail and online), which you can pay in NM Secretary of State.

The Best Trademark Services in New Jersey

Trademark Services are really important in New Jersey. We have provided the best trademark services for your New Jersey business in this article.

1. LegalZoom

new legalzoom logo

LegalZoom is one of the most well-known and reputable providers of online legal services, including Trademark Registration. They offer a comprehensive range of trademark services, including trademark search, application filing, and monitoring. LegalZoom’s experienced attorneys and professionals will guide you through the process, ensuring your trademark application is accurate and complete.

trademark registration

Their trademark registration package includes the following;

  • Federal Trademark Search – Starts at $199
  • Trademark Registration – $599 + Federal Fees
  • Trademark Monitoring – $175 per year

LegalZoom offers a 100% satisfaction guarantee, meaning they will refund your money if you’re unsatisfied with their services. They also provide trademark monitoring costs of $175/year. You can check out Webinarcare Editorial Team’s LegalZoom Review if you are still undecided whether you will get LegalZoom for your trademark registration.

2. Rocket Lawyer


Rocket Lawyer is another popular online legal services provider that offers Trademark Registration assistance. Their trademark services include trademark search, application preparation and filing, and unlimited customer support from their legal professionals.

rocketlawyer trademark price
how to file in rocketlawyer

Rocket Lawyer’s trademark registration package includes a comprehensive federal, state, and common law trademark search, application preparation and filing, and ongoing support throughout the registration process. They also offer a 30-day satisfaction guarantee, allowing you to request a refund if unsatisfied with their services within the first 30 days. Also, check out the RocketLawyer Review if you want to choose RocketLawyer for your trademark registration.

3. Gerben Law

gerben logo

Gerben Law is a boutique intellectual property law firm specializing in trademark services. Founded in 2008 by trademark attorney Josh Gerben, the firm has helped thousands of clients register and protect their trademarks in the United States and worldwide.


Gerben Law offers a $350 UPSTO filing fee per class and a $1,500 trademark registration package (plus government fees) that includes the following;

  • Federal Trademark Search using CORSEARCH software
  • State Trademark Search using CORSEARCH software
  • Common Law Trademark Search
  • Attorney Consultation Time
  • Drafting and Filing of Trademark Application
  • Responding to Non-Substantive Office Actions
  • Sending Registration Certificate

They also provide free consultations, allowing you to speak with an experienced trademark attorney before committing to their services. You can start registering a trademark by visiting their website.

4. Trademark Engine

Trademark Engine is an online trademark services provider that offers affordable and straightforward trademark registration assistance. Their services include federal and state search, federal, state & common law, and global U.S. & international search. Here is the list of Trademark Engine plans to look out for.

  • Federal and State Search – $149
  • Federal, State, and Common Law – $299
  • Global U.S and Internation Search – $499
trademark engine

Trademark Engine offers a 100% satisfaction guarantee, allowing you to request a refund if unsatisfied with their services. You may click the button to learn more about their services, and the trademark engine will offer you the best trademark services for your business.

5. My Brand Mark

mbm logo

My Brand Mark is a trademark services provider helping businesses and entrepreneurs protect their brand identity through trademark registration. Their services include trademark search, application filing, and monitoring. The service costs $799, including government filing fees of $250 per international class.


My Brand Mark’s trademark registration package includes a comprehensive trademark search, application preparation, filing with the USPTO and ongoing monitoring of your trademark’s status. They also offer a 100% money-back guarantee if the USPTO does not approve your trademark application.

Step-By-Step Guide to Registering a Trademark

Filing for a trademark in the U.S. involves several steps. Here’s a general outline of the process:

  • Step 1: Determine if a trademark is appropriate for your intellectual property: Trademarks protect brand names, logos, slogans, and other distinctive symbols associated with your business. They do not protect ideas, inventions, or creative works. Make sure that what you want to protect is a suitable candidate for trademark registration.
  • Step 2: Conduct a trademark search: Before filing for a trademark, it’s essential to perform a comprehensive search to determine if your desired trademark is already in use or too similar to an existing trademark. You can start by searching the United States Patent and Trademark Office (USPTO) Trademark Electronic Search System (TESS) database. Search state trademark databases based on the state trademark information links and conduct a general internet search to identify potential conflicts.
  • Step 3: Identify the appropriate class(es) of goods or services: Trademarks are registered under specific classes representing the goods or services related to the mark. You need to choose the correct class or classes for your trademark. The USPTO follows the International Classification of Goods and Services, comprising 45 classes.
  • Step 4: Prepare and file your trademark application: You can file your trademark application online using the USPTO’s Trademark Electronic Application System (TEAS). There are three TEAS forms: TEAS Plus, TEAS Standard, and TEAS RF (Reduced Fee). Each form has different requirements and fees. You’ll need to provide information such as the trademark owner’s name and address, a clear representation of the trademark, a description of the goods or services associated with the trademark, and the appropriate class(es) of goods or services. Additionally, you may need to submit a “specimen” showing the trademark’s use in commerce.
  • Step 5: Pay the appropriate fees: The filing fees for a trademark application vary depending on the type of TEAS form you choose. As of October 2021, the fees are $250 for TEAS Plus, $350 for TEAS Standard, and $275 for TEAS RF. These fees are non-refundable, regardless of whether your trademark is approved.
  • Step 6: Receive your trademark registration: If your application is approved and no oppositions are filed (or if you successfully defend against any oppositions), the USPTO will issue a registration certificate for your trademark. This process can take several months to a year or longer, depending on your application’s complexity and any issues arising during the examination.

While it’s possible to file for a trademark on your own, the process can be complex, and mistakes may result in delays or the rejection of your application. Many businesses work with a trademark attorney or service provider to help navigate the process and ensure the best possible outcome.

Why Is New Jersey Trademark Registration Required?

Trademark registration in New Jersey is one way to protect your brand legally. Your company’s logo, digital images, slogan, and visual identity must be secure. This safeguards your brand name, logo, and slogan against unauthorized use.

Trademark registration is not required. You can operate your brand without a trademark reservation. However, it is recommended that you register your trademark to avoid future confusion. Your brand will be legally protected.

What Kinds of Things Can Be Trademarked?

  • Company name
  • Digital image, logo
  • Tagline, slogan
  • Drawing or design
  • Sound

Trademark Security

In New Jersey, you must register your brand with the USPTO to legally protect your trademark. Along with registering your trademark, you must also legally protect it. There are three ways to safeguard your trademark. These are as follows:

Common Law

Using a brand name, logo, or other similar things without registering it is considered a common law trademark. You can obtain Common Law Trademark protection by registering your mark. In this case, your trademark rights will be limited to the area/region where you operate your business.

Trademark Protection at the Federal Level

Your trademark will be protected nationwide in this case. You can operate your New Jersey business nationally once you have protected your trademark. Your brand will be safeguarded across the country.

Protection for State Trademarks

State trademark protection grants you rights only within the state. Because the brand name or logo is not protected outside of the state, others can use or register it.

Can I Register My Own Trademark?

You can register your trademark by submitting your application and filing the fee to the US Patent and Trademark Office (USPTO). While this may save you money, remember that a small error or oversight can be costly, so using an attorney or trademark registration service is usually a good idea.

How Long Does It Take To Register a Trademark?

Depending on the potential issues that may arise, the trademark registration process typically takes between 6 and 12 months. Although some applications are approved in much less time, it is best to expect a longer wait; the USPTO receives hundreds of thousands of trademark applications each year, which increases processing time. In addition, the trademark office may request additional documentation or communication. As a result, applicants should be prepared to provide all requested information as soon as possible to expedite the registration process.


What makes the trademark industry so important in New Jersey?
New Jersey has a thriving business culture. Establishing trademark invokes your legal rights to protect the businesses from duplicity.
What is a trademark?
A trademark is a unique symbol, phrase, design, or other identifier that distinguishes and identifies a product or service from those provided by another.
How long does trademark registration take in New Jersey?
In New Jersey, the trademark registration process usually takes 10 to 12 months.
Who offers the best trademark services in New Jersey?
Different companies could meet one’s expectations depending on its market segment and offered service bundles. However, recommended trademarks agencies include the Patel Law Group, Einhorn Law Group, Law Offices of Gregory Einhornia & Elizabeth C. Bagley, P.C., and Fragomen, Del Rey, Bernsen & Loewy, LLP, among others.
Do I need a lawyer for trademark registration in New Jersey?
Though it is not a legal requirement, having a trademark lawyer makes it easy to navigate the complex registration process of a trademark application.
What are the steps in trademark registration in New Jersey?
Initial stage search and consultation, del clearance searches for aubtrstm fact proofs, forms preparation such as ESA, Initial Uscu filing, substantive examination, Journalization and publication, certificate or incorporation if it goes through.
What is an inclusion and exclusion search report?
The inclusion and exclusion search is a highly utilized tool concerning prior state and federal registrations, as well as omitted elements likely perceptible against her standard.
What can be included in a trademark?
A trademark could include brand name, design, logo, word, phrase, slogan, image, or non-conventional commercial marks that mark logos, shapes, colors, movement marks on retailers, and packaging themes.
Is it possible to cancel a trademark in New Jersey?
The USPTO in Washington, DC evaluates representations of trademarks for infringement cases which include District and Federal court reviews up to injunctive penalties.
How much does trademark registration cost in New Jersey?
The standard fee for trademark registration in New Jersey is generally around $250 to $2000 plus any legal charges or hourly consultation charges.
What are the benefits of trademark registration in New Jersey?
It enhances marketability, builds an entity’s identity, develops industry success sustainability, assurances legal protection from under safeguarding, acts as a continuous increase of business equity.”
Do rival firms or past failures hinder trademark registration in New Jersey?
It all depends on each rivalry categorization. A range of steps takes business viability rights to pursue business law regardless of competitor reports.
How long is the period of protection once registered in New Jersey?
In New Jersey, after a trademark has been registered it receives a 10-year validity period which can easily and relatively cost-effectively be further renewed each agency renewal request.
How can I check to see if my trademark is not already taken?
For initial database duplication testing, visit the USPTO trademark rejection system database website to view other businesses registrants.
What are the necessary provisions of considering other states?
Prior market review is extremely conducive in ensuring your trademark meets diverse multi-level professional states’ corporate laws.
Can I represent myself in court to fight trademark infringement in New Jersey?
Businesses have the right to represent themselves in Washington, DC, but would be an uphill battle by themselves.
If a similar business vacates in the same region am I allowed to use the name?
Likely terms of combining yourself or your business with a vacated brand would also fill lapsed time in the search window. Also requested report document filings of other names preceding might filter possible resemblances.
How does trademark infringement work?
Triggering an infringement request by filing one’s trademark to enable future Federal law litigation is likely expected.
When do I use the (TM) or the (R) sign?
Use (TM) before the trademarks have been legally filed or shield credence.
Is it possible for my mark to evolve and follow new venues without breaking legal protection protocols?
Throughout comprehensive creativeness policies, several legal categorizations concerning copyright records must safeguard other versions should a domain an evolution pace and brand messaging shift marks differently within Washington, DC jurisdictional client evaluations.
Can anyone come up and resemble either logos or characters of a comic or film?
If under commercial purposes who contest a lapsed written name upon challenge they do so despite needing a written work logo granted first-run liability with the USHTO patent system entrance procedure across Washington, DC governing bodies.
Is interim agreement between my business and another registrant possible?
Collation of parties outside of court sanctions allows for available increased collaborative approaches toward protecting intellectual property issues.
Is it deemed necessary for insurance for litigation to protect trademark legal activity?
Limiting insurer harassment
What actions or steps must be taken when a small business adopts a trade name which would be better for growth?
Filing protections or under larger overriding registrations could open up new doors without validity oversight.
What immediate consequences occur should Patents and Trademarks simultaneously run out?
Losing ingraft permits both Patents and Trademarks to be usurped by other concepts of inter-related brands conflicting messages in the respective business worlds.
Can international trademark offices arm-in-arm with businesses in New Jersey claim expertise in US commercials when active firms indemnify certain holding channels?
Typically many regularities like file transfers, branch management and transactions, and legal advice plans to guarantee protections available commercial due steps insured during harsh litigation concerning litigation defense of theft.
What ste**ps could anyone take when Trademarks diluted have misled its users?
Washington, DC rule regulations around Federal dilution Law intended incorrect or highly illegal proposed fine sense elements must be defended properly or they could infringe on copyright infringement reviews.
Is it possible to reserve control over another company which infringes my trademark values?
Receivers over longer-term renegotiations of some major or other registered Titles could start enforcement possibilities to act against infringing registered claims.
What are the best trademark services in New Jersey?
The best trademark services in New Jersey depends on your specific needs. You should look for a service provider that has extensive experience and knowledge of trademark law and filings in New Jersey.
How much does it cost to register a trademark in New Jersey?
The cost of registering a trademark in New Jersey depends on several factors, such as the type of trademark, the scope of the trademark coverage, and the attorney fees.
How long does it take to register a trademark in New Jersey?
It can take anywhere from several months to several years to register a trademark in New Jersey, depending on various factors, such as the complexity of the filing and any opposition challenges from third parties.
Can I register a trademark myself in New Jersey?
Yes, you can register a trademark yourself in New Jersey through the New Jersey Division of Revenue website. However, it can be challenging to go through the process alone, and an experienced trademark attorney’s guidance can help ensure the best chances of success.
What should I look for in a trademark service provider in New Jersey?
You should look for a trademark service provider with extensive experience in trademark law, transparent pricing policies, excellent client reviews, and excellent communication skills.
Can I trademark a business name in New Jersey?
Yes, you can trademark a business name in New Jersey if it meets specific criteria, such as being distinctive and not trademarked by someone else.
How long does a trademark last in New Jersey?
A trademark lasts for ten years in New Jersey, after which it must be renewed.
What is the difference between a trademark and a service mark in New Jersey?
A trademark is used to distinguish and secure a brand name for physical products. A service mark is used to distinguish and secure a brand name for services.
How can I tell if my trademark is available in New Jersey?
You can check for existing trademarks in New Jersey by conducting a trademark search online or consulting with a trademark attorney.
How much does it cost to renew a trademark in New Jersey?
The fee for renewing a trademark in New Jersey is $300.
What happens if I don’t renew my trademark in New Jersey?
If you don’t renew your trademark in New Jersey, you may lose exclusive ownership rights to the trademark, increasing the likelihood of third-party use and infringement.
Can I transfer ownership of my trademark in New Jersey?
Yes, you can transfer ownership of a trademark in New Jersey through an assignment, which involves legally transferring ownership rights to another party.
Can I cancel a trademark in New Jersey?
Yes, you can cancel a trademark in New Jersey if it is no longer in use, confusion exists with another established trademark, or the owner willingly cancels it.
What happens if someone infringes on my trademark rights in New Jersey?
If someone infringes on your trademark rights in New Jersey, you have a legal right to take action, such as filing a lawsuit, with the assistance of an experienced trademark attorney.
How do I display a trademark sign on my company name in New Jersey?
You can display the TM or ® symbol on your company name to indicate a trademark, depending on whether it is registered or not registered in New Jersey.
Can I file for a trademark without an attorney in New Jersey?
Yes, you can file for a trademark without an attorney in New Jersey, but a knowledgeable and experienced attorney can offer significant benefits, such as avoiding legal pitfalls and greater protection in case of infringement.
Can I contest the registration of someone else’s trademark in New Jersey?
Yes, you can contest the registration of someone else’s trademark in New Jersey, but it is recommended to first consult with an experienced trademark attorney.
What would be the deciding factor in choosing between a registered trademark or an unregistered trademark in New Jersey?
Registering a trademark in New Jersey offers greater protection and legal benefits, such as nationwide recognition and a legal presumption of owning the trademark over others, while an unregistered trademark does not offer the same legal protection and security.
How important is trademark monitoring in New Jersey?
Trademark monitoring in New Jersey is crucial for protecting and enforcing trademark rights from potential infringements or similar marks, reducing confusion with others and ensuring standardization in order to protect the business’s value and goodwill.
What are some common mistakes I should avoid in trademark registration for a business in New Jersey?
Some common mistakes in trademark registration for a business in New Jersey include choosing trademarks that are too similar to another party or failing to conduct proper research and give adequate attention to technical details on the relevant paperwork.
Can I register a sound as a trademark in New Jersey?
Yes, you can register a sound as a trademark in New Jersey if it meets a certain set of specific usage criteria verified by an experienced trademark attorney.
What is trade dress in regards to New Jersey trademarks?
Trade dress is the unique way elements of company branding such as color and distinct formatting can attained protection as a trademark from the distinctive culture and characteristics of the New Jersey business environment.
Can a general use term be protected as a trademark in New Jersey?
In certain circumstances, a commonly understood word can be protected as a trademark in New Jersey as long as it falls under its requirements for distinctive marks as examined again on a case-by case customizable approach.
What are some specific legal rights conveyed with a trademark in New Jersey?
Answer:Some legal rights acquired with a trademark in New Jersey are Exclusive ownership within particular locations, blocking of competitors from benefiting from any consumer recognition you’ve built meaningful intimidation for anyone considering infringement, or an entree to federal litigation.
What is a Madrid Protocol application for a trademark in New Jersey useful for?
A Madrid Protocol application for a trademark in New Jersey streamlines trademark filing processes for businesses during international expansion beyond the New Jersey area that attracts greater IP protection when protecting protected in various areas using the Protocol.
Is it important to seek legal advice on trademark specification during its registration in New Jersey?
Playing the most-effective cards in the wrong stage can cause a halt to a successful trademark registration process, making it together useful rather important to consult a legal professional experienced in trademark registration procedures in New Jersey.
Does New Jersey law come with dilution claim consent?
New Jersey’s laws and regulations relating expressly enpassant the right for any person who holds rights made federally cancel a registered or unregistered trademark for valuable dilution including trademark tarnishment, and infringement.

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In conclusion, protecting your brand identity, products, and services through New Jersey trademark registration is crucial to any successful business strategy. The best trademark service providers offer comprehensive and reliable assistance, making registering and maintaining your trademark more manageable and efficient. LegalZoom, Rocket Lawyer, Gerben Law Firm, Trademark Engine, and My Brand Mark are some of the top providers in the industry, each offering various features and support to cater to your specific needs.

By investing in the best trademark services in New Jersey with the assistance of your Registered Agent, you can ensure that your intellectual property is protected, avoid potential legal disputes, and maintain the strength and value of your brand. Whether you’re a small business owner or an entrepreneur, partnering with a reputable trademark services provider can help you navigate the complex world of intellectual property law, safeguarding the future of your New Jersey business.

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